Wilson Golf, the Chicago-based company with more Major victories (61) than any other golf club manufacturer, today announced strong 2010 sales results during a press conference at the 2011 PGA Merchandise Show. Wilson Golf has experienced a tremendous sales turnaround in 2010, posting a 10 percent increase in sales worldwide over 2009 and a 23 percent increase in the U.S. alone.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilson/48191/
Bluefin Labs (www.bluefinlabs.com) unveiled technology today to discover and analyze what people say via social media about the shows and ads they watch on television in real time. The technology, currently in pilot with several global brands, agencies and media companies, lets marketers see audience response to mass media, providing insight to develop measurably more targeted and responsive campaigns.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bluefinlabs/48357/
Bayer HealthCare’s Consumer Care division announced today the introduction of Bayer® Advanced Aspirin, the next generation of aspirin for pain relief. Using the patent-pending Pro-Release™ Technology, Bayer Advanced Aspirin is clinically proven to relieve tough pain twice as fast as previous Bayer® Aspirin tablets.
With the introduction of aspirin in 1899, Bayer offered one of the first widely accessible analgesics, or pain relievers, to consumers. Today, Bayer's overall global Aspirin business continues to grow, and had double-digit, year-on-year sales growth in Q1 2011. Yet, while Bayer continues to be a leader in the category, for many U.S. consumers, Bayer Aspirin is primarily synonymous with cardiovascular use. Now, through a combination of technological innovation and rich analