Carhartt, America’s premium work wear brand since 1889, today launched its national fall integrated marketing campaign focused on the brand’s durable water repellent Rain Defender® technology available in select outerwear, sweatshirts, pants and accessories. The multi-week campaign features search and rescue crewmembers who don’t have the luxury of waiting for good weather; their workdays don’t get rain delays. The campaign will be shown across multiple broadcast and digital channels through December.
“Durable, high performance sweatshirts and outerwear are a necessity for anyone in the rugged outdoors who can’t stop because of weather. Carhartt’s products featuring Rain Defender® keep you dry by making water bead up and run off the fabric,” said Tony Ambroza, senior vice president of marketing at Carhartt. “This fall’s national campaign features real search and rescue crews from Creede, Colorado taking on rain, sleet and snow in a typical day’s work.”
Carhartt’s durable water repellent Rain Defender® gear includes Quick Duck® jackets, vests and bibs, Carhartt’s Shoreline and Force Equator outerwear, bibs and pants and Carhartt’s Rain Defender® equipped sweatshirts – zip-front, hoodie, mock or crewneck styles. Carhartt also offers tool bags and a selection of other gear also equipped to protect against the rain as well.
To view the multimedia release go to:
http://www.multivu.com/players/English/7419252-carhartt-rain-defender/
Armando Christian Perez, also known as global music superstar Pitbull will perform LIVE at AT&T Stadium during halftime of the Dallas Cowboys game on FOX against the Philadelphia Eagles on Thanksgiving Day, Nov. 27, kicking off The Salvation Army’s annual Red Kettle Campaign. The halftime performance marks the 18th year the Dallas Cowboys have partnered with The Salvation Army to launch the campaign, which raises millions of dollars throughout the holiday season. Donations help provide meals and shelter for families, Christmas toys for millions of children, in addition to numerous other social services programs year-round such as substance abuse programs, shelter and counseling for victims of domestic violence, and military veteran assistance.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7346051-pitbull-to-kick-off-salvation-army-red-kettle-campaign-with-halftime-performance-during-dallas-cowboys-thanksgiving-day-game/
Erreà 3DWear is proud to join forces with Stade Toulousain and its players in the most important time of the season.
Erreà 3DWear technical base layer line features the most sophisticated and innovative fabrics. Stade Toulousain's players wear it to improve their performance during matches, when each single molecule of energy is needed to confront the hardest adversaries and fight fatigue.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7391651-errea-3D-wear-stade-toulousain/
The acrobatic spectacular Zarkana by Cirque du Soleil unveiled its amped up production, including an artistic transformation and a remastered soundtrack, to a packed audience Friday, Feb. 28 at ARIA Resort & Casino. The show capped off its reimagined return today with the introduction of the show’s new aerial straps act. Aerialists Andrew and Kevin Atherton thrilled spectators as they performed outside ARIA’s porte cochere, while suspended 32’ in the air.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65842-zarkana-by-cirque-du-soleil-reimagined-production-aria-resort-casino
On Saturday, May 21, some of the biggest names in the entertainment industry celebrated the 90th birthday of the legendary Tony Bennett at Keep Memory Alive’s 20th annual Power of Love® gala at the MGM Grand Garden Arena in Las Vegas. The star-studded event raised funds and awareness for Cleveland Clinic Lou Ruvo Center for Brain Health and its fight against brain disease including Alzheimer’s, Huntington’s and Parkinson’s diseases, multiple sclerosis and multiple system atrophy.
Highlights from the night included a performance by honoree Tony Bennett and heartfelt tributes by James Corden, Andra Day, Herbie Hancock, Darius Rucker, Jordin Sparks, Steven Tyler and more. Day kicked off the show with her rendition of “Steppin’ Out With My Baby,” while Corden performed his version of “Don’t Get Around Much More.” Later in the evening, Sparks teamed up with pianist Dan Orlando to perform a medley of hits including “The Best Is Yet To Come,” “Alright OK You Win” and “It Don’t Mean A Thing.” Rucker treated guests to hit single “Sunny Side of The Street,” before Hancock took the stage to perform “Chameleon” and “Cantaloupe Island.” Tyler joined the elite ensemble to perform “Smile” with jazz trumpeter Chris Botti before singing Aerosmith classic “I Don’t Want To Miss A Thing.” The man of the evening, Bennett, performed numerous hits including “Watch What Happens” and “How Do You Keep The Music Playing.” To close the show, the entire cast sang Bennett “Happy Birthday” and presented him with a celebratory cake. In addition to musical icons, celebrity supporters who also attended the event included Quincy Jones, Brad Garrett, Steve Schirripa and Chazz Palminteri.
