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Clayton, one of the largest home builders in America, is kicking off its biggest marketing campaign to date focused on how its building process can help provide affordable housing to hardworking families. The Have It Made® initiative will launch nationwide on Sept. 2 with a 60-second commercial that will air during the season opening football game between The University of Alabama and Florida State University. The campaign represents the company’s mission to provide homeowners with quality-built, innovative homes. “We want to share our message about the importance of homeownership to families across the nation,” said Kevin Clayton, CEO of Clayton Homes. “With the cost of homes skyrocketing, we want people to know that buying a beautiful new home at an affordable price is still an attainable dream for Americans.” To view the multimedia release go to: https://www.multivu.com/players/English/8011655-clayton-have-it-made-homeownership/

Clayton, one of the largest builders of manufactured, modular and site-built homes combined in America, has released a series of videos that highlights the stories of its team members and their experiences working for the company over the years in their various job roles. The “I am Clayton” video series shares the different steps it takes to help a customer achieve homeownership through the words of Clayton employees at every touchpoint. The series features testimonials from the real people who work day-in and day-out to contribute to building some of the best quality, affordable homes in the U.S. The videos cast team members who work in several different areas—from home builders to website developers—and allows them to tell their Clayton story in their own words. To view the multimedia release go to: http://www.multivu.com/players/English/7716459-clayton-homes-i-am-clayton-video-series/