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ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
Warner Bros. Consumer Products, internationally renowned dog behavior expert Cesar Millan, and Scooby-Doo were joined by over a thousand dogs and their loyal owners for the Scooby-Doo and Cesar Millan National Family Pack Walk on Sunday, October 30, at Lake Balboa Park in Van Nuys, CA. One hundred percent of the proceeds from the event were donated to the Millan Foundation, which strives to create and deliver community humane education programs and promote animal welfare by supporting the rescue, rehabilitation and re-homing of abused and abandoned dogs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52603-warner-bros-scooby-doo-cesar-millan-national-family-pack-walk
It’s not every day a 75-year-old company re-defines its brand icon. Water treatment leader Culligan International is doing just that with an update to its famous “Hey Culligan Man!” persona. A new website at culligan.com (culligan.ca in Canada) features a new Culligan Man and is loaded with information on water quality and water treatment solutions for homeowners and businesses. The initiatives cap the company’s 75th anniversary year.
Introduced in 1958, “Hey, Culligan Man!” remains one of the most recognized advertising slogans and an important link between customers and the company’s network of over 800 dealers in 90 countries worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53999-culligan-celebrates-75-years-with-hey-culligan-man-update-and-new-website
Selon lesrecherches des Hotels.ca®, les voyageurs peuvent être exigés de réservés 25nuits de séjours d’hôtel pour mériter une nuit gratuite à travers les habituelsprogrammes de loyauté d’hôtel. Mais maintenant les Canadiens peuvent recevoirune nuit gratuite plus rapidement grâce aux Hotels.ca, un principal fournisseurde chambres d’hôtel dans le monde entier. Hotels.ca maintenant offrira aux Canadiensle welcomerewards® programme de loyauté qui récompense les membres avec une nuit d’hôtel gratuiteplus rapidement que n’importe quel autre programme de loyauté. De plus, il n’ya pas de frais pour s’inscrire au welcomerewards des Hôtels.ca,et aucune limite de combien de nuits gratuites que les voyageurs peuvent semériter.
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