SEPHORA, the leader in global prestige beauty retail announces the launch of two new bot-powered beauty tools available now exclusively on Messenger. As one of the first beauty retailers to introduce a bot earlier this year, Sephora continues to pioneer fast, easy and fun mobile-first technologies that integrate beauty into their clients’ daily routine. Sephora Reservation Assistant is an appointment booking bot to reserve a makeover at Sephora stores across the United States. Color Match for Sephora Virtual Artist is a shade matching addition to the Sephora Virtual Artist bot that scans any photo and instantly provides the closest lipstick color match from Sephora’s entire assortment.
“Our two new bots for Messenger offer enhanced ways for our clients to engage with Sephora by streamlining how they access relevant service and product information on their mobile devices,” said Mary Beth Laughton, SVP of Digital for Sephora. “We’re excited to leverage the Messenger platform to create quick and natural conversational interactions that are client-led. This allows us to provide richer, more varied conversations that ensure clients get exactly what they want out of the experience.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7926152-sephora-messenger-beauty-tools/
Following the successful integration of eyeshadow try-on earlier this spring, Sephora, the leader in global prestige beauty retail, continues to drive mobile engagement with the launch of even more augmented reality-based features to Sephora Virtual Artist on its award-winning iOS and Android apps. New today are Cheek Try On, which allows users to virtually try on over 1,000 shades of cheek color, an expanded library of Looks, and a Color Match for Virtual Try On feature, which uses Artificial Intelligence to detect and accurately estimate the shade in any photo and match it with a lip, eyeshadow or cheek products available at Sephora. Available in the Sephora app, these new features for Sephora Virtual Artist are the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
To view the multimedia release go to:
https://www.multivu.com/players/English/7926154-sephora-virtual-artist-cheek-try-on-color-match/
Kohler raises the bar on toilet flushing platforms with the launch of its new Revolution 360 swirl flush technology. The brands extensive experience in the toilet industry supports its understanding that critical drivers of owner satisfaction are toilet cleanliness and flush performance – both addressed in the new platform.
Revolution 360 is Kohler’s most complete flush ever developed and is powered by the brand’s widely popular AquaPiston canister technology which allows water to flow out of the tank at 360 degrees, increasing the power and effectiveness of the flush. Once out of the tank the water flows into the bowl from a single, powerful port and swirls throughout the bowl. Utilizing this swirling motion, Revolution 360 keeps the bowl cleaner, longer than a conventional flush. Kohler’s team of engineers engaged experiment and Computational Fluid Dynamics methods to study, improve and perfect even the smallest details to ensure complete rinsing of the entire bowl surface.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176751-kohler-revolution-360-toilet-flushing-platform/
Last night (Wednesday, Dec. 6), the Las Vegas Convention and Visitors Authority (LVCVA) debuted the first and only destination virtual reality art program, Vegas: Alter Your Reality (VAYR). The event took place at Wynwood’s Zadok Gallery during Miami Art Week with The Venetian Las Vegas. Powered by Samsung Gear VR, the VAYR installation will be free and open to the public, Dec. 7 - 9 from 1 - 9 p.m. daily.
“Capturing Las Vegas in photos and videos never tells the whole story, which is why we created the first-ever destination VR art program,” said Cathy Tull, senior vice president of marketing at the LVCVA. “By debuting at Miami Art Week, we are able to showcase creative technology to remind visitors of the adventures and experiences that await them in Las Vegas.”
An innovative marketing concept that unites virtual reality and technology with art and travel, VAYR showcases Las Vegas in a unique and artistic way by featuring the work of five international artists including: Adhemas Batista, Brazil; Beeple, U.S.; FAFI, France; INSA, U.K.; and Signalnoise, Canada.
To view the multimedia release go to:
https://www.multivu.com/players/English/8231651-las-vegas-alter-your-reality/
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding childhood cancer research, announces its Kids Are Special: Let’s Treat Them That Way national campaign. Focused on celebrating kids and giving them the happy childhoods they deserve, the campaign highlights the need for finding treatments that are specifically designed for kids with cancer.
