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The Halo Group is a marketing communications and branding agency that brings experts in business, branding, advertising and public relations together to work as a single team. Halo helps companies with every experience that a customer has with their brand. Halo’s work has been honored with some of the industry’s top awards; Telly, Webby, and Internet Advertising Competition Awards but, more important, these campaigns are building relationships around the globe. To view the Multimedia News Release, go to: http://www.multivu.com/players/English/65928-thehalogrouppressroom/

Euro Media Group, Europe’s leading provider of broadcast facilities and services, today launched EMG Content Services, a new brand that brings together its video processing and management solutions, Video On Demand (VOD) and Over The Top (OTT) services. EMG Content Services takes its customers through the entire video ecosystem, beginning with the creation of customised video content through distribution, monetisation and data collection and analyse, for them to optimise their reach and maximise the impact of their campaigns. Working at the intersection of marketing, content and technology EMG Content Services aims at bringing the largest range of services for video content with a high degree of optimisation and flexibility for its customers, to allow them to enhance their role in the value chain. EMG Content Services addresses all industries for which video plays an important role. With video communication increasingly replacing text, many organisations are progressively adopting video content, creating new opportunities for EMG Content Services. To view the Multimedia News Release, go http://www.multivu.com/players/uk/7552451-emg-video-content-services-launch/

Where to begin? Many guides on using Facebook for business focus on either inbound marketing or outbound marketing strategies, with little attention to analytics. In this video I will cover what I consider to be the most essential aspects of all three elements of marketing for Facebook. http://youtu.be/uV_LyPuk62o