“Not even the most sophisticated pundits will be able to predict how the national opinion polls will pan out ahead of the next election,” according to Mick Temple, Professor of Journalism and Politics at Staffordshire University.
Professor Temple is heading up a panel of Staffordshire University experts poised to give comment and opinion on all things political in the run up to the General Election.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7393251-uni-campaign-election-debate/
Fifty percent of Americans have not discussed or developed an emergency plan for family members about where to go and what to do in the event of a local disaster, according to a 2014 national survey conducted by the Department of Homeland Security’s Federal Emergency Management Agency (FEMA). FEMA and the Ad Council launched a new series of public service advertisements (PSAs) today as an extension of their national Ready campaign to encourage parents to develop an emergency preparedness plan. The new PSAs are unveiled in time for the 11th annual National Preparedness Month (NPM), which begins on September 1.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7302551-fema-and-ad-council-release-psas-for-ready-campaign-national-preparedness-month/
Schick® and Skintimate® brands are partnering with Universal Pictures’ Pitch Perfect 2, in theaters May 15, 2015, to celebrate the different steps a woman takes each day to create a confident style as unique as the legs she stands on.
As part of the partnership, Schick and Skintimate are introducing the Rock Your Legs campaign – an integrated program that incorporates an original “Ready, Shave, Shine” music video, limited edition product in-store, an Aca-battle sweepstakes, movie trivia game, and in-film product placement as the new Schick Hydro Silk® TrimStyle® makes its movie debut. Schick and Skintimate are also partnering with Pitch Perfect 2 star Brittany Snow to help introduce a three-step leg care routine that helps women think about leg care as more than just hair removal, but as a beauty ritual.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7490451-schick-skintimate-rock-your-legs/
Jewelry Television® (JTV), the only shopping network focused exclusively on the sale of fine jewelry and gemstones, announced the launch of its national Let It Glow holiday campaign. The promotion features JTV's 2015 holiday collection, gift giving ideas and the chance to win a romantic Alaskan cruise getaway for two.
JTV's Let It Glow campaign runs now through Dec. 25, with special event pricing on some of the season's hottest jewelry trends including negative space rings, gemstone brooches, statement necklaces and more. Check out more details in the gift guide.
To view the multimedia release go to:
http://www.multivu.com/players/English/7372631-jewelry-television/
BBC Radio 2 DJ Sara Cox and James Bond actor Colin Salmon have pledged their support for Christmas in a Box a new fundraising campaign for End Youth Homelessness (EYH), a movement of charities supporting vulnerable young people across the UK.
An estimated 15,000 young people will face homelessness this Christmas across the UK. Christmas in a Box will enable visitors to Dune London’s website and stores across the UK to give a young person the gift of a better Christmas with an EYH charity.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7403451-christmas-end-youth-homelessness/
NBCUniversal Telemundo Enterprises today announced the launch of “El Poder En Ti,” the company’s robust community initiative aimed at empowering viewers to take action for a better life in areas of key importance to U.S. Hispanics: education (Tu Educación), health (Tu Salud), finance (Tu Dinero) and civic engagement (#YoDecido). Cesar Conde, Chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, together with key partners and Telemundo talent, will unveil the new campaign at a special star-studded cocktail reception in Miami, Florida.
The multi-platform initiative, “El Poder En Ti,” focuses on the power of self-conviction, empowerment and knowledge, supported by a specialized website, digital tools and resources. Life-changing and inspirational stories are brought to life by a series of public service announcements starring various Telemundo talent, including international Spanish-language television icon, Don Francisco as the narrative voice of the campaign. The PSA’s will air across the Telemundo network, its stations and NBC UNIVERSO, as well as other NBC cable properties. In addition, informational segments will be integrated across Telemundo’s news and entertainment programming on popular network shows including Un Nuevo Día, Titulares y Más, Noticiero Telemundo, Enfoque, Al Rojo Vivo and Suelta La Sopa. Collectively, these programs reach more than 11 million viewers on an average week, according to Nielsen. These segments will also be leveraged via Telemundo’s social media platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7853151-telemundo-el-poder-en-ti/
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
As tax season approaches, Clayton Homes, America’s largest homebuilder**, is offering potential homebuyers a great way to get the most out of their tax refund in 2015 with its Avoid Refund Regret campaign.
The program, which runs through March 31, offers those purchasing a new Clayton Home an extra incentive towards homeownership during the beginning of 2015.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7413931-clayton-homes-avoid-refund-regret/
It’s normal to have uric acid in your body, but too much can increase your risk for gout – an extremely painful form of inflammatory arthritis that often presents with other health issues, including kidney disease, heart disease, diabetes and permanent joint and tissue damage. Despite this, just 10 percent of gout sufferers are being properly treated – and more than one-third have not had their uric acid checked in the past five years.
To raise awareness about the need for timely treatment for gout – including regular monitoring of serum uric acid (sUA) levels – the Gout & Uric Acid Education Society (GUAES) has introduced a new “Go for Six” campaign. The campaign urges those who have or who are at risk for gout to get their sUA levels checked every six months, and to work with their doctor to determine a treatment plan for controlling gout and keeping sUA levels to a healthy 6 mg/dL or below.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7420351-gout-uric-acid-go-for-six-campaign/
Today, Colgate-Palmolive, in partnership with the Hispanic Dental Association (HDA), kicked off its annual Oral Health Month campaign with a special launch event at Los Angeles’s Plaza Mexico. To help raise awareness about the importance of a healthy smile, the Colgate Bright Smiles, Bright Futures® mobile dental van was on-site to provide bilingual learning materials and free dental screenings to children. Families in attendance also enjoyed a mariachi flash mob, live music and giveaways from local radio station, Univision 1020 AM.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7531451-colgate-oral-health-month/
Hologic, Inc. (NASDAQ: HOLX) is kicking off Breast Cancer Awareness Month with the announcement that the Company's groundbreaking 3D mammography exam, available on the Selenia Dimensions platform, will be introduced to consumers today as Genius 3D Mammography. Hologic’s Genius 3D Mammography is the only 3D exam approved by the FDA as clinically superior to traditional mammography.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7254155-hologic-new-consumer-awareness-campaign-mammography-technology/
Toyota Motor Corporation (Toyota) has launched “Start Your Impossible” – a global corporate initiative that aims to inspire Toyota employees, partners, and customers and connect them with the company’s core beliefs. In an age of accelerating technological and environmental developments, “Start Your Impossible” marks Toyota’s commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible.
Toyota believes that mobility goes beyond cars; it is about overcoming challenges and making dreams come true. The “Start Your Impossible” initiative reflects these values and highlights the company’s goal to provide freedom of mobility for all. “We want to share this thinking with all stakeholders, including consumers, so that we can approach this challenge together,” said Toyota President, Akio Toyoda.
To view the multimedia release go to:
https://www.multivu.com/players/English/8193651-toyota-global-campaign-for-olympic-paralympic-games/