With this bold new initiative, St. Baldrick’s looks to change the narrative around pediatric cancers, by showing kids as their truest selves – fun-loving, carefree, refreshingly honest, and always a little goofy. St. Baldrick’s puts the emphasis back on kids, while disempowering the label of “cancer.” All communication is strategically designed to remind us all that as adults we have the power to give kids happy childhoods free from cancer by helping to fund the best research worldwide. The campaign includes TV, print, radio, digital, and billboard placements featuring real kids doing kid-like things; from playing with their food to getting caught with paint on their faces, all with the message: Kids Are Special: Let’s Treat Them That Way.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610752-st-baldricks-kids-are-special/
Las Vegas Sands Corp. (NYSE: LVS), and social enterprise Clean the World announced today a first-of-its-kind service in Las Vegas to help homeless people. The Sands Cares Fresh Start Mobile Showers Powered by Clean the World is a traveling hygiene unit that visits locations serving the homeless to provide showers, hygiene supplies and other resources.
LVS contributed more than $200,000 to Sands Cares Fresh Start Mobile Showers, which was unveiled in Las Vegas on July 27, and will offer approximately 250 showers per week. To reach people in need, Clean the World and Las Vegas Sands have partnered with four Las Vegas organizations to offer the service through their homeless community outreach efforts, including WestCare, CARE Complex, Nevada Homeless Alliance and the Nevada Partnership for Homeless Youth. Sands Cares Fresh Start Mobile Showers will provide hygiene services at a partner organization one day each week, where clients can also receive access to a wide array of support, such as emergency shelter, food and clothing supplies, medical care and detoxification services.
To view the multimedia release go to:
https://www.multivu.com/players/English/8061851-las-vegas-sands-clean-the-world-fresh-start-mobile-showers/
A new water system now serves El Salado in Colombia after being chosen by Ferrovial for its Social Infrastructure programme in 2016. €162,000 euros has been invested in the aqueduct system, which is powered by a solar facility and is the first of its kind in Colombia. The community now has daily access to water fit for human consumption. Until now, it had a poor quality water supply that was only available for a few hours, three days a week, due to high maintenance costs.
The community of El Salado in Colombia was scarred by the massacre that took place 18 years ago, where 66 people were killed. All the residents abandoned the village and uprooted to Bogotá, Cartagena or Sincelejo, but a small group of former El Salado villagers eventually began the task of restoring the village for the return of its inhabitants.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8274351-ferrovial-water-el-salado-colombia/
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding children’s cancer research, is recognizing National Childhood Cancer Awareness Month with a number of activities planned throughout September. As the leading non-governmental funder of childhood cancer research grants, St. Baldrick’s is asking people to get involved by helping to raise awareness and funds for childhood cancer research.
“One in five kids with cancer will die in the first five years of diagnosis, and those that do survive face a lifetime of serious health issues caused by the toxicity of their cure,” said Kathleen Ruddy, CEO of St. Baldrick’s. “The American public wants kids with cancer to be a national health priority, but our leaders are leaving these kids behind with the lack of federal research funding. We are calling upon everyone to speak up about the need for increased childhood cancer research funding as well as to stand up in support of kids with cancer during this important month.”
Today, as part of the official kickoff for Childhood Cancer Awareness Month, St. Baldrick’s will ring the opening bell at the NASDAQ Stock Market. St. Baldrick’s board members will be joined by researchers, as well as children and families directly affected by childhood cancer.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610751-st-baldricks-childhood-cancer-awareness-month/
Brookfield Residential is proud to introduce its latest innovative new home project, The Smart Home powered by Amazon Alexa. Get #BrookfieldSmart
The Brookfield Residential Smart Home, built in close collaboration with Amazon, integrates voice-enabled automation, incorporating the best-selling Alexa platform.
Created by the team in the homebuilder’s Washington, D.C., division, The Smart Home will be open daily for tours at the popular Avendale community in Northern Virginia. Home shoppers can see for themselves how this technology makes life easier and more convenient.
To view the multimedia release go to:
http://www.multivu.com/players/English/7991051-brookfield-residential-smart-home-amazon/
Volvo is now launching trucks that can cut CO2 emissions by 20 to 100 per cent. With a firm focus on new, energy-efficient technology for gas-powered vehicles, Volvo Trucks makes it possible to significantly reduce the climate impact of heavy regional and long-haul transport operations.
Volvo Trucks is now introducing Euro 6-compliant gas-powered trucks that offer fuel efficiency and performance on a par with that of diesel-driven trucks, but with far lower climate impact. The new trucks, the Volvo FH LNG and Volvo FM LNG, can run on either biogas, which cuts CO2 by up to 100 per cent, or natural gas which reduces CO2 emissions by 20 per cent compared with diesel. This relates to emissions from the vehicle during usage, known as tank-to-wheel.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8192551-volvo-trucks-new-gas-cut-co2/