To view the multimedia release go to:
http://www.multivu.com/players/English/7842951-keep-memory-alive-tony-bennett/
Chinese New Year is a big celebration for anywhere in Thailand and that doesn’t spare Ayutthaya. From February the 11th to the 16th, Ayutthaya’s downtown sees a very big food fair with the highlight on the performance from the mainland China.
In addition to its unmistakable individual character, the Dacia Sandero Stepway boasts the same strengths that have helped forge the success of its elder, the compact Sandero, namely a roomy interior, safety, reliability and an unbeatable performance and equipment package for its price. Comparable vehicles include Toyota Yaris and Kia Rio.
A decade ago Turtle Beach Corporation (NASDAQ: HEAR), a leading audio technology company for over 40 years, pioneered the console gaming headset category and is set to do so again in 2016 with its revolutionary Turtle Beach® Elite Pro Tournament Gaming Headset, Elite Pro Tactical Audio Controller (T.A.C.) and Elite Pro accessories designed for competitive gamers, which establishes a new standard for eSports gaming audio performance and comfort. Turtle Beach’s “Elite” series products represent the highest level in audio and build quality, and the all-new Elite Pro Headset, T.A.C. and Elite Pro accessories are the Company’s all-new line of competitive gaming audio gear created to meet the demands of today’s professional and aspiring pro teams and players.
The Elite Pro Headset’s journey began in 2013. Seeing the consistent growth and popularity of eSports, Turtle Beach launched a comprehensive scientific research program to deeply examine the needs of professional and hardcore gamers as it pertained to game audio, communicating with teammates, and overall comfort. The result is the all-new Elite Pro Tournament Gaming Headset – a ground-up redesign of the competitive gaming headset that brings to market multiple first-and-only innovations in the core mechanics of headset design, weight and fit. Not only does the Elite Pro Headset provide Turtle Beach’s best-in-class game audio and chat performance, but also delivers groundbreaking comfort-driven technologies, including the ComforTec® Fit System with multiple adjustment points for a truly personalized headset fit and feel, Aerofit® Ear Cushions that stay cool in the heat of battle, and Turtle Beach’s all-new patented ProSpecs® Glasses Relief System that finally makes wearing a gaming headset comfortable for players who wear glasses.
To view the multimedia release go to:
http://www.multivu.com/players/English/7537953-turtle-beach-optic-gaming-elite-pro/
Multi-Platinum selling and Academy of Country Music “Male Vocalist of the Year” Thomas Rhett takes the stage today at AT&T Stadium. He is kicking off The Salvation Army’s 127th annual Red Kettle Campaign with a LIVE, nationally televised halftime performance during the Dallas Cowboys Thanksgiving Day game against the Los Angeles Chargers, to air on CBS.
“It’s really cool to be part of this Thanksgiving tradition that’s also been part of my family for as long as I can remember,” said Thomas Rhett. “And this year will be really special because they’re here with me for the game.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8179631-salvation-army-red-kettle-fight-for-good/
KitchenAid has launched a new line of dishwashers combining striking design elements, including a unique black stainless steel finish, with high-performance features that have earned it bragging rights as the best performing dishwasher brand.
“Our latest dishwasher models bring a sleek and sophisticated look to the kitchen, but can tackle even the toughest challenges,” said Beth Robinson, senior manager of brand experience for KitchenAid. “Tests undertaken without the benefit of rinse aid have proven that our newest dishwashers offer the best combined wash and dry results of any leading premium brand.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7414131-kitchenaid-new-major-appliances/
Nick Jonas celebrated the unveiling of the specialty retailer’s 2014 Holiday Windows. This event marked the 100th anniversary of Lord & Taylor’s iconic Fifth Avenue building.
Nick Jonas joined the retailer in unveiling the windows and performed two traditional holiday songs as well as two songs from his recently released self-titled solo debut, including his chart-topping single and radio hit, “Jealous”. Following his performance, Nick Jonas made an in-store appearance, where he took photos with customers and handed out signed copies of his recently released self-titled album.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7377551-lord-and-taylor-2014-annual-holiday-windows-with-nick-jonas/
EUROPEAN MICROWAVE WEEK - Peregrine Semiconductor Corp. (NASDAQ: PSMI), founder of RF SOI (silicon on insulator) and pioneer of advanced RF solutions, announces the expansion of its integrated product portfolio into DC and X-band frequencies. Today, Peregrine introduces two new integrated products–a True DC switch and an X-band core chip. Built on Peregrine's UltraCMOS® technology, both products integrate RF, digital and analog components onto a single chip. While integration has traditionally offered high-volume markets the benefit of lower cost, Peregrine uses intelligent integration to offer performance advantages in high-performance markets. Peregrine's integrated products offer benefits such as configurability, flexibility, reliability, repeatability, ease-of-use, a reduced form factor and enhanced performance.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7311051-peregrine-semiconductor-expands-integrated-product-portfolio/
