Abbott and the United States Department of Defense today announced a collaboration with the intent to develop portable blood tests to help evaluate potential concussions, also called mild traumatic brain injuries (TBIs). As part of a multi–phased approach, the tests would be developed for Abbott’s i–STAT® System, a handheld, diagnostic analyzer that is currently used for other point-of-care testing, including among military service members. Concussions are a significant health concern for military service members.1 With the development of new tests, physicians could use the information to positively impact the care of people with a suspected concussion.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7293951-abbott-u-s-department-of-defense-develop-portable-blood-tests-concussions/
Cancer Treatment Centers of America® (CTCA), a national network of comprehensive cancer care hospitals and outpatient care centers, and Foundation Medicine, a leading molecular insights company that recently received FDA approval for its FoundationOne CDx™ genomic test, today announced the launch of a collaborative educational campaign designed to heighten awareness of the promise of precision medicine and the role that advanced genomic testing plays in helping identify treatments best suited for individual patients.
To view the multimedia release go to:
https://www.multivu.com/players/English/8295651-cancer-treatment-centers-of-america-foundation-medicine-precision-cancer-treatment/
Until recently, cancer patients looking for the most precise form of proton radiation therapy – “pencil-beam scanning” – had to narrow their search to about a half dozen centers in the United States that offer this treatment on a limited basis.
Today’s opening of the Scripps Proton Therapy Center in San Diego, Calif., marks the first time that a proton center in the United States is treating patients exclusively with this ultra-accurate technology, in every treatment room.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65691-scripps-proton-therapy-center-san-diego-precise-cancer-care
A new survey from Alcon, the global leader in eye care and a division of Novartis, demonstrates that people experience significant emotional and lifestyle benefits after cataract surgery. Nearly three in four respondents who expressed an opinion agreed that after having the surgery, they were happier, more satisfied and had a greater appreciation for life. The survey also confirmed that life before surgery posed several daily challenges. A majority of survey respondents said cataracts made simple, day-to-day tasks harder, and made them feel annoyed, frustrated and old.
In recognition of Cataract Awareness Month this June, Alcon conducted the MyCataracts survey with 1,300 US adults, age 60 and over, who have undergone cataract surgery, to better understand the emotional journey of the condition and the lifestyle benefits of treatment. The survey expands Alcon’s ongoing MyCataracts awareness campaign by uncovering insights that will help people make informed treatment decisions together with their doctors.
To view the multimedia release go to:
https://www.multivu.com/players/English/8068751-alcon-pharmaceuticals-my-cataracts-eye-care/
A new daily custom is sweeping across the country as more than 100,000 children at Childtime, Tutor Time, Children’s Courtyard, La Petite Academy and Montessori Unlimited schools nationwide are taking time out of their busy schedules for a dance break. It’s the latest addition to Grow Fit, the comprehensive health and fitness program introduced a year ago throughout Learning Care Group’s family of schools. The Daily Dance Break can happen any time and take many forms as children and teachers alike find creative ways to practice and enjoy their healthy new habit.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59195-learning-care-group-schools-daily-dance-break
Your lawn can be a canvas for expressing yourself. In fact, over half (52 percent) of homeowners surveyed in TruGreen’s Lawn Lifestyles National Survey of America said that “a homeowner’s lawn can tell you a lot about their personality.” TruGreen, a subsidiary of The ServiceMaster Company, is celebrating 40 years as the nation’s largest professional lawn care service provider, and is educating homeowners on how to consider your lawn personality as a way to boost your home’s curb appeal. Fall is the proper time to prep lawns, trees and shrubs for spring’s growth cycle and the next home buying season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60800-trugreen-jason-cameron-top-outdoor-spaces-fall-lawn-care-tips-webisodes
Blonde is so much more than a hair colour, it’s a state of mind. Light and bright—the perfect blonde elevates your look and your attitude. To empower blondes everywhere to be the best blonde they can be, the John Frieda® Sheer Blonde® hair care professionals pioneered a line of custom colour care specifically designed for blonde needs. Now the John Frieda® team is joining forces with TV personality, fashion designer, author, and iconic blonde, Lauren Conrad to introduce the first Keep up with Your Blonde Campaign.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7235151-john-frieda-sheer-blonde-hair-partners-lauren-conrad
Tackling holiday shopping can be exhausting, especially because of all the preparation involved. According to a recent holiday shopping survey, nearly all (98%) Americans have some kind of “game plan” when shopping for gifts during the holidays. Whether deciding when or who to buy for, Wahl, a leader in men's grooming and personal care, is helping shoppers turn their game plan into a one-stop shop, with gifts for everyone and every budget.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7142651-wahl-takes-hassle-out-of-holiday-shopping/
There’s a lot of stuff to do every day. Yep, no news there. Getting through it all is part of our everyday routine. But for many people, getting things checked off the to-do list, and taking care of the people around us, is something we take pride in. It’s good to feel a sense of accomplishment when the day is done. To celebrate “owning the everyday,” just in time for Almond Day on February 16, California Almonds has launched a new campaign with the tagline, “Own Your Everyday, Every Day.”
The campaign applauds busy people who get stuff done. The first in a series of TV ad spots is now live, airing on NBC during the Olympics, and features a smart, almond-snacker mom who creatively motivates her kids. Future ads will humorously highlight other common, everyday moments where almond snackers “own it.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8274251-california-almonds-ownyoureveryday-almond-day-campaign/
Lancôme is unveiling Genes Day on October 22, a one day fundraiser in support of St. Jude Children’s Research Hospital.
In celebration of the beauty of scientific research, Lancôme will donate $7 from each bottle of their latest skin care breakthrough, Génifique Youth Activating Concentrate, sold that day to St. Jude Children’s Research Hospital to support the research and treatment at St. Jude.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lancome/46646/
