In response to the devastation wrought by Saturday’s earthquake and powerful aftershocks in Nepal, the Ad Council has joined the U.S. Agency for International Development’s Center for International Disaster Information (USAID CIDI) to launch a series of television, print and digital public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit CIDI.org/NepalRelief, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the earthquake.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512851-ad-council-nepal-earthquake-relief/
A new survey from the Gout & Uric Acid Education Society (GUAES) finds many Americans with gout may be placing too much emphasis on diet when it comes to managing the disease and controlling painful flares. Of all the steps taken to manage gout, respondents cited changing their diet by eliminating or reducing consumption of certain foods as their top step taken (50 percent)—even ahead of taking medications to lower their uric acid levels (40 percent) and maintaining an overall healthy fitness level (33 percent). Furthermore, nearly one in three with gout incorrectly believes that the disease can be completely avoided by eliminating certain foods; and more than one in four said they would not take medications if they were making dietary changes.
“Physicians all too often see patients who believe they can successfully manage their gout with diet alone,” said N. Lawrence Edwards, M.D., a rheumatologist and GUAES chairman. “But even with extremely rigid diet restrictions, most gout patients will only be able to lower their uric acid levels slightly—not nearly enough to achieve a healthy level to control flares and reduce risk for long-term damage.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7835451-guaes-diet-survey/
This summer, millions of Americans will flock outdoors to enjoy a range of activities with friends and family. Whether taking advantage of a patio space, deck, pool or yard, homeowners are increasingly embracing outdoor design. Television personality John Gidding recently partnered with Terminix to provide a variety of easy, low-cost design tips that will add simple, elegant touches to any outdoor space and allow families to enjoy a virtually mosquito-free environment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61328-terminix-john-gidding-provide-tips-for-outdoor-living-this-summer
The Heart Rhythm Society (HRS), through its efforts during Atrial Fibrillation Awareness Month in September and throughout the year, is working to raise awareness of the increased prevalence of the disease and the associated risk of stroke in patients living with atrial fibrillation (AFib). Today, HRS releases a new public service announcement (PSA) as part of its ongoing work to educate Americans about AFib, the most common heart arrhythmia, and how it increases one’s risk of stroke fivefold. The PSA can be viewed by clicking here.
AFib affects more than three million Americans and it is estimated that 12 to 16 million Americans will have AFib by 2050. AFib occurs when the upper chambers of the heart (the atria) fibrillate, or “quiver,” which causes a rapid, irregular heart rhythm. The normal heart rate for an adult is between 60 and 100 beats every minute. When the heart is experiencing AFib, the atria can beat over 300 times every minute.
To view the multimedia release go to:
http://www.multivu.com/players/English/7312151-heart-rhythm-society-afib-stroke-psa/
How Do You Like Your Eggs? The American Egg Board, the marketing arm for U.S. egg farmers, poses this age-old question to Americans through its latest marketing campaign — a relaunch of the brand’s trademark “Incredible Egg.”
Breaking out of the ordinary, The Incredible Egg and its new campaign inspires consumers to think about eggs differently — beyond the usual. Not only are eggs nutritious, with one large egg containing 6 grams of high-quality protein, they’re also one of the most versatile foods on the planet. From deviled, baked, fried or even as a cloud, the latest campaign from The Incredible Egg helps consumers explore the ways and occasions for which they enjoy eggs.
To view the multimedia release go to:
https://www.multivu.com/players/English/8218751-the-incredible-egg-how-do-you-like-your-eggs-campaign/
With seven-in-ten Americans (69%)1 saying that spending time with family and friends is what they most look forward to during the holidays, T.J.Maxx, Marshalls and HomeGoods are celebrating the values that make the season truly special by launching “Bring Back the Holidays,” a campaign that focuses on people and creates opportunities to bring them together.
“There are few moments throughout the year when family and friends are in the same place at the same time, and we want people to put value on what really matters during the holidays… these special times together,” said Gina Bollus, spokesperson for T.J.Maxx, Marshalls and HomeGoods. “Our stores offer thoughtful gifts at amazing prices every day so that you can cherish that precious time with your family and friends and shop on your time, instead of rushing out for the short-lived holiday deal.”
