Generations of the Lexus LS have inspired an entire industry through visionary innovation, craftsmanship and design. And now the flagship not only has a new face, but has more than 3,000 new parts. The LS line-up also includes the first-ever LS F SPORT, and a marketing campaign to highlight the thrilling, exclusive lifestyle LS drivers live. The LS campaign caps off a successful year of launches showcasing the brand’s bold new face and attitude for the future.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58825-lexus-ls-2013-marketing-campaign
Meredith Corporation, (NYSE:MDP; www.meredith.com) the leading media and marketing company serving 100 million American women and 72 percent of U.S. millennial women (26 million), today announced that the 2016 MORE/SHAPE Women’s Half-Marathon, hosted by Meredith’s SHAPE magazine in conjunction with the New York Road Runners (NYRR), will celebrate the 13th anniversary of the 13.1-mile race by honoring 13 notable female leaders across multiple industries with its first-ever Women Run the World™ Relay & Mentorship Program.
The race, which will be held on Sunday, April 17, in New York’s Central Park, is one of the largest women’s-only half-marathons in the country, and draws 10,000 female runners and walkers of all ages, from around the world, each year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7788251-shape-womens-half-marathon/
Today, Casio G-SHOCK pauses to look back on the technological advancements in toughness the brand has pioneered and evolved over the years following the reveal of the first-ever sapphire crystal G-SHOCK watch prototype at the brand’s historic 35th anniversary kick-off celebration last month. The crystal prototype fuses the most fragile material with G-SHOCK’s hallmark absolute toughness, showcasing the latest innovation in a legacy of diversity.
To view the multimedia release go to:
https://www.multivu.com/players/English/8239251-casio-g-shock-35th-anniversary/
Lindsey Vonn is joining Tweezerman as the brand’s first ever brand ambassador for North America. Ms. Vonn is collaborating with Tweezerman, the beauty tool experts, and will participate in various marketing activities throughout the year, including Tweezerman’s very first television commercial and a comprehensive digital campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60036-tweezerman-beauty-tool-experts-announces-brand-ambassador-lindsey-vonn
On your next shopping trip, you might meet a 18th-century British convict in the wine aisle! Don’t worry, there hasn’t been a prison break. In fact, 19 Crimes wines is bringing their band of rogues, depicted on the wine labels, to life with the launch of the first-ever wine Augmented Reality (AR) app. Available now via the Apple App Store and Google Play Store, the new app will animate three of 19 Crimes’ convicts-turned-colonists, who each tell their own infamous story.
19 crimes turned convicts into colonists. In 18th-century Britain, criminals guilty of at least one of the 19 crimes, were sentenced to live in Australia, rather than death. For the rough-hewn prisoners who made it to shore, a new world awaited. As pioneers in a frontier penal colony, they forged a new country and new lives, brick by brick. Today, 19 Crimes wines celebrate the rebellious spirit of the more than 160,000 exiled men and women, the rule breakers and law defying citizens that forged a new culture and national spirit in Australia.
To view the multimedia release go to:
https://www.multivu.com/players/English/8159151-19-crimes-wine-augmented-reality-app/
Texas Instruments (TI) (NASDAQ: TXN) announces the newest additions to the Tiva™ C Series microcontroller (MCU) platform. The Tiva TM4C129x MCUs are the industry’s first ARM® Cortex™-M4-based MCUs with Ethernet MAC+PHY, enabling customers to create a new class of sophisticated, highly connected products that bridge the cloud and amplify the ever-growing Internet of Things (IoT). The feature-rich Tiva TM4C129x MCUs offer an unprecedented number of simultaneous connectivity options, as well as on-chip data protection and LCD controller to save significant board space and enable connected, advanced applications, such as home/building automation gateways, connected human-machine interface (HMI), networked sensor gateways, security access systems, programmable logic controllers and many others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54050-texas-instruments-tiva-c-series-arm-cortex-m4-ethernet-internet-of-things
DIY Network ventures west to Coeur D’Alene, Idaho for the ninth season of Blog Cabin, the first-ever interactive home-building series based on a very simple idea: “You Design It, We Build It, You Could Win It!” Beginning Tuesday, January 6, visitors to DIYNetwork.com/blogcabin can vote for their favorite construction features that will help host Chris Grundy, and a team of DIY Network experts, with the design of the 2015 mountain retreat. On Monday, July 27, fans can enter the sweepstakes for a chance to win the fully renovated and furnished home, as well tune in to the season nine premiere at 9 p.m. ET.
