Parking crashes usually don’t result in serious injuries, but repair costs can quickly mount, along with the hassle of going without the family vehicle while waiting for the body shop to finish work. The Insurance Institute for Highway Safety has launched a rear crash prevention ratings program to help consumers identify models with the technology that can prevent or mitigate low-speed backing crashes. Two systems earn the highest rating of superior, and four earn the second-highest rating of advanced.
Rear crash prevention encompasses several technologies. Parking sensors issue warning beeps and/or seat vibrations when the equipped vehicle gets too close to another vehicle or object directly behind it, or, in some cases, in front of it. Rear cross-traffic alert warns drivers of approaching vehicles that might cross their path as they back up. Rear automatic emergency braking systems detect objects behind a reversing vehicle and may automatically brake if the driver doesn’t heed alerts to stop.
IIHS engineers evaluated rear autobrake systems on six popular 2017 model vehicles — the BMW 5 series sedan, Cadillac XT5 SUV, Infiniti QX60 SUV, Jeep Cherokee SUV, Subaru Outback wagon and Toyota Prius hatchback.
Under the three-tier rating scheme, models with optional or standard rear crash prevention systems are rated superior, advanced or basic. Ratings are determined by whether the vehicles have available rear autobrake and, if so, how it performs in a series of car-to-car and car-to-pole tests with different approach angles. The availability of parking sensors and rear cross-traffic alert also is factored in.
The Outback and XT5 earn a superior rating when equipped with optional rear autobrake, parking sensors and rear cross-traffic alert. The Cherokee, 5 series, QX60 and Prius earn an advanced rating with this optional gear.
Three of the Internet’s most beloved pets are teaming up to help the millions of cats and dogs in shelters and rescue groups across the country find loving homes. Fashion icon Toast Meets World, globally recognized pianist Keyboard Cat and life of the party Hamilton Pug are lending their star power to “Start A Story. Adopt,” a new public service advertising (PSA) campaign from The Shelter Pet Project, a collaborative effort between Maddie’s Fund®, The Humane Society of the United States and the Ad Council.
Toast Meets World, Keyboard Cat and Hamilton Pug receive millions of views, likes and shares on social media, but most people don’t know they were adopted. Created pro bono by J. Walter Thompson New York, these new PSAs share these pets’ unique stories, which all began in shelters and rescue groups, and highlight the special bonds between the pets and their families. Prospective owners are encouraged to visit TheShelterPetProject.org to learn more about the adoption process and search for adoptable pets at shelters and rescue groups near them. Adoption advocates are also encouraged to support the effort on social media by using the hashtag #StartAStoryAdopt to share stories of how their shelter pets changed their lives for the better and to encourage others to start their own stories by adopting an amazing shelter dog or cat today.
To view the multimedia release go to:
http://www.multivu.com/players/English/7747051-ad-council-shelter-pets-project/
The winners of the Natural Light - International Design Competition have now been chosen from the 172 impressive Natural Light Lamp designs submitted from 65 countries around the world. The winners are two very talented Argentinian Industrial Design students, Ms. Mariana Arando and Mr. Luca Fondello, both from the University of Buenos Aires, Argentina. The production phase of the winning design for the Natural Light Lamp will begin shortly, followed next year by shipment of the lamps to three African countries without access to electricity.
Last year, the VELUX Group and Little Sun joined forces to launch the Natural Light – International Design Competition, which challenged design students around the world to create a design for a solar lamp which would help to bring clean, reliable, affordable light to some of the 1.2 billion people worldwide living without electricity. Now the jury has voted and decided on the winning solar lamp design by two Industrial Design students from the University of Buenos Aires in Argentina.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7533451-velux-winner-announcement-natural-light/
Just 70 years ago the fate of the world hung by a thread. America was fighting a two-front war against Nazi Germany and Imperial Japan. Titanic battles, on a scale never seen before or since, blazed across two vast oceans and three huge continents. Our fear was great. Our anxiety real. Our victory was far from certain. If we won, we would preserve our freedom.
