The 2014 Brand Image Award winners, based on annual new-car buyer perception data, are announced today by Kelley Blue Book, www.kbb.com, the leading provider of new and used car information. The Kelley Blue Book® Brand Image Awards recognize automakers’ outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public. Award categories are calculated among luxury, non-luxury and truck shoppers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7065452-kelley-blue-book-2014-brand-image-award-winners
For the past six years Brookdale, the nation’s largest senior living provider, has fulfilled its residents’ life-long dreams and Wishes by partnering with Wish of a Lifetime™, an organization dedicated to shifting the way society views and values our oldest generation. During this time, some of the most exciting Wishes have taken place in the skies above. Since the partnership began, more than 70 aerial themed Wishes have been granted to Brookdale residents who had dreams of skydiving, taking helicopter tours, flying fighter jets and more.
“Seeing our residents fulfill their Wish of a Lifetime through these incredible aviation adventures shows how older adults continue to act on their dreams and passions,” says Sara Terry, vice president of resident and family engagement. “We are always thrilled to find opportunities for our residents to enrich their lives and honor their spirit.”
To view the multimedia release go to:
http://www.multivu.com/players/English/77221510-brookdale-senior-wish-of-a-lifetime/
As the largest senior living provider in the country, Brookdale Senior Living (NYSE: BKD) is advancing its industry leadership role through a new national branding and communications initiative beginning today. Brookdale’s campaign is designed to provoke audiences to rethink their views of senior living and to capture the essence of the close relationships formed every day between the company's 80,000 associates and nearly 100,000 residents. As part of the campaign, the company is undertaking a broad range of initiatives to evolve the perception of senior living and demonstrate how innovative approaches and services at Brookdale can transform lives.
“We continue to move forward on our objective to develop the preeminent senior living brand, and we believe this campaign will create a cultural redefinition of the value that an innovative senior living provider can bring to people's lives,” said Will Clark, Brookdale’s senior vice president of strategy and innovation. “Brookdale is bringing new life to the traditional view of senior living. We focus our energy on enabling seniors to live their lives to the fullest – and in doing so changing the myths and perceptions of senior living. As the largest senior living provider in the country, we have the opportunity and I believe the responsibility to lead this conversation.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7646051-brookdale-launches-national-campaign/
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Kiddie Academy® Educational Child Care, a nationally recognized provider of comprehensive educational child care programs, today launched its new national advertising campaign titled Learn OnSM. Fueled by the notion that learning extends far beyond the classroom, the campaign showcases how a child’s curiosity, sparked while at Kiddie Academy, carries into every aspect of their day.
“Our new Learn On campaign underscores our fundamental belief that opportunities to teach and expand young minds present themselves every day and everywhere,” said Greg Helwig, Kiddie Academy president. “Kiddie Academy empowers children with valuable tools to help make the most of those opportunities. Given the right environment, they become more curious and collaborative, with the ability to discover and accomplish more. We hope to communicate the potential and fascination for learning that exists in every minute—in the classroom, at home and throughout the community.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8455851-kiddie-academy-debuts-learn-on-ad-campaign/
Huawei, a leading global information and communications technology solutions provider, today launched the Huawei P8 lite in the U.S., making it possible for U.S. consumers to have premium design and features at an accessible price. Available for just $249.99 USD, the P8 lite will be available as an unlocked device, giving consumers the option to take their phone to the network* of their choice.
“With a perfect balance of style, functionality and value, the P8 lite gives consumers a premium yet easily accessible device and experience,” said Mr. Zhiqiang Xu, President of Huawei Device USA. “We are expanding our smartphone, wearable and tablet portfolio to meet U.S. consumers’ needs and are committed to delivering the right devices at the right prices with a tremendous consumer experience.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7052351-huawei-p8-lite/
Blu® Homes, Inc. (“Blu”), America’s leading provider of premium prefab homes, today announced the newest model in its 2014 product line, the Breeze Aire. This exciting new model offers a spacious layout, high-end finishes, and standard floor plan combinations that offer this beautiful home to clients across the United States in as little as seven months, as well as highly custom choices for those who prefer to make detailed engineering changes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64410-blu-homes-new-model-updated-2014-product-line-breeze-aire
Ever since Donna and John met at work three decades ago, they've had the kind of smooth, comfortable relationship that comes when attraction is accompanied by compatible interests as well as strengths and weaknesses that balance each other. They pictured their senior years as an extension of what Donna Dean calls “this nice, easy life. We didn't see the calamity that was coming.”
Brookdale Senior Living, the nation's largest dementia care provider, has created new resources for care partners as part of National Alzheimer's Awareness Month in November. The candid discussion of many of the disease's most difficult challenges includes an up-close look at Donna's and John’s lives since he developed dementia.
To view the multimedia release go to:
http://www.multivu.com/players/English/7722131-brookdale-alzheimers-awareness/
Pace, Chicagoland’s suburban bus and regional paratransit provider, is proud to remove transportation barriers for people with disabilities through its fixed route bus system and ADA Paratransit service. In honor of the United Nation’s International Day of Persons with Disabilities, which promotes the rights and well-being of persons with disabilities each year on December 3, Pace has updated their educational materials to help riders with disabilities more easily use Pace’s fully accessible services.
The video and graphics below provide educational support related to Pace’s fixed route system and ADA Paratransit service. The materials are intended to improve the experience for riders living with a disability by increasing understanding of Pace’s offerings.
To view the multimedia release go to:
https://www.multivu.com/players/English/8457351-pace-fixed-route-bus-system-ada-paratransit-service/
As brain health becomes an ever greater concern for people of all ages, the nation’s largest senior living provider is now guiding its residents on developing and putting into practice personalized brain health plans. Brookdale devised the new resident program with the help of a neuropsychologist specializing in brain health. The company is putting it into place at its independent and assisted living communities across the country.
Through the new initiative, Brookdale’s residents will be offered a four-session course that explains key factors in brain health through classroom learning and hands-on activities. Each participant will be guided on creating an individual brain health plan to use on a daily basis. The course was developed with the assistance of Dr. Paul Nussbaum, who is Board Certified in clinical and geropsychology with a specialty in neuropsychology. An adjunct professor of neurological surgery at the University of Pittsburgh, he is the author of “Save Your Brain.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7722157-brookdale-brain-health/
Today, VSP Vision Care, the largest not-for-profit vision benefits provider in the United States, and market research agency YouGov released new findings showing that half of people in the U.S. are neglecting their eyes despite 84 percent of people rating vision as their most important sense. This disconnect occurs because people don’t understand the importance of annual eye exams and its connection to overall health.
In fact, only 1 percent of people know that signs of serious conditions like thyroid disease, high blood pressure, autoimmune disorders and certain types of cancer can be detected through annual eye exams. This is concerning because even if you have naturally good vision and don’t need prescription glasses, you still need an annual eye exam to protect your overall health.
To view the multimedia release go to:
https://www.multivu.com/players/English/8363551-vsp-vision-care/
Cast & Crew today announced enhanced benefits and features to its business debit card and expense-management system for productions, PCard+. Customers can now earn one percent cash back for every dollar spent with no limits. Users can sign-up instantly – no paper forms or check deposits – and PCard+ can be set up to seamlessly feed into Cast & Crew’s industry-preferred production accounting software PSL+, or be used on its own.
The company, a leading provider of software and services to the entertainment production industry, has received strong sales of PCard+ in its first quarter, boasting active users across film, television and digital streaming productions.
To view the multimedia release go to:
https://www.multivu.com/players/English/8493551-cast-and-crew-pcard-plus-business-debit-card/
