Thirty five percent of New Yorkers do not feel prepared for an emergency, such as a natural disaster, fire, power outage or act of terrorism according to a 2013 survey conducted by the New York City Office of Emergency Management (OEM). September is National Preparedness Month (NPM) and a new public service advertising (PSA) campaign is launching today to encourage New York families to create an emergency plan. The PSAs were distributed to media outlets throughout the New York City area and will be running in donated time and space.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7314951-oem-fema-and-ad-council-psas-encourage-new-york-city-families-emergency-preparedness-plan/
Eisai Inc. today announced the launch of a new national television advertising campaign for BELVIQ® (lorcaserin HCl) CIV, an FDA-approved prescription therapy for chronic weight management. The advertisement will air on numerous channels including Lifetime, Oxygen and AMC.
The spot illustrates the struggles many people face when they are trying to lose or control their weight. BELVIQ is presented as a targeted approach to weight loss, that, when combined with diet and increased activity, may help some patients lose weight and keep it off.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7161051-eisai-launches-national-television-campaign-belviq-lorcaserin-hcl-civ
Sonata Software, a global strategic IT services firm announced today that it has signed a definitive agreement to acquire through its US subsidiary, a 100% stake in the enterprise mobility enablement technology provider Halosys. Based in Santa Clara, California, Halosys is an innovator in providing technology platform and solutions that help enterprises realize the transformational impact of mobile on business. Halosys provides a single Unified Enterprise Mobile Enablement platform that enables businesses build, secure, manage and deploy an enterprise wide mobile applications portfolio. This is achieved by building critical features of multiple hitherto discrete mobility systems such as mBaaS (Mobile Back-end-as-a-Service), MADP (Mobile Application Development Platform), MAM (Mobile Application Management) and API (Application Programming Interface) in a unified platform with consistent workflows and enhanced user interfaces. The platform seamlessly extends existing enterprise security, identity and business applications to the mobile applications. This simplifies, accelerates and ensures a reliable way to execute mobility programs at scale, with an underlying architecture that adheres to emerging mobile & IoT technology trends. Sonata serves world leaders in ISV, Travel, Retail and Consumer goods businesses with digital business readiness solutions and sees the Halosys acquisition as a key piece in providing an end to end mobile solutions to customers.
To view the multimedia news release, go to http://www.multivu.com/players/English/7591351-sonata-invests-acquires-halosys/
Urgent action is needed to improve the diagnosis and management of CDI, which is the main cause of hospital-acquired (nosocomial) diarrhoea in industrialised countries.2 In a report launched today, during a meeting hosted by the European Healthcare and Hospital Federation (HOPE), experts from across Europe highlight the current deficiencies in the management of CDI and outline the steps that are needed to address them.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60637-astellas-report-diagnosis-management-CDI
The Ad Council today launched a groundbreaking public service campaign designed to encourage audiences to welcome and support refugees who have recently resettled in the U.S. The campaign aims to raise awareness, dispel misconceptions and connect audiences to EmbraceRefugees.org where they can learn more about the issue and find local resources to assist refugees in their communities. Launching to coincide with World Refugee Day, the integrated effort was developed with creative firm Tongal and its global network of filmmakers, marking the first time in the Ad Council’s 75-year history the organization has created a new campaign through crowdsourcing. The public service ads (PSAs) debuted this morning and will be distributed to media outlets nationwide this week.
“America has a proud legacy of welcoming refugees. In return, they serve their communities and our country -- as teachers and soccer coaches, as nurses and engineers, and as members of our armed forces,” said Heather Higginbottom, Deputy Secretary of State for Management and Resources. “Refugees are thoroughly checked and we apply the highest security standards, so every community can welcome those who are resettling with open arms, as we would with any new neighbors.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7856251-ad-council-embrace-refugees/
Ball Corporation (NYSE: BLL) today published its fifth biennial sustainability report, which details the company’s progress toward its updated priorities – product stewardship, operational excellence, talent management and community ambassadors – and sets a clear path for the future with 10 new ambitious goals to be achieved by 2020.
“Sustainability has always been a part of who we are, and our team has worked hard to maintain a careful balance of our economic, environmental and social impacts over the years,” said John A. Hayes, chairman, president and chief executive officer. “As a larger, more global company, being sustainable is more important than ever, and we must continue to set a high bar for ourselves and our partners.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7692351-ball-2016-sustainability-report/
Texas Instruments (TI) (NASDAQ: TXN) today introduced five new next-generation power management integrated circuits that efficiently acquire and manage microwatts (uW) to milliwatts (mW) of power harvested from light, heat or mechanical energy sources. The bq25570, bq25505, TPS62740, TPS62737 and TPS62736 maintain the industry’s lowest levels of active quiescent current and enable battery-free operation to wireless sensor networks, monitoring systems, wearable medical devices, mobile accessories and other applications with limited access to power. To order samples and development kits, visit: www.ti.com/energyharvesting-pr.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/54051-texas-instruments-next-wave-of-energy-harvesting-design
Free The Children, an international charity and educational partner that focuses on delivering aid to impoverished children around the world, announced it has standardized on DocuSign, Inc. (DocuSign®) for Digital Transaction Management (DTM). With DocuSign, Free The Children keeps administrative spending to a minimum so it can ensure at least $0.90 of every dollar donated goes to supporting programs that directly benefit children in need around the world.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7312252-docusign-free-the-children-digital-transaction-management/
Centennial College's Interactive Media Management program takes place over the course of three semesters and prepares students for today’s world of interactive technology, media and innovation. It emphasizes strategy, user experience, content production, narrative and process management skills in the interactive digital media industry with an emphasis on understanding industry, processes, job roles and documentation skills. The program is designed to turn students into effective producers working in the communicating media landscape.
David Kieselstein, CEO of Penton, announced today at the Business Information Management Summit (c-level event for business information ecosystem), the launch of the Company’s new branding and website (penton.com), which marks the evolution of Penton into an information services business.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7362351-penton-rebranding-inform-engage-advance-business-tools-data-analytics-marketing-solutions/
The application period for the 2017 Federal Emergency Management Agency (FEMA) Individual and Community Preparedness Awards is now open. The awards highlight innovative local practices and achievements by honoring individuals, organizations and jurisdictions that have made outstanding contributions toward strengthening their community to prepare for, respond to, recover from, and mitigate a disaster.
To view the multimedia release go to:
https://www.multivu.com/players/English/8025652-fema-individual-community-preparedness-awards/