Now the story of that struggle unfolds inside the new Campaigns of Courage: European and Pacific Theaters pavilion opening December 13, 2014 at The National WWII Museum in New Orleans. Assembled for the first time in one space is the epic story of America’s citizen soldiers on the battlefields. Visitors will discover how the war that changed the world was fought and won through the words and deeds of the participants themselves – those called the Greatest Generation.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7399151-national-wwii-museum-newest-exhibit-campaigns-of-courage-european-and-pacific-theaters/
On Thursday night, Feb. 26, at midnight, the Las Vegas Strip welcomed its newest outdoor entertainment spectacle: the Swarovski Midnight Celebration at Grand Bazaar Shops. Created for Swarovski’s custom pavilion and six-story-tall Starburst, the Swarovski Midnight Celebration was designed to be the centerpiece of the new Grand Bazaar Shops, providing a unique retail and entertainment experience.
The Swarovski Midnight Celebration is a dazzling three-minute-long light-and-sound show designed to mark the dawn of a new day. The spectacle was envisioned as a way to bring New Year’s Eve-style excitement to the Strip every night of the year. The production incorporates the Swarovski Starburst—a one-of-a-kind, 14-foot-diameter structure composed of 911 custom-cut Swarovski crystal spheres—as well as a large video screen embedded into the multi-faceted façade of the Swarovski pavilion. Evocative scenes from exotic bazaars, together with the Starburst’s more than 1,800 points of LED light, are choreographed to a dramatic original score featuring enchanting beats of world music.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7437751-swarovski-midnight-celebration/
Subaru of America, Inc. today announced the completion of a Pet Travel Seat Pilot Study as part of its continued partnership with Center for Pet Safety (CPS), a registered 501(c)(3) non-profit research and consumer advocacy organization. Subaru and CPS have tested pet products most commonly used by pet parents when traveling. Phase one tested pet harnesses, phase two tested pet crates and carriers, and now, phase three has tested pet travel seats.
A pet travel seat is typically used in a vehicle to hold or elevate the pet, but does not offer full containment. The Pet Travel Seat Pilot Study found that while a pet travel seat may offer distraction prevention, it will likely not offer crash protection in the event of an accident, which could lead to injury of the pet and the human vehicle passengers. The quality of commonly available pet travel seats did not provide effective protection in a crash scenario.
Based on the scientific test evidence collected over the past four years, in part through its partnership with Subaru, CPS can now identify the safest travel options for most pets. For small dogs and cats, Center for Pet Safety recommends one of the 2015 Top Performing Carriers; for medium and large dogs either the 2015 Top Performing Crate - Gunner Kennels G1 Intermediate with 8' Tie Down Straps, or a Center for Pet Safety Certified Harness. To view top performing products and CPS Certified products, visit www.CenterforPetSafety.org.
To view the multimedia release go to:
http://www.multivu.com/players/English/7074158-subaru-cps-pet-travel-seat-study/
According to entrants to our latest competition, Machu Picchu in Peru has been voted the most desirable place to escape to. Hostelworld, the leading budget travel website, is offering one lucky winner and a friend the opportunity to jet off round the world on an incredible trip, all expenses paid. All you have to do to enter the competition is pick your top three choices from 30 incredible adventures, and you could be in with a chance to win all three.
As part of the competition, valid until the 30th of June, Hostelworld produced a video of an offline stunt. We brought the spirit of travel to shoppers in London’s Westfield Shopping Centre by setting up a series of scenarios, using a mixture of augmented reality and live actors. We filmed the public’s reactions and captured how they interacted with what was happening.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400552-machu-picchu-travellers-top-destination
The Renault-Nissan Alliance has sold its 200,000th electric vehicle and has a leading 58% market share for zero-emission cars.
To capture what the first 200,000 consumers love about their electric vehicles, the Renault-Nissan Alliance is launching a series of videos featuring EV owners on three continents. “I Made the Switch” tells why people bought their electric vehicles and how switching to a zero-emission vehicle has changed their lives. The first video features Chris Beers, a software engineer from Holliston, Massachusetts, USA, one of many Americans who powers his Nissan LEAF with clean solar energy. To see the video, click here: www.multivu.com/players/English/7381531-renault-nissan-electric-vehicle-sales/
As consumers seek ways to determine authentic EVOO from the fake, Bellucci, headquartered in Grosseto, Italy, is offering a multi-pronged solution: traceability and sophisticated tasting skills. The company offers precise, detailed information to empower customers in choosing true EVOO products, while ensuring the authenticity of Bellucci EVOO at all levels of production.
