Avon celebrated the brand’s latest innovation, ANEW Clinical Pro Line Eraser Treatment, with flash mobs coast to coast in five cities, including New York, Chicago, Atlanta, Dallas and Los Angeles. Professional ballroom dancer Karina Smirnoff led the moves and wowed the crowd in Los Angeles. Avon Representatives in all cities joined in on the flash mobs and distributed tens of thousands of samples of ANEW Clinical Pro Line Eraser Treatment, which launches this month across the country.
“I can never turn down an opportunity to dance—especially when it’s celebrating such an exciting new innovation like Pro Line Eraser Treatment,” says Smirnoff. “I’m so thrilled to be a part of this big moment for Avon and spending time with the Representatives and fans.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52897-avon-anew-clinical-pro-line-eraser-treatment-skincare-dermatology
Once again, Hamilton Watch is on the wrist of an action hero when every second counts in the Paramount Pictures film “Jack Ryan: Shadow Recruit.” In the film, the brand presents the Khaki Titanium and the Khaki Flight Timer, two iconic timepieces made with Swiss precision and American spirit. Hamilton has partnered with Paramount Pictures to promote the global theatrical release of the film, which opens worldwide January 2014.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64180-hamilton-watch-returns-to-big-screen-jack-ryan
In the face of the most perilous challenges of our time the nations of the world seem paralyzed. The problems are too big, too interdependent, too divisive for the nation-state. Benjamin R. Barber demonstrates how city mayors, singly and jointly, are responding to transnational problems more effectively than nation-states mired in ideological infighting and sovereign rivalries. Featuring profiles of a dozen mayors around the world. If Mayors Ruled the World presents a compelling new vision of governance for the coming century. Barber makes a persuasive case that the city is democracy’s best hope in a globalizing world, and great mayors are already proving that this is so. Learn more about this book here, http://bit.ly/1ehalk2 Political
New entertainment integrations and social media initiatives move the “ugly truth” campaign into a new phase this month, further seeding important tobacco-related facts and messages with teens and young adults. The latest advertising campaign from truth – the nation’s largest youth smoking prevention campaign – features its first television ads since 2010, and a host of marketing and digital tools to educate and connect with teens and young people through a range of digital media initiatives and entertainment integrations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62254-truth-campaign-gets-uglier-entertainment-integrations-expand-conversation
Friday Night Music Club doing our version of Say Something by A Great Big World. We hope you like it enough to Share, subscribe, comment, follow and introduce yourself.... Come say hello (Say Something :) We love to hear from new listeners. Let us share our original music as well as a few covers with you.
Modern semitrailers for the most part do a good job of keeping passenger vehicles from sliding underneath them, greatly increasing the chances of surviving a crash into the back of a large truck, recent tests by the Insurance Institute for Highway Safety (IIHS) show. But in crashes involving only a small portion of the truck’s rear, most trailers fail to prevent potentially deadly underride.
Earlier research showed that the minimum strength and dimensions required for underride guards are inadequate, prompting the Institute to petition the National Highway Traffic Safety Administration (NHTSA) in 2011 for tougher standards. The Institute also asked the agency to consider applying the standards to other types of large trucks, such as dump trucks that aren’t required to have any underride guards.