In the new campaign, T.J.Maxx, Marshalls and HomeGoods imagine a world where door busters refer to loved ones pouring through your front door and the four-letter word that defines the season is L-O-V-E and not S-A-L-E.
To view the multimedia release go to:
http://www.multivu.com/players/English/7680551-tjmaxx-marshalls-homegoods-holiday-coupons/
Rather than making New Year’s resolutions to go on the latest diet, Post Great Grains is asking Americans to adopt a balanced way of eating with a focus on healthy foods in conjunction with the launch of new granola and snack mix products. According to a recent national survey, women have been on an average of nine diets in their lifetimes, yet 78 percent of women believe fad diets are not an effective way to maintain a healthy weight.1 Great Grains, the brand known for less-processed, wholesome nutrition, is asking women to ditch fad dieting for good in 2015, and pledge to go “Fad-Free” as a New Year’s resolution.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7407851-post-great-grains-fad-free-resolution/
Black History Month is a time when all Americans honor the rich African American culture in our society. It was Carter G. Woodson, an African American historian, who began a weeklong celebration, called Negro History Week, in 1926 as a way to honor Frederick Douglass and Abraham Lincoln. One of the best ways to celebrate is by reading books by and about African Americans. Virginia Hamilton’s works are among the many books that call upon readers to think about slavery, freedom, and heritage. Through her stories, Hamilton began the genre of liberation literature, which serves to instill cultural pride, as well as a sense of family and the importance of relationships. Black History Month is a time to help readers realize that these universal themes transcend race and that through the power of story, all races are truly united. Non-fiction, Women's Lit, Liberation
November is National Alzheimer’s Disease Awareness Month, a time to focus on finding ways to prevent the disease and enrich the lives of millions of Americans who live with, or care for, someone with Alzheimer’s. Brookdale, a leading owner and operator of senior living solutions throughout the United States, has a long-standing commitment to support research to reduce the impact of Alzheimer’s, which is the sixth leading cause of death in the United States.
To view Multimedia News Release, go to http://www.multivu.com/players/English/64011-brookdale-senior-living-alzheimer-awareness/
No doubt about it, frozen foods are hot! Americans spend more than $49 billion on frozen foods annually. Last year, 26% of all U.S. grocery shoppers shopped the frozen food aisle more frequently, and 43% of millennials bought more frozen items*.
What’s Turning Up the Heat?
Today’s innovative frozen products offer something for everyone:
Brands and product lines are aligned with new health trends, changing dining habits, and dietary requirements – whether you are looking for vegan, gluten-free, non-dairy, ethnic, organic…the frozen food aisle has it all.
You don’t have to sacrifice delicious dishes and trendy flavors just because you’re in a hurry. The freezer aisle offers quality, ready-to-eat full meal, single serve and small plate options – high proteins, low carbs, indulgent flavors, healthy veggies, fruits and more.
If you’re a foodie, you can “up your game” and elevate the food experience with versatile high-end frozen products, savory ingredients and entertaining-quality appetizers and desserts, sure to impress family and guests.
To view the multimedia release go to:
https://www.multivu.com/players/English/8465651-nfra-march-2019-national-frozen-food-month/
A recent survey conducted by DSM Nutritional Products found that 83 percent of adults in the U.S. believe worsening eye health is inevitable with age. What many people don’t realize is that there’s a connection between healthy eyes and proper nutrition, and it goes beyond eating carrots.
According to Dr. Kimberly Reed, optometrist and Ocular Nutrition Society board member, “Incorporating certain nutrients into the diet can support a lifetime of healthy vision and help protect against serious conditions, including cataracts and age-related macular degeneration (AMD). The latter affects more than 2 million Americans and can lead to severe visual impairment.”
To view Multmedia News Release, go to: http://www.multivu.com/players/English/7129751-dsm-nutritional-products-eye-health-survey/
Pure Grown Diamonds announces a scientific breakthrough with the unveiling of the first-ever, world’s largest, laboratory-cultivated brilliant white diamonds that are indistinguishable from mined diamonds, even under a microscope, yet cost 30 to 40 percent less — just in time for New Year’s Eve when millions of Americans get engaged.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7409851-pure-grown-diamonds-worlds-largest-laboratory/