“We’re taking Blog Cabin out west for the very first time,” said Grundy. “It’s a little taste of small town living with walk-up ice cream shops, down home restaurants, and year-round events for the whole family.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/66177-diy-blog-cabin-2014/
UGG Australia is excited to launch its first-ever global brand marketing campaign titled “THIS IS UGG.” for the fall 2014 season. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers' lives. Whether personal or intimate, reflective or celebratory, it's often the smaller moments where life's most important interactions and connections occur. As a part of the initiative, UGG for Men will launch a series of three spots throughout the season featuring brand ambassador Tom Brady, with the first spot “Time Out,” launching on September 2, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310251-tom-brady-featured-in-ugg-for-men-fall-2014-campaign-this-is-ugg/
The Kroger Co. (NYSE: KR) today announced a new, national effort aimed at ending hunger in the communities Kroger calls home and eliminating waste across the company by 2025.
“No family in a community we serve should ever go hungry, and no food in a store we operate should ever go to waste ,” said Rodney McMullen, Kroger’s chairman and CEO.
Across the United States, 42 million Americans struggle with hunger. At the same time, an estimated 72 billion pounds of food ends up in a landfill every year.
“More than 40 percent of the food produced in the U.S. each year goes unconsumed, while one in eight people struggle with hunger. That just doesn’t make sense,” Mr. McMullen said. “As America’s grocer and one of the largest retailers in the world, we are committing to doing something about it.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8164551-kroger-zero-hunger-zero-waste/
As called for in the President’s Cybersecurity National Action Plan, the White House, the National Cyber Security Alliance (NCSA) and more than 35 companies and NGOs today announced a new internet safety and security campaign, “Lock Down Your Login,” to empower Americans to better protect their online accounts. The goal is to encourage a move beyond usernames and passwords to a widespread adoption of strong authentication for key online accounts. The majority of Americans (72 percent) believe their accounts are secure with just usernames and passwords. Usernames and passwords simply are not enough; hackers and cybercriminals continue to evolve their attack techniques, and users must improve their security to better protect their accounts.
The campaign is launching at a time when Americans are more connected than ever: 73 percent go online daily, and one in five are constantly connected. Coupled with increased connectivity are high levels of concern about identity theft, device security and risks such as phishing. In fact, a recent NCSA/Microsoft study found that preventing identity theft is the top online safety topic that both U.S. adults and teens (ages 13-17) would like to learn more about. Additionally, teens reported that unauthorized account access is their top online safety concern. Although Americans consistently express high levels of concern about identity theft, device security and risks such as phishing, many are either not aware or not using widely available, simple technologies to better secure their online accounts. Americans expect the cybersecurity community to help solve the problem. In another study, 78 percent of Americans reported they strongly or somewhat agree that government, industry and other stakeholders should work to find new ways of securing accounts beyond the password.
To view the multimedia release go to:
http://www.multivu.com/players/English/7934951-ncsa-lock-down-your-login-cyber-security/
Today, Cision announced the launch of its integrated platform, the Cision Communication Cloud™.
This new offering is the first of its kind in the UK and European communications industry to bring the power of the cloud to earned media and incorporates many of Cision’s award-winning technologies, including Gorkana and PR Newswire products and services, into a single integrated platform, providing an effective way to connect, scale and accurately measure the impact of earned media communications.
Jeremy Thompson, CEO (EMEA & India), Cision/PR Newswire, said: “At Cision, we appreciate that PRs and communicators are busier than ever before, as the power and importance of reputation grows. We have set out to help our users assert control by integrating the essential communications data sets and tools they need at their fingertips in one place.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7961251-cision-communication-cloud/
