BMM, Asia’s only Midnight Marathon, was conceived by Rotary Bangalore IT Corridor (RBITC) and the first edition run was held on 19th May 2007. Since then this event is growing from year to year and today people from more than 20 countries are participating in this event and also the number of runners from 2400 in the Year 2007 has increased to 10,000 runners apart from 45 Corporates participating in the event held in 2013, being the seventh edition run. RBITC’s effort in making BMM as a mega event is laudable as it focuses both on bringing about awareness amongst today's youth of the need to be physically fit and mentally strong and also transforming this as a vehicle for raising funds for various charitable activities, aimed at bringing about a difference in the lives of the underprivileged section of the society. To-day BMM has become the largest fund raising platform for RBITC. Some of the major activities undertaken by them are Adoption of Government Schools, Medical Surgeries, Free Eye Surgeries, Holding Blood Donation Camps, Integrated Village Development, Potable Water Project etc.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7398551-bengaluru-midnight-marathon-2014/
Sky Blu of LMFAO is set to headline EF Summeranza 2013, one of the world’s largest music festivals for teenagers, hosted by EF Education First. This annual music festival will play to an expected audience of 4,000 EF students at Kempton Park Racecourse outside London on July 11, 2013. Sky Blu will be supported by the Luminites of the United Kingdom and other international artists.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60650-EF-Education
Imagine looking outside your home window and seeing a group of deer partying in your swimming pool or, in a twist on the Goldilocks children’s story, you found a bear has broken into your home and has been tasting the food left in your refrigerator? Scenarios similar to this are the basis of a new ad campaign launched by Farmers Insurance®, one of the nation’s largest insurer groups. The company’s new, We Know From Experience, advertising campaign kicks off today with two television spots and a new interactive website that humorously convey to consumers that Farmers, over its 87 year history, has helped customers recover from some of the most unique --- yet very real --- claims.
“The amazingly unlikely events we’ll be featuring in our new campaign are based on real claims experienced by our customers,” said Mike Linton, chief marketing officer for Farmers Insurance. “Through this new campaign we hope consumers realize that we know a thing or two about insurance and that our agents are ready to help consumers understand coverage options so consumers can select the coverages they want.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7585551-farmers-insurance-we-know-from-experience/
December 20 marks the 150th anniversary of the birth of Harvey S. Firestone. This milestone coincides with the 30th anniversary of when Bridgestone merged with Firestone, a union that cemented Bridgestone’s position as the world’s largest tire and rubber company. Best known as the founder of Firestone Tire and Rubber Company, Harvey Firestone was a fourth-generation farmer who advanced to the forefront of early 20th century industrialism, with notable contributions across mobility, motorsports, retail service, agriculture and infrastructure.
To view the multimedia release go to:
https://www.multivu.com/players/English/8006652-bridgestone-150th-anniversary-harvey-firestone/
Anytime Fitness, the world’s largest and fastest-growing co-ed fitness club chain, announced today the opening of its 2,000th club in The Netherlands. Founded in 2002, it took Anytime Fitness only 10 years to reach the 2,000-unit mark, less than half as long as other well-known franchises like Subway (23 years) and McDonald’s (32 years).
“Some businesses focus on quick growth and others specialize in earning customer loyalty,” said Chuck Runyon, Anytime Fitness CEO and co-founder. “We take great pride in having achieved both of those accomplishments simultaneously. We’ve done so by focusing first on the needs of busy people who simply want to lead a healthier lifestyle and then by providing our franchisees with the practical tools, technology and educational support to help members achieve their goals.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56352-anytime-fitness-opens-its-2000th-club-in-10-years
Mary Murphy partners with Osteo Bi-Flex®
The GUINNESS WORLD RECORDS™ Title for the ‘Largest merengue lesson’ has officially been set as of Friday, April 15, by none other than joint supplement Osteo Bi-Flex. Led by celebrity choreographer Mary Murphy, ballroom dancing champion, at the Fremont Street Experience, the lesson involved more than 250 participants who gathered to learn and perform the high-energy, Latin-inspired merengue.
Record attempt participants stepped in time throughout the half-hour lesson, under the expert direction of celebrity dancer and choreographer Mary Murphy.
The joint support supplement’s record-breaking feat was held as a celebration of movement, encouraging folks to be active and to continue enjoying the activities that make them happy at any age.
“Osteo Bi-Flex is leading the call for movement and enabling individuals to continue participating in the activities they love by facilitating joint comfort, flexibility and movement,” said Derek Bowen, Senior Vice President for Osteo Bi-Flex. “Our product has been helping people for years, so to have our name down in the record books for getting people moving is a perfect fit with our brand! From our standpoint, stillness is the new smoking. Taking Osteo Bi-Flex will help people feel more comfortable within 7 days of taking it.*”
To view the multimedia release go to:
http://www.multivu.com/players/English/7796951-osteo-bi-flex-guinness-world-record/
Crystal Lagoons broke the record for the “World's Largest Crystalline Lagoon” with the completion of its latest project in Egypt.
