As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery.
Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/
The latest edition of Hotels.com® Hotel Price Index™ (HPI®) indicates that North America saw the second fastest rise in average hotel prices in the first half of 2012, with a growth of 5 percent, putting the Index at 109. The good news for travelers is that prices stayed 10 Index points behind their peak in 2007 and were still cheaper than in 2006.
The HPI tracks real prices paid per room by Hotels.com customers at approximately 140,000 properties within the Hotels.com network in major destinations around the world. This edition of the report, which compares the first six months of 2012 with the same period in 2011, shows an upward trend in hotel prices across all global regions, resulting in an average global increase of 4 percent. This is the first time in five years that Hotels.com has seen an increase across the globe.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52878-hotels-com-hotel-price-index-north-american-hotel-prices-up-5-percent
Cast members from The Beatles LOVE by Cirque du Soleil, Southwest Airlines and McCarran International Airport joined together today to commemorate the 50th Anniversary of The Beatles’ historic Las Vegas arrival in 1964. In celebration of the band’s first and only visit, cast members from LOVE took the same route the Fab Four did 50 years ago by taking a Southwest flight from San Francisco to Las Vegas while travelers arriving from all over the globe were treated to surprise performances from the critically acclaimed show inside McCarran’s Terminal 1 baggage claim.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7290651-cirque-du-soleil-southwest-airlines-mccarran-international-airport-team-for-the-beatles-love-50th-anniversary/
An iconic symbol of Easter, the PEEPS® brand has been the Easter basket staple for just over 60 years. With more than 1.5 billion PEEPS® consumed during Easter alone, it’s no wonder PEEPS® have remained the #1 non-chocolate candy at Easter for more than 20 years. From making colorful additions to baked goods, to decorative accents for craft and art projects, to fun little surprises hidden inside Easter eggs or simply savoring the sweet treat on its own, PEEPS® are sure to bring a smile to kids of all ages.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65392-just-born-easter-basket-favorite-peeps-offers-variety-for-everyone
For more than 40 years, Carowinds has been the place where the Carolinas come together. It’s where the Tar Heel State and the Palmetto State meet. It’s where families and friends bond over thrilling rides and entertainment. Carowinds will now unite its storied history with its future as the standard for thrills by unleashing Fury 325, the world’s tallest and fastest giga coaster.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7256251-carowinds-reach-exciting-heights-world-s-tallest-fastest-giga-coaster-carolinas/
VolAero Drones is working with famed outdoorsman Bill Booth to demonstrate that drones equipped with the latest thermal imaging equipment can effectively spot and track pythons at night – the prime hunting time. Over 100,000 Burmese pythons infesting the Florida Everglades have decimated 90 percent of small wildlife while surviving all attempts at eradication.
“Python hunters finally have a tool to make hunting more efficient, bringing down the python numbers that are devastating Florida’s Everglades,” said Booth. “This drone and thermal technology is light-years ahead of shining a flashlight into the darkness and hoping for the best. The thermal imagery picked up not just the monster pythons, but also native snakes as small as 18 inches. This suggests that we’ll be able to spot and eliminate clusters of python hatchlings, which will help curb their reproductive cycle.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8225051-volaero-drones-thermal-technology-python-invasion-everglades/
A majority of U.S. (74 percent) and Canadian (67 percent) finance and accounting executives surveyed recently said they expect their companies’ compliance burden to rise in the coming years, and 48 percent and 41 percent of U.S. and Canadian executives, respectively, also anticipate the cost of compliance will increase. These are just two of the findings from the fifth edition of Benchmarking the Accounting & Finance Function: 2014, an annual study from Robert Half and Financial Executives Research Foundation (FERF), the research affiliate of Financial Executives International (FEI).
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7074551-robert-half-fei-finance-accounting-compliance-burden-research
A new survey says Americans’ confidence in their ability to afford a comfortable retirement has recovered slightly from the record lows of the past five years—primarily among those participating in retirement plans. But overall, actual preparations for retirement haven’t improved.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64628-2014-principal-financial-group-ebri-retirement-confidence-survey
Walgreens (NYSE:WAG)(Nasdaq:WAG) announces the launch of the 2014 Walgreens Way to Well Health Tour with AARP. For six years, Walgreens and AARP have conducted the community outreach program dedicated to providing free preventive and early detection health services to communities across the country. Now through December, Walgreens will use the tour to provide free health tests, assessments, education and consulting services with a renewed commitment to the everyday health of Americans nationwide.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7158751-walgreens-2014-way-to-well-health-tour-aarp
Lucky Charms® cereal is commemorating 50 years of magically delicious fun with a 50-day celebration thanking fans young and old for keeping the magic alive all these years. For generations, Lucky Charms cereal has been delighting kids at heart with frosted toasted oats and delicious marshmallow charms, along with the mischief and whimsy of the iconic Lucky the leprechaun.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65159-general-mills-lucky-charms-celebrates-50-years-of-magically-delicious
The Breakthrough: Avon delivers game-changing innovation with Mega Effects Mascara, unveiling a completely new approach to mascara application. Six years in the making, this volumizing mascara is the result of feedback from over 2,000 women and 5,000 hours of science.
The Wonderbrush: Mega Effects Mascara replaces the standard wand with an innovative new multi-dimensional brush that lifts top and bottom lashes from root to tip in a whole new way. The first-ever brush of its kind, the Wonderbrush fits the curve of your eyes and can be used at 12 different angles for a corner to corner lash transformation. The bigger bristle area combs through lashes easily for phenomenal clump-free volume, putting 40 percent more mascara to lash*.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62677-avon-mega-effects-volumizing-mascara-makeup
