The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
Fergie, eight-time Grammy Award winner and global ambassador for the Avon Foundation for Women, was a special guest at the tenth annual Southern California Avon Walk for Breast Cancer in Santa Barbara, CA, on September 22-23. The Avon Walk Santa Barbara, the seventh of nine Avon Walks this year, raised more than $4.7 million to advance access to care and breast cancer research.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58224-fergie-joins-thousands-at-avon-walk-for-breast-cancer-santa-barbara
Premium network EPIX will premiere the new Coldplay tour film Live 2012 as an EPIX Original Concert Event in the U.S. on November 17th, followed by the release of the tour film for purchase on November 20th.
Live 2012 documents Coldplay’s acclaimed Mylo Xyloto world tour, which has been seen by more than three million people since it began in June 2011. It includes footage from Coldplay’s shows at Paris’s Stade de France, Montreal’s Bell Centre and last year’s triumphant Pyramid Stage headline performance at Glastonbury Festival.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56739-epix-to-premiere-coldplay-live-2012-tour-film
Creating a sustainable cocoa sector that can meet the chocolate industry’s long-term demand for cocoa, the essential raw material for chocolate, while providing economic opportunities to cocoa farmers will require billions of dollars in agricultural investments across research, third-party certification and technology transfer to farmers, according to Mars, Incorporated, one of the world’s leading chocolate manufacturers.
Although many groups and individual companies have made singular investments towards a more sustainable sector, to benefit a significant portion of the world’s five to six million cocoa farmers, Mars believes the industry must work together even more closely to scale up positive impacts for farmers and achieve higher yields without compromising limited natural resources.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58400-mars-chocolate-invests-in-creating-a-sustainable-cocoa-industry
Shell and the City of Dawson Creek today celebrate the opening of the Dawson Creek Reclaimed Water Project. The facility, process and associated infrastructure, will virtually eliminate Shell’s need to draw on local fresh water sources for the operation of its Groundbirch natural gas venture in Northeast British Columbia. The multi-million dollar facility will provide a new source of revenue for the City of Dawson Creek as well as additional water for industrial and municipal uses.
The City of Dawson Creek, some 1,191 kilometres northeast of Vancouver, is the centre of British Columbia’s natural gas and oil producing fields. The new treatment facility will help meet the water needs of all users including the people and municipality of the City of Dawson Creek.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shell-and-dawson-creek-partnership/56594/
A recent Harris Interactive survey on the attitudes of the American public towards healthcare acquired infections (HAIs) revealed that almost one quarter (24%) of U.S. adults or someone they know have had an infection as a result of a stay in a hospital; and that 37% are most concerned about the spread of germs and bacteria in hospitals, as compared to other public places.
According to the U.S. Centers for Disease Control (CDC), nearly 2 million people acquire infections while in U.S. hospitals each year; and almost 100,000 die as a result.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58854-antimicrobial-copper-kills-bacteria-healthcare-equipment
Direct selling leader Amway today marked the official start of construction at an $81 million manufacturing and warehouse facility near the company’s world headquarters in Ada, Michigan, U.S. The 317,000-square-foot facility at 5101 Spaulding Avenue will house select manufacturing operations for NUTRILITE™ vitamins, minerals and dietary supplements, sold exclusively by Amway distributors.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61774-amway-nutrilite-vitamins-81-million-dollar-michigan-facility-construction
What impact would an ice sheet have on a Swedish final repository for spent nuclear fuel? And how does a final repository affect the surroundings if the ground is constantly frozen? The answers to these questions can be found in Greenland.
The nuclear fuel repository has to function and be safe for very long periods of time. SKB’s safety analyses investigate what will happen to the repository during as long a period of time as one million years. That’s the equivalent of as much as eight ice age cycles. By examining existing ice sheets, like the one in Greenland, climatologists can learn enough to be able to model what could occur in the far future.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58701-swedish-nuclear-fuel-waste-management-SKB
The Las Vegas High Roller reached new heights today as the observation wheel’s first passenger cabin was rotated to the highest point on the wheel’s rim. At 550 feet, the rotation of the cabin to the mid-center point of the rim officially makes the High Roller the world’s tallest observation wheel. As the focal point of The LINQ, Caesars Entertainment’s $550 million outdoor retail, dining and entertainment district, today’s feat marks a major milestone for the Las Vegas Strip attraction.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59296-linq-las-vegas-high-roller-observation-wheel-reaches-new-heights
Last night, the JW Marriott luxury brand celebrated the newly opened landmark hotel in the Middle East and second Marquis worldwide – the JW Marriott Marquis Dubai. Featuring an exclusive performance by British singer / songwriter and recording star, Leona Lewis, the “World’s Tallest Hotel” hosted more than 1,200 VIP guests, including international design icon Donna Karan, local singing sensation Salha and the Million Dollar Band, and Dubai television personality DJ Bliss.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54182-jw-marriott-marquis-dubai-opening-night-spotlights-world-s-tallest-hotel
The Heroes With Hearing Loss program, sponsored by Hamilton CapTel®, introduces veterans with hearing loss to resources and solutions that best meet their individual and unique needs.
According to Department of Defense statistics, hearing loss is the number one war-related injury affecting veterans from the battlefields of Iraq and Afghanistan. An estimated 60 percent of veterans returning from Operation Enduring Freedom (OEF) and Operation Iraqi Freedom (OIF) have some hearing damage, with 840,000 suffering from tinnitus and just over 700,000 suffering from hearing loss. More than 1.2 million veterans from every generation suffer from some form of hearing loss.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62613-heroes-with-hearing-loss-new-program-debuts-vfw-national-convention