Twelve Crystal Lagoons totaling 250 acres will be the centerpiece of the $5.5 billion dollar, 1,850-acre development in Citystars Sharm El Sheikh. The record-breaking lagoon is 30 acres of crystal-clear water surrounded by white sandy beaches - perfect for swimming, sailing, kayaking and more.
Citystars Sharm el Sheikh's crystal lagoon get its salt water supply from wells in the middle of the desert that are otherwise useless, allowing for a tropical crystalline lagoon in the desert. In addition, the salt water used in the crystal lagoon features higher levels of purity and will be used for reverse osmosis desalinization processes, lowering the costs of water treatment.
To view the multimedia release go to:
http://www.multivu.com/players/English/7689951-crystal-lagoons-guinness-world-record/
ITC Transmission, a wholly-owned subsidiary of ITC Holdings Corp., the nation’s largest independent electricity transmission company, today announced its Thumb Loop high-voltage transmission project is complete with the energization of the third and final phase of the project. ITC invested an estimated $510 million to build the 345,000 volt (345 kV) line, which serves as the backbone of a system designed to meet the identified maximum wind energy potential of Michigan’s Thumb region. It also will contribute to regional system reliability and facilitate wholesale market competition.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7523851-itctransmission-thumb-loop/
Clayton, one of America’s largest homebuilders, announced the launch of a customer-driven ‘Clayton Built™ Storytelling’ initiative. The video series reinforces the national homebuilder’s purpose of opening doors to a better life, one home a time, through the eyes of manufactured and modular homeowners across America. The goal of the series is to tell the before and after stories of real customers who purchased Clayton Built™ homes.
The first video in the series tells the story of long-time spouses, Lucille and Lee Allen, as they reflect on the past 10 years of living in a Clayton Built™ home. The couple recounts this pivotal point in their lives and the excitement they experienced as their new home was delivered. They marvel as the home is built in steps by trained craftsmen and assembled in two sections at the final home site.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716451-clayton-homes-storytelling-campaign/
E FUN, the fifth largest tablet supplier in the U.S.*, announces its newest 8” tablet with Windows coming to Walmart stores for $99 on Black Friday. The 8” Nextbook is the second Windows tablet from E FUN that was built in collaboration with Microsoft Corp. and Intel to make the latest technology more affordable for families. It is an incredible value with a one-year subscription to Microsoft Office 365 Personal that includes 1TB of OneDrive cloud storage.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7368951-efun-announces-8-inch-nextbook-tablet-with-windows-available-at-walmart-on-black-friday-for-99-dollars/
SC Johnson, the world's leading manufacturer of pest control products, is using its 60 years of insect expertise to educate consumers as the Zika virus continues to spread. Immediately following the initial outbreak in Brazil, the company assembled its experts and began developing educational resources for consumers to understand how to best protect themselves against mosquitoes that may carry disease.
In addition to educating consumers, SC Johnson is actively working with organizations around the world to donate and distribute product to those in need. In coordination with the U.S. Centers for Disease Control and Prevention (CDC) Foundation, SC Johnson supported the Zika Action Plan Summit held by the White House and the CDC on April 1, and also donated to the CDC's Zika Prevention Kits. Additional donations have been made to AmeriCares, the Rio de Janeiro-based Children’s Health Association and the County of Hawaii Civil Defense Agency.
For nearly 60 years, SC Johnson entomologists have studied insects at the Entomology Research Center in Racine, Wis., the world's largest private, urban entomology research center. In their research, they help SC Johnson create products that consumers can trust and to provide them with the right product for their pest control needs. SC Johnson is the world's largest manufacturer of insect repellent and household insecticides, including OFF!®, Raid®, Autan® and Baygon®.
To view the multimedia release go to:
http://www.multivu.com/players/English/7787731-sc-johnson-zika-mosquito-protection/
According to the 2016 Franchise Business Economic Outlook report, employment growth in the franchise sector will continue to outpace the growth of employment in all businesses economy-wide, as it has in each of the last six years. The franchise industry is set to grow by 1.7 percent in 2016 which added over 13,000 new franchise businesses, generating over $900 billion in economic output and 278,000 new jobs in 2015.
Kumon, the world’s largest education franchise, continues to flourish as it surpassed company milestones in 2015 with nearly 300,000 students enrolled in its math and reading programs nationwide.
“Many of our 1,500 franchise owners opened Kumon centers after experiencing first-hand how Kumon gave their own children an academic advantage that put them ahead of their peers,” says Larry Lambert, vice president of franchise recruitment at Kumon North America. “Kumon is helping thousands of aspiring small business owners transform their lives with a career that rewards them and changes the lives of youth every day.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7720256-kumon-franchise/