Bellucci keeps digital track of each olive grower’s contribution throughout the cooperative milling and bottling process, so any bottle of Bellucci EVOO can be traced to its origin in rural Italy. In addition to its traceability function, the Bellucci App teaches users how to evaluate for freshness and taste for flavors unique to EVOO. Advanced instruction in discerning flavor nuances based on harvests, regions and olive cultivars offers an experience of EVOO as an expression of terroir.
The value of the Bellucci App in communicating with consumers was recognized at the 2015 Anuga International Food Show. Bellucci has also received several awards for its line of EVOO. The Los Angeles International Extra Virgin Olive Oil Competition awarded silver medals to both the 2016 Toscano PGI Organic and the 2015 100% Italian Organic, and the 2016 harvest of 100% Italian won a gold medal at this year’s New York International Olive Oil Competition. A brand less than three years old, Bellucci is already being widely recognized for its flavor and contribution to the industry.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716352-bellucci-olive-oil-consumer-education-app/
The Rubens; a band from NSW comprising of three Margin brothers, Zaac, Sam and Elliott, and childhood friend, Scott Baldwin.
Discover how they are inspired to write music in our latest video from the Jack Daniel's 1907 Nova 969 Red Room.
In 1907 Jack Daniel entrusted his famous distillery to his nephew Lem Motlow. Lem soon introduced a white-labeled lighter version of Jack Daniel's Tennessee whiskey. We proudly continue this tradition with Jack Daniel's 1907, a Jack Daniel's Tennessee Whiskey, matured in the cooler areas of the barrel house and bottled at 74 proof.
Since the whiskey does not work its way as deeply into the barrel wood it has a lighter, slightly sweet taste profile, while retaining the exceptional smoothness you would expect from Jack Daniel's.
Jack Daniel's 1907 is the lighter, sweeter, easy drinking Jack. Enjoy the lighter side of Jack.
These materials are intended for those above the legal drinking age, and should not be forwarded or shared with anyone under such age.
Mexican-American singer-songwriter Becky G and Puerto Rican singer-songwriter and musician Raquel Sofia are taking you for a ride at two of the summer’s biggest music festivals – Lollapalooza and Outside Lands.
Powered by the Toyota Corolla, these artists will share their journey through real-time social media content. The series, “Musica y Destinos con Toyota,” kicked-off on Friday, July 31 with Becky G (@iambeckyg) sharing her musical experience at Lollapalooza at Grant Park in Chicago. The iconic festival featured a diverse range of musical acts, including Paul McCartney, Sam Smith and Metallica.
During the three-day event, Becky G met with Gogol Bordello, a Gypsy-punk band known for their authentic energy and theatrical stage shows. Highlights from the meet and greet were shared via Facebook @ToyotaLatino and @BeckyG, and Twitter @iambeckyg. The artist also captured short videos of her adventure through her story on Snapchat, available to followers.
And the musical ride continues this weekend when Sofia joins Toyota for the Outside Lands Festival in San Francisco, Aug. 7-9. The three-day festival features performances by Billy Idol, Kendrick Lamar, Mumford & Sons, Axwell & Ingrosso, Twin Peaks and Clasixx, to name a few.
To view the multimedia release visit:
http://www.multivu.com/players/English/7583551-toyota-latino-lollapalooza/
Cooking skills aren’t enough to win in Food Network’s Cutthroat Kitchen – in this new competition series, chefs must also be crafty, clever and willing to sabotage their opponents. Led by Alton Brown as the kitchen’s cunning provocateur, this game features a briefcase filled with $100,000 in cash, four competitors, three rounds of cooking and auctions where chefs bid on items to help themselves or hinder their opponents. The thirteen-episode series premieres on Sunday, August 11th at 10pm ET/PT, immediately following the Food Network Star finale, which airs at 9pm ET/PT.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58433-food-network-new-competition-series-cutthroat-kitchen-host-alton-brown
