In celebration of General Mills’ commitment to removing artificial flavors and colors from artificial sources from all of its cereals, the company is rolling out a three-week open casting call to find one real rabbit to be featured as the honorary face of Trix. Pet bunnies from across the country could be the #RealTrixRabbit and appear on limited run boxes in the winner’s hometown.
From real rabbits to pets in bunny costumes, kids, parents and family members are invited to snap pictures or take videos of their furry friends– and upload them to the www.RealTrixRabbit.com. Applicants can also scope out the competition and follow the journey to find the Real Trix Rabbit by following #RealTrixRabbit on social media from October 19, 2015 to November 8, 2015.
While the iconic Trix Rabbit isn’t going anywhere, Trix is removing artificial flavors and colors from artificial sources. This means using ingredients like fruit and vegetable juices and spice extracts such as turmeric and annatto to achieve the fun red, yellow, orange and purple colors while delivering the same great taste that adults and children have always enjoyed.
“The search for the honorary Real Trix Rabbit is a family-friendly opportunity to share our excitement with cereal fans as we introduce the new Trix recipe this January,” said Lauren Pradhan, senior marketing manager for General Mills’ Cereal division. “We are excited for families to experience the new Trix recipe as well as the recipes for other cereals and see for themselves that every spoonful will still deliver the great taste, quality and fun that General Mills cereals have always brought to their cereal bowl.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7664051-real-trix-rabbit/
The 6th forum has become a record-breaking one by every measure by gathering 18,200 participants from 98 countries. During three thematic day-long sessions on business, government and society, presentations of more than 650 speakers took place.
Within the framework of the forum business program and in the press center 42 agreements were signed, including 24 partnership agreements with the Skolkovo Foundation. Notably some agreements deal with billion ruble infrastructural projects, such as, e.g. deploying the 5G network in Skolkovo, while other ones suggest direct investments of hundred million rubles, such as the agreement between VEB and IIDF amounting to 200 million dollars or the agreement between IBS company and “Skolkovo Venture – IT I” amounting to 100 million rubles.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8210651-open-innovations-2017-record-breaking/
Over 50 PR agencies and in-house PR departments came together to witness the first PR Pressure conference, which took place on Wednesday, 25 May 2016, at the Dusit Thani, Dubai. The event, organised by Secret PR, marks the first of an annual series of conferences that address the struggles faced by PR professionals in the Middle East. Leading up to the next conference, Secret PR will be taking proactive steps towards providing pragmatic solutions for the issues raised at the event.
One of the highlights from the conference was a series of open discussions surrounding opinions on the media and the PR industry. Inspired by a popular hashtag, #UAEPR, the event offered an open and professional approach to the shortcomings of both industries in order to encourage better practice amongst journalists and PR professionals. These sessions were headed by speakers from PR agencies and media, including Nick Rego, Senior Editor at tbreak.com, Sudeshna Ghosh, a consulting editor and freelance writer, Shereen Shabnam, Consultant Head of PR for octOpus and MTE Studios, and Louay Al-Sammarai, Joint Managing Director and Co-Founder of Active (Digital. Marketing. Communications).
To view the multimedia release go to:
http://www.multivu.com/players/uk/7852351-pr-pressure-conference/
AARP is announcing the winners of a unique contest that encourages filmmakers to tell the story of family caregiving through short films. The competition was launched as part of Ad Council and AARP’s National Caregiver Awareness Campaign to help reveal the hard work and dedication of the nation’s 40 million family caregivers. These stories focus on three family caregiving themes: The Changing Face of Caregiving, Roles Change, and Random Acts of Kindness for Caregivers. The winners share a $25,000 prize and the opportunity for their work to be featured on AARP and Ad Council web and social platforms.
“These three minute or shorter films really open up the world of family caregiving helping people to better understand the intense challenges as well as the deep personal rewards of caring for a loved one,” said Amy Goyer, AARP family and caregiving expert and author of the new award-winning book Juggling Life, Work, and Caregiving. “But more importantly, the stories show how much love is present in family caregiving, whether it comes from a family member, friend or even a stranger.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607231-aarp-caregivers/
Your reservation is confirmed! On Tuesday, October 7, Travel Channel premieres two original series featuring two hotel experts, on one new night. “Resort Rescue,” a new 13 episode one-hour original series, features New Zealand-born hospitality expert Shane Green. Using strategically placed hidden cameras, Green travels across the country on a mission to help ailing hotel and resort owners figure out what’s going wrong inside their establishments, and how to turn things around. Now on a new night, “hotel fixer” Anthony Melchiorri returns for a fifth season of the popular series “Hotel Impossible.” Melchiorri is as relentless as ever as he travels around the world helping struggling hotels get back on their feet and on the path to success.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7038058-travel-channel-resort-rescue-hotel-impossible-shane-green-anthony-melchiorri/
On Saturday May 30th at the French Tennis Open, the Beijing Municipal Commission of Tourism Development unveiled its first tourism package, “Enjoy the China Open, Visit Beijing”, or how to combine sport and visits to the cultural sites of Beijing. This comprehensive package includes three days of guided visits to the city’s most beautiful tourist sites, as well as three days to experience the China Open, featuring the world’s top players. With a host of options, the package will meet the needs of sports fans and cultural travel enthusiasts alike.
