Millions of families will head to the beach this Memorial Day weekend, many without adequate sun protection. As part of a national effort to reduce the incidence of skin cancer, Neutrogena® is kicking off the 2016 Choose Skin Health® Campaign with a video featuring Brand Ambassador Kristen Bell asking moms everywhere to get real with their kids about the importance of sunscreen—and a pledge to donate $1 for every video share to the non-profit Children’s Melanoma Prevention Foundation.*
Bell’s video acknowledging the challenges moms face tackling serious topics with their children is frank and funny—but skin health is no laughing matter. The fact that only 39% of women and 14% of men use sunscreen regularly is a health issue of national importance when you consider that just one to two severe sunburns can increase lifetime risk of developing melanoma by 40 percent.
The Neutrogena® Choose Skin Health® Campaign was created to change the future of skin health and reduce the risk of skin cancer through education, empowerment, and early detection. This year the brand is developing in-school sun safety programs with the potential to reach 1.6 million students annually with a sun safe behavior curriculum, sponsoring 13,000 free skin cancer screenings annually with charitable partners, and working toward a goal of donating $35 million worth of sunscreen to families in need by the end of 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/7847951-neutrogena-choose-skin-health/
In celebration of National Breakfast Week, Kellogg’s® is making a difference by sharing breakfast with children in need. Moms and dads know that breakfast is essential to giving kids the start they need to help unlock their potential. But not every child gets this important start to their day. In fact, nearly one in five children across the U.S. goes without breakfast every day.1 That’s why Kellogg’s, and their in-school breakfast partner Action For Healthy Kids®, have partnered with Taye Diggs for the third annual Share Breakfast™ program. Together, they are making it easy for families to help share one2 million breakfasts with kids who might otherwise go without.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60063-kellogg-s-share-breakfast-taye-diggs-fight-childhood-hunger
This fall Ann Taylor tells the story of the multifaceted lives women live today. Told through the lens of famed fashion photographer Mikael Jansson and the real life of actress Kate Hudson, the campaign portrays the story of smart, stylish women who make things happen their way, 24/7. It’s about women who transition with style from one moment to the next in their busy, brilliant lives, and are authentic, inspiring and generous in everything they do.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58232-ann-taylor-kate-hudson-strong-stylish-women-moms-balanced-lifestyles
WhatToExpect.com, the digital home for the world’s best-known pregnancy and parenting brand, announced today the winners of their inaugural awards honoring the best products to add to baby registries. The What To Expect Awards – the first crowd-sourced baby registry – help simplify an often overwhelming experience, as new parents prepare to spend thousands of dollars on products they may have very little experience in choosing. The What To Expect Awards were created to provide parents with help when building their dream baby registries.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60685-everyday-health-what-to-expect-award-winners-best-in-baby-registry
With May around the corner, it’s a perfect time to stress a healthy family lifestyle and habits to Americans nationwide. Gearing up for Family Wellness Month in May, internationally recognized and award-winning fitness, health and lifestyle expert Kelli Calabrese will provide important tips and tools to help families to stay on the right fitness and wellness track. She will also discuss what should be on every families’ wellness checklist, and will share unique and fun ways to incorporate a daily fitness and wellness routine for the entire family.
Inspired by the heartwarming smile of a child, and the millions of photos that moms proudly post online of their children every day, the TYLENOL® brand’s SMILING IT FORWARD™ campaign is a simple way to share those adorable, smiling photos for a good cause.
The power of SMILING IT FORWARD™ was set in motion today by How I Met Your Mother star and social media mother of two, Alyson Hannigan. By sharing the first “smile” of her two daughters Satyana, 4, and Keeva, 1, Hannigan triggered the first donation from TYLENOL® to Children’s Health Fund, an organization well-known for its mobile medical clinics that provide healthcare services to underserved children throughout the U.S. Now, until mid-January, moms across the country can join in by sharing their own smiles at SmilingItForward.com, prompting TYLENOL® to make a $1 donation to Children’s Health Fund, up to $100,000, helping to ensure a doctor’s visit is always within reach for children in need.1
To view Multimedia News Release, go to http://www.multivu.com/mnr/62078-tylenol-moms-smiling-it-forward-alyson-hannigan-children-s-health-fund
Today, AARP launched an e-card campaign aimed at moms with adult children, offering a unique way to encourage young adults to purchase health insurance. Recognizing that 8.6 million young adults age 26-34 are uninsured, AARP is encouraging their moms – many of whom are our members – to remind their kids to sign up for insurance as required by the Affordable Care Act.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63237-aarp-e-card-campaign-young-adults-mom-means-it-get-health-insurance
Hilary Duff, new mother to 22-month-old son Luca, is volunteering her time to help the March of Dimes raise funds to help give more babies a healthy start in life.
”As a mom, I'm proud to support the March of Dimes helping more women have full term pregnancies and healthy babies. That’s why I walk in March for Babies,” she says in a new public service advertisement. “The money we raise funds research and local programs that help babies overcome the challenges of premature birth and birth defects. Together we can help make healthier babies possible for thousands of families.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65164-march-of-dimes-march-for-babies-2014/
Today, more moms are taking steps toward a more eco-friendly lifestyle and are instilling those practices in their children. These “EcoAware Moms” strongly believe in leaving an eco-conscious legacy for their children to carry on.
According to EcoFocus Worldwide’s 2013 EcoFocus Trend Study, nearly three-fourths (73%) of women with kids are classified as EcoAware Moms. This group views sustainability from a hands-on point of view and believes there is a very close correlation between personal and environmental health.
To view Multimedia News Release, go to http://www.multivu.com/players/English/62120-choose-cartons-because-packaging-matters/
It’s no surprise that being a new mom can be challenging. Your time and energy are put towards hectic schedules, escalating costs of raising an infant and making sure you’re caring for your little one properly. Maintaining healthy habits for both mommy and baby is essential once your little one has arrived as well. Dr. Peterson shares her health tips for both pregnant mommies and newborn babies.
To view the multimedia release go to:
https://www.multivu.com/players/English/82267241-tips-for-new-moms-babies/
With farm-to-table foods, markets and restaurants popping up everywhere, it’s no surprise more than three-quarters of moms are actively looking for locally sourced options when grocery shopping for themselves and their families, according to a new survey from the National Milk Life Campaign.1 As one of the original farm-to-table foods, milk often originates from dairy farms about 300 miles away from your grocery store2, and typically arrives in just 48 hours, on average, from many family-owned and operated dairy farms. Yet 77 percent of moms surveyed didn’t realize how far their milk typically travels from farm to glass.
Moms may also have misconceptions about what happens after milk leaves the farm, including what is added to the farm-fresh beverage before it goes to consumers. More than one-third incorrectly believe preservatives are added to milk, and nearly 18 percent think sugar is added. In reality, milk is remarkably simple and contains just three ingredients – milk, vitamin A and vitamin D – and no added sugar. Another third of moms didn’t know that pasteurization is the process that kills bacteria – extending milk’s shelf life and keeping it fresher for longer, ensuring it’s safe to drink.
To view the multimedia release go to:
https://www.multivu.com/players/English/8158451-milk-life-glass-is-in-session-farm-to-glass/
