DESIRIUM is a collection of high-quality experiences available to download within a single app.
An "experience" is a short and interactive piece of VR content lasting from 2-10 minutes, designed to deliver the emotions of a certain spectrum: fear, drive, joy, and excitement.
The user is offered with a convenient genre navigation respectively: horror, action, comedy, and exploration.
A distinctive feature of the platform is a large selection and high quality of available content. With more than 20 experiences at the start, the library will be constantly updated and extended.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8406751-fibrum-announce-launch-desirium-vr-platform/
For the second time Consumer Electronics China (CE China) is opening its doors at the Convention and Exhibition Center in Shenzhen, China. The premiere in 2016 attracted more than 11,500 visitors when over 150 exhibitors presented their latest products and innovations. With international brands Bosch, Siemens, Huawei, HTC, Midea and Gree amongst others, numbers are meant to be exceeded this year as the big crowd on opening day shows.
After the opening Ceremony, decision makers from BSH (Bosch/Siemens), VIVE, HUAWEI and Tmall shared professional insights on consumer electronics, home appliances and related industries in a newly introduced keynote program.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8091451-consumer-electronics-trade-show-ce-china/
John Deere releases a new line-up of 100 Series Lawn Tractors. The new models provide side-by-side pedals and other operator convenience upgrades. Especially notable, some of the new models offer a revolutionary 30-second oil change system that makes machine maintenance easy for every owner.
“With these new upgrades, the John Deere 100 Series lawn tractors are ideal machines for customers looking to purchase their first riding lawn mower,” said Kirk Eisenbeis, product marketing manager for John Deere. “Perfect for mowing residential yards and light hauling, the 100 Series tractors create an easy-to-use experience for operating and maintenance,” added Eisenbeis.
To view the multimedia release go to:
https://www.multivu.com/players/English/8261652-john-deere-100-series-lawn-tractors/
LG Electronics (LG) unveiled its premium 100-inch (254 cm) Laser Display at a grand event in Dubai, UAE that will enhance the home cinema experience, as never before. Home cinema enthusiasts can now watch their favourite film and sports match on a gigantic screen without compromising on picture quality in the comfort of their living room.
This new masterpiece by LG, which was named Product of the Future at CES 2013, offers Full HD 1080p screen resolution along with an incredible contrast with LG’s laser-based technology.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61931-LG-debuts-premium-100-inch-laser-display
John Deere launches the Easy Change™ 30-Second Oil Change System for quick and easy oil changes on select lawn tractors. With the new system, owners can change oil by simply twisting on a new cartridge that contains both the oil and the filter – no engine oil drainage needed. This revolutionary technology makes changing the engine oil easy, quick, and clean. Changing the filter removes the captured contaminants and replaces about 0.8 qt (0.76 L) of the engine oil.
This integrated system is exclusive to John Deere and reduces the skill and effort traditionally required for oil changes – no fuss, no mess. There is no draining required, and it takes one quarter turn to remove the old cartridge and another quarter turn to install a new cartridge. This makes is easy for nearly anyone to change the oil in their lawn tractor, empowering more owners to take tractor maintenance into their own hands.
To view the multimedia release go to:
https://www.multivu.com/players/English/8261651-john-deere-easy-change-30-second-oil-change-system/
The Egyptian Ministry of Antiquities is pleased to announce the launch of an egyptian – international Project using non-invasive and non-destructive surveying techniques for the scanning of Egyptian Pyramids under the title “ScanPyramids” project.
Just because a mystery is 4500 years old doesn’t mean it can’t be solved…” This could be the motto of the exceptional scientific mission launched October 25, 2015, under the authority of the Egyptian Ministry of Antiquities, initiated, designed and coordinated by the Faculty of Engineering of Cairo and the French HIP.Institute (Heritage, Innovation and Preservation). Radiographic muons, aka cosmic particles, infrared thermography, photogrammetry, scanner and 3D reconstruction: the most innovative technologies will be used by researchers of international renown and three major universities: the Faculty of Engineering of Cairo University, Université Laval of Quebec and Nagoya University of Japan. Their goal: to probe the heart of the largest pyramids of Egypt, without drilling the slightest opening.
