Schick®Hydro® announced today its partnership with Paramount Pictures’ new movie, Transformers: The Last Knight, directed by Michael Bay, in theaters June 21, demonstrating how the brand continues to innovate the shaving category and brings to life the transformative powers of a great shave. The partnership highlights Hydrobot, the Schick Hydro iconic hero, a razor designed like no other, and leverages the platform, “Technology That Transforms” through a new TV commercial and Limited-Edition, collectible razors.
The collaboration debuts with a new TV commercial, directed by Bay, the renowned filmmaker and director of all five of the Transformers feature films inspired by the iconic brand from Hasbro. The exclusive spot features the Schick Hydro 5 razor converting into Hydrobot, with a fist bump from Optimus Prime for protecting mankind, one face at a time.
To view the multimedia release go to:
A rite of passage for many families is packing up the car and heading to a relative’s house to celebrate the holidays. Whether you’re flying part of the way or driving the entire distance, keeping the kids quiet and entertained is paramount to a stress-free trip. Just as important as going over your safety check list is packing your children’s favorite snacks, as well as activity bag chock full of mini board games, coloring books and puzzles. Wearing comfy clothes and bringing cozy blankets can also make a long (and sometimes COLD!) trip much more comfortable.
Travel expert and self-defined “über-busy working mom,” Amy E. Goodman is a pro when it comes to traveling with her family. She is available for live interviews to share with your viewers how to put together a stress-free, relaxing winter getaway – whether to the relative’s or a much needed winter escape!
UNCF and the Ad Council are joining Paramount Pictures to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film SELMA and original music written for the film by Common and John Legend. The :30 television spot, created pro bono by Paramount Pictures, will air on television stations in donated media around the country starting this week.
The PSAs are an extension of UNCF and Ad Council’s Better Futures campaign which aims to help African American students get to and through college by demonstrating how an investment in young people is an investment in all our futures. The campaign is a focused effort to remind Americans that their investments in education can change the life of a well-deserving student, and more importantly, the lives of generations to come.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7390751-uncf-ad-council-join-paramount-pictures-to-close-the-african-american-college-completion-gap/
Did you use the plywood from your hurricane shutters to build a tree house or use your garage door brace to hold up the bird feeder? If so there’s a good chance your home may not be hurricane ready.
Being properly prepared is paramount during hurricane season. To learn more about how to protect yourself and your property, visit State Farm Learning Center. It can make a big difference to your safety, security and survival. Is your property hurricane ready?
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65822-state-farm-severe-weather-disaster-preparedness/
Once again, Hamilton Watch is on the wrist of an action hero when every second counts in the Paramount Pictures film “Jack Ryan: Shadow Recruit.” In the film, the brand presents the Khaki Titanium and the Khaki Flight Timer, two iconic timepieces made with Swiss precision and American spirit. Hamilton has partnered with Paramount Pictures to promote the global theatrical release of the film, which opens worldwide January 2014.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64180-hamilton-watch-returns-to-big-screen-jack-ryan
The lucky audience invited to attend a special sneak preview of KATY PERRY: PART OF ME at the Apollo West End in London on Thursday, 7th June, was given an added surprise when the pop superstar turned up in person to introduce her new 3D feature.
Completely unaware of Katy’s appearance in advance, the awe-struck crowd cheered and applauded enthusiastically as she made her way into the auditorium, where she also took time to hand out 3D glasses and popcorn to her eager audience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56542-paramount-pictures-katy-perry-part-of-me
IMAX Corporation (NYSE:IMAX; TSX:IMX) and Paramount Pictures today announced that Mission: Impossible – Ghost Protocol The IMAX Experience will begin previews in IMAX on Friday, Dec. 16, five days in advance of the film’s North American wide release on Dec. 21. Domestically, the film will open in approximately 300 IMAX® theatres and play through the film’s run at the box office.
Internationally, the film will open on approximately 200 IMAX screens beginning on Dec. 14, with several markets receiving an early window release in IMAX ahead of their wide release, including six days in the Netherlands, five days in the UK, three days in France and Poland, two days in Korea, Spain and Taiwan, and one day in various other countries worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53535-mission-impossible-ghost-protocol-the-imax-experience
Traditional Chinese folk dance and song have been passed down generation to generation for thousands of years. A unique opportunity to experience some of these cultural traditions was shared with audiences in Austin, Texas with Treasures of the Yunnan Province. This special one-time cultural exchange performance featuring dancers, singers, magicians and acrobats from the People’s Republic of China, occurred on January 12, 2011 at the historic Paramount Theatre in downtown Austin at 713 Congress Avenue.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/austinchamber/48079/
The Epilepsy Foundation’s National Epilepsy Awareness Month gets a boost from Paramount Pictures and JJ Abrams’ Bad Robot Productions with a red carpet affair and after party for Morning Glory, starring Harrison Ford, Diane Keaton, and Rachel McAdams.
The event benefits TalkAboutIt.org, created by Greg Grunberg (star of the upcoming NBC series ‘LOVE BITES’) in collaboration with the Epilepsy Foundation. Grunberg, the father of a child with epilepsy, and chair of the National Walk for Epilepsy since its inception, joins the Foundation to educate people about seizures, including the proper first aid of never putting anything in the mouth of someone having a seizure.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/epilepsyfoundation/47010/
Raytheon Company (NYSE: RTN) unveiled its second generation Exoskeleton (XOS 2) at its research facility in Salt Lake City, Utah, during a demonstration with Paramount Home Entertainment. The new robotic suit is lighter, faster and stronger than its predecessor, yet it uses 50 percent less power. Its enhanced design also means that it is more resistant to the environment.
To view Multimedia NewsRelease, go to http://multivu.prnewswire.com/mnr/raytheon/46273/