This exclusive package comprises a joint offer by the Beijing Municipal Commission of Tourism Development and the China Open. It will include several visits to key tourist attractions in the city, such as Tiananmen Square, the Forbidden City and even the Great Wall of China. At the same time, travellers will also be able to take advantage of 3 days courtside, at the China Open, a WTA premier mandatory event and an ATP 500 event, which is the biggest international competition in Asia.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7535351-visit-beijing-tourism-china-open/
Description: http://epicecommercetools.com/2015/02/11/creating-concrete-community-connections/ Quick tips on best practices for connecting you’re your business community. Having a solid relationship with your team, customers, and partners is an integral part to achieving better customer relationships. One of the best ways to ensure these connections is to be open to constructive criticism. Another way is to be honest with your customers, customers like it when you are open to talking about your company. Here are some great tips on how feedback can make your business relationships better.
For over a quarter century, PBS has inspired viewers with the annual broadcast of the multi award-winning NATIONAL MEMORIAL DAY CONCERT, dedicated to our men and women in uniform, their families at home and all those who have given their lives for our country. Live from the West Lawn of the U.S. Capitol, the night of remembrance will honor the over 400,000 valiant men and women who are laid to rest in the hallowed grounds of Arlington National Cemetery; and chronicle the experiences of the millions of American veterans who still suffer from the seen and unseen wounds of war.
Tony Award-winner Joe Mantegna (CRIMINAL MINDS) and Emmy Award-winner Gary Sinise (CRIMINAL MINDS: WITHOUT BORDERS) are set to co-host this poignant and heart-warming event for the 11th year. The acclaimed actors, whose dedication to the show is evident, are also longtime supporters of veterans’ causes and our troops in active service. The all-star line-up includes: distinguished American leader General Colin L. Powell USA (Ret.); world-renowned four-time Grammy Award-winning classical superstar Renée Fleming; iconic music legends The Beach Boys; gifted actress and singer Katharine McPhee (SCORPION); country music star and Grammy-nominated member of the Grand Ole Opry Trace Adkins; Emmy, Golden Globe and SAG Award-winning actress S. Epatha Merkerson (CHICAGO MED, LAW & ORDER); Award-winning actor Esai Morales (MOZART IN THE JUNGLE); plus Tony Award-winning international sensation Alfie Boe, who is currently starring in Finding Neverland on Broadway; in performance with the National Symphony Orchestra under the direction of top pops conductor Jack Everly. And marking the end of an era, Trent Harmon, the final winner of AMERICAN IDOL, will open the show with a special performance of the “National Anthem.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7124755-capital-concerts-memorial-day-2016/
MINI TAKES THE STATES 2016 (MTTS), the eagerly anticipated two-week cross-country rally for MINI owners and enthusiasts, kicked off this weekend in Atlanta, GA. The bi-annual trek will travel track-to-track through America's open roads, stopping in 14 cities over 15 days with thousands of MINIs. Along the way, the group will rally to #DefyHunger with charity partner Feeding America.
“Big things happen when the MINI community comes together, and this year is no different,” said Tom Noble, Department Head, MINI Brand Communications. “MINI TAKES THE STATES is the ultimate road trip and we're as excited for the adventure as we are for our cause. The fight against hunger has many faces, it's not always a lack of food but rather a lack of the right resources to avoid waste, maximize efficiencies and get the food where it's needed most. Through our Feeding America partnership, we hope to raise money and awareness as we motor with purpose across America.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7861251-mini-takes-the-states/
More than ever, people want to know what’s in their food, how it’s made and what companies are doing to contribute to a better world. That’s why Kellogg Company launched Open For Breakfast™ in the U.S. today, an open forum in the digital and social media space to hear what’s on peoples’ minds and share stories about Kellogg’s branded food, its commitments to communities around the world and its pledge to care for the environment.
Kellogg’s is inviting people to join the conversation at OpenForBreakfast.com and in social media, where the company will tell its story and have conversations with people about what they care about – sharing facts and figures, and visuals and videos featuring Kellogg employees, partners and consumers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7397651-kellogg-s-open-for-breakfast/
Harbor Shores, Lake Michigan’s resort destination and waterfront community in Benton Harbor and St. Joseph, Michigan, today announced plans for the opening of its seventh and largest neighborhood, Harbor Village. Inspired by the character of historic St. Joseph, Michigan, with front porches and waterfront views, Harbor Village offers a variety of housing options, ranging from townhomes to single-family homes, and will open to residents in summer 2017.
Tucked between downtown St. Joseph and the Benton Harbor Arts District, Harbor Village sits on 11 acres of land at the confluence of the Paw Paw River and the St. Joseph River, which serves the commercial and recreational harbor into Lake Michigan.
To view the multimedia release go to:
http://www.multivu.com/players/English/7982651-harbor-shores-seventh-neighborhood-harbor-village/
As part of its mission to help cat owners solve tough litter box odors, Tidy Cats® recently gave one cat owner a once-in-a-lifetime experience: a Littervention. Devoted cat owner Ricci Rivera, together with his cat named Bella of San Tan Valley, AZ, were named the Grand Prize Winner among hundreds of entries to the Tidy Cats® with Glade™ Tough Odor Solutions Littervention Contest. In his entry, Rivera attributed his need for a Littervention due to his home’s open floor plan, which can carry overwhelming litter box odors throughout the house. As the Grand Prize Winner, Rivera received a visit from the Tidy Cats® “Scentsational Littervention” Crew, including cat-loving home and design expert and current co-host of Love it or List it, Too Jillian Harris, who showed him how to neutralize even the toughest litter box odors and how to keep a clean litter box area and welcoming home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62803-tidy-cats-jillian-harris-give-one-owner-littervention-of-lifetime
