Johnnie Walker is excited to announce the official release of Johnnie Walker Black Label The Director’s Cut – a limited-edition whisky developed in collaboration with visionary Blade Runner 2049 director Denis Villeneuve and Johnnie Walker Master Blender Jim Beveridge. The new blend comes thirty-five years after Johnnie Walker Black Label appeared in the original Blade Runner film as an iconic whisky of the future.
The unique, custom blend and the futuristic bottle were created in partnership with Blade Runner 2049, opening in theaters October 6. Both showcase Johnnie Walker’s commitment to progress and Alcon Entertainment’s dedication to maintaining the legacy of the original sci-fi classic. Fans first saw a peek of the new bottle at Alcon Entertainment’s Blade Runner 2049 Experience presented by Johnnie Walker at San Diego Comic-Con. The bottle will also appear in the new film.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174551-johnnie-walker-whisky-blade-runner-2049/
Beringer Vineyards, one of the most acclaimed producers in Napa Valley, announces the launch of Better Beckons, its 2016 multichannel advertising campaign inspired by hand-holding, Instagram sensations Murad and Nataly Osmann. Known for shooting breathtaking photographs of his wife leading him all over the world, Murad has captured the brand’s promise to “bring the better” to consumers in a series of campaign visuals that evoke Beringer’s authentic American heritage.
Beringer Vineyards was founded in 1876 by two brothers from Germany, Jacob and Frederick Beringer, who built their legacy on the pioneering belief that great wine could be made in Napa. Today, one of California’s most iconic wineries known for quality at a variety of price points, Beringer’s storied heritage is rooted in the spirit of American optimism - the belief that the best has yet to come.
“Better Beckons is a natural extension of my photography style, as it invites viewers to experience authentic and unique moments,” observed Osmann, creative director behind the campaign. “Photographing material from a first-person perspective is ideal to capture one’s own sense of curiosity and create an optimistic view that suggests there is more to be seen.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7643251-beringer-better-beckons-murad-osmann/
The Annenberg Space for Photography is offering additional programming to enrich the BEAUTY CULTURE exhibit including digital films, which expand on the themes of the exhibit; the BEAUTY CULTURE Digital Salon, where guests can experiment with virtual makeovers; and the IRIS Nights lecture series, presenting top fashion, beauty and pop culture photographers and editors.
BEAUTY CULTURE is a photographic exploration of how feminine beauty is defined, challenged and revered in modern society. The exhibit features works from iconic photographers such as Albert Watson, Bert Stern, Herb Ritts, Man Ray, Jean-Paul Goude, ORLAN, Guy Bourdin, Horst, Melvin Sokolsky, Ellen von Unwerth, Lillian Bassman, Matthew Rolston, Philippe Halsman, Lauren Greenfield, Susan Anderson, Tyen and Carrie May Weems. BEAUTY CULTURE encourages a social dialogue about the allure and mystique of the pursuit of female beauty, as well as the cult-like glorification and multi-billion dollar industries that surround it.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/annenberg/50353/
DC Entertainment, home of the world’s greatest super heroes, today unveiled an unprecedented giving campaign to fight the hunger crisis in the Horn of Africa. This multi-million-dollar commitment over the next two years will be supported across all Warner Bros. Entertainment’s and Time Warner’s businesses and feature DC Entertainment’s iconic Justice League characters, including Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg, issuing the call to action, “We Can Be Heroes.” The announcements were made at a press conference today in New York by Barry Meyer, Chairman & CEO, Warner Bros.; Jeff Robinov, President, Warner Bros. Pictures Group; and Diane Nelson, President, DC Entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54077-dc-entertainment-we-can-be-heroes-giving-campaign-hunger-in-horn-of-africa
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/baskinrobbins/49746/
Two leading golfers, who won Ballantine's Tournaments almost 50 years apart, met at the iconic Wentworth Golf Club to put modern-day golf clubs to the test against equipment first used half a century ago, highlighting the evolution of the game.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/ballantines/40784/
Bacardi, the company that revolutionized the spirits world in 1862 with the creation of the world’s first smooth, light bodied, mixable rum—BACARDI—builds on its 150-year legacy of innovation with new category entries, new premium spirits with unique tastes, and fresh ways to enjoy great-tasting spirits and cocktails. This milestone anniversary marks the second greatest year of innovation for the Company in the past century and a half since Don Facundo Bacardí Massó forever changed the spirits world with BACARDI rum. Forty new products join the iconic Bacardi portfolio to meet growing consumer demand for drinks that make their lives more enjoyable, convenient and tasty.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53409-bacardi-innovation-new-products-quality-spirits-flavor-rum-150-anniversary
Family-owned Bacardi Limited officially marks the 150th anniversary of the founding of the Company and its iconic BACARDI® rum brand on February 4 with activities around the world honoring the world’s favorite rum brand. The Company is celebrating its spectacular growth from a small distillery founded by Don Facundo Bacardí Massó in Santiago de Cuba in 1862 to what is now the world’s largest privately-owned spirits company.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53404-bacardi-limited-150th-anniversary-family-celebration-birthday-parties-rum
Avon Products, Inc. announced today that actress Megan Fox will serve as the face of Avon Instinct, a duo of fragrances for him and her. The fragrances will launch globally beginning this fall in Europe, followed by the U.S. and other regions in 2014. An iconic beauty and a smoldering presence on screen and off, Fox is the perfect fit for the intensely exotic new scents – lush, fruity floral for Her and woody aromatic for Him. Evoking the intoxicating feeling of losing inhibitions and indulging desire, Instinct is an ode to the kind of sensuality that Fox embodies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62857-avon-products-inc-megan-fox-face-of-instinct-fragrances
This Valentine’s Day, Avon launches the new sensual fragrances Avon Instinct for Her and Him with actress Megan Fox as the face of the scents. When asked about her perfect Valentine’s Day, Megan Fox reveals she’s not much for flowers or candy. Instead, the iconic beauty says she melts when her husband gives her sentimental gifts like a handmade card, personalized jewelry or a sexy fragrance that reflects her confident, sensual nature.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65312-avon-instinct-fragrance-megan-fox-shares-her-favorite-valentine-gift-ideas
New Orleans artist Aron Belka is partnering with Kilimanjaro Education Foundation (KEF). Belka's original oil on canvas painting S3031273E is an abstract translation of a satellite image of Mt. Kilimanjaro. Depicted in yellows and oranges, the painting of Africas most iconic image embodies the artists feeling of hope for the region. Limited edition archival prints of the painting, each signed and numbered by the artist, will be available for sale. Proceeds will benefit KEF for the development of school buildings in Tanzania.
For more information, go to http://multivu.prnewswire.com/player/40925-artist-partners-with-kilimanjaro-charity/
On June 29th thousands descended on the iconic Piazza San Marco in Venice for Aperol Spritz! Happy Record! to attempt the Guinness World Record for the 'Largest Aperol Spritz Celebration'. 2,657 people joined in the social spirit of Aperol Spritz eager to clink their glasses to make history.
The successful setting of the new record was officially announced at 19:45 CET and was overseen by a team of local judges from Guinness World Records.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/aperolspritz-happy-record/56560/