Four millennia after their construction, these ancient giants are far from having yielded their secrets. The first mystery concerns their construction, especially Khufu, the last of the Seven Wonders of the Ancient World still existing: it is still impossible to describe with certainty how this stone monument, the largest ever built by humans, was erected.
The “ScanPyramids” project has already been approved by the permanent committee of the Ministry of Antiquities and has obtained all necessary permissions from concerned authorities. With a base of more than 5 hectares, its original height of almost 150 meters and a mass of 5 million tons, how was it possible to construct such a wonder in only 25 years?
To view the multimedia release go to:
http://www.multivu.com/players/uk/7671551-scanpyramids-project-launch-egyptian/
The Häagen-Dazs® brand announced today the introduction of the Häagen-Dazs Concerto Timer app, the first iOS mobile app to integrate detailed 3D Kinect technology and video data that delivers a cutting edge augmented reality experience especially for ice cream enthusiasts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62528-haagen-dazs-mobile-concerto-timer-app-classical-music-preparing-ice-cream
The Smithsonian’s Lemelson Center for the Study of Invention and Innovation will open its first permanent public home—the Lemelson Hall of Invention and Innovation—at the National Museum of American History July 1. The Hall will feature “Places of Invention,” a signature 3,500 square-foot exhibition examining hotspots of invention throughout history; Draper Spark!Lab, a hands-on space for children aged 6 to 12; and “Inventive Minds,” a small gallery that will introduce the work of the Lemelson Center.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7552051-smithsonian-lemelson-hall-invention-innovation/
Huawei, a leading global information and communications technology solutions provider, today launched the Huawei P8 lite in the U.S., making it possible for U.S. consumers to have premium design and features at an accessible price. Available for just $249.99 USD, the P8 lite will be available as an unlocked device, giving consumers the option to take their phone to the network* of their choice.
“With a perfect balance of style, functionality and value, the P8 lite gives consumers a premium yet easily accessible device and experience,” said Mr. Zhiqiang Xu, President of Huawei Device USA. “We are expanding our smartphone, wearable and tablet portfolio to meet U.S. consumers’ needs and are committed to delivering the right devices at the right prices with a tremendous consumer experience.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7052351-huawei-p8-lite/
Miral and SeaWorld Entertainment, Inc. (NYSE:SEAS) (“SeaWorld”) today announced their partnership to develop SeaWorld Abu Dhabi, a first-of-its-kind marine life themed park on Yas Island. This next generation SeaWorld Abu Dhabi will also include the United Arab Emirates’ (“UAE”) first dedicated marine life research, rescue, rehabilitation and return center with world-class facilities and resources for the care and conservation of local marine life. SeaWorld Abu Dhabi will be the first new SeaWorld without orcas, and will integrate up-close animal experiences, mega attractions and a world class aquarium, bringing the latest technology in visitor engagement.
The partnership brings together Miral’s expertise in developing Yas Island’s portfolio of destinations with SeaWorld’s 50-plus years of theme park, veterinary medicine, marine science and zoological practice and experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8002251-miral-announces-seaworld-yas-island/
Kohler raises the bar on toilet flushing platforms with the launch of its new Revolution 360 swirl flush technology. The brands extensive experience in the toilet industry supports its understanding that critical drivers of owner satisfaction are toilet cleanliness and flush performance – both addressed in the new platform.
Revolution 360 is Kohler’s most complete flush ever developed and is powered by the brand’s widely popular AquaPiston canister technology which allows water to flow out of the tank at 360 degrees, increasing the power and effectiveness of the flush. Once out of the tank the water flows into the bowl from a single, powerful port and swirls throughout the bowl. Utilizing this swirling motion, Revolution 360 keeps the bowl cleaner, longer than a conventional flush. Kohler’s team of engineers engaged experiment and Computational Fluid Dynamics methods to study, improve and perfect even the smallest details to ensure complete rinsing of the entire bowl surface.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176751-kohler-revolution-360-toilet-flushing-platform/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
