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GAC Motor’s display of its globalization drive and the latest models at the North American International Auto Show ticked all the right boxes as the leading automotive manufacturer in China built up intimacy with international customers, dealers and business partners. GAC put its best foot forward in reinforcing its ambitions of making cars for the world as it shed the light on its go–outbound campaign during the international auto exhibition in Detroit that concluded on January 25, 2015. “After meticulous planning and careful studies, we start to create our own brands by adopting international standards,” said Wu Song, general manager of GAC Motor. “We are confident that GAC Motor can churn out world-class vehicles to compete in the international market.” To view the Multimedia News Release, go to http://www.multivu.com/players/English/7447151-gac-motors-detroit-auto-show/

Where to begin? Many guides on using Facebook for business focus on either inbound marketing or outbound marketing strategies, with little attention to analytics. In this video I will cover what I consider to be the most essential aspects of all three elements of marketing for Facebook. http://youtu.be/uV_LyPuk62o

Based on its recent analysis of the hosted outbound customer contact market, Frost & Sullivan recognizes Varolii Corporation with the 2011 North American Frost & Sullivan Award for Market Share Leadership. Varolii’s leadership position is the result of robust and secure enterprise-class and vertically-customized multichannel customer interaction applications and sophisticated contact center integration capabilities. To view Multimedia News Release, go to http://www.multivu.com/mnr/55672-frost-sullivan-varolii-leadership-hosted-outbound-customer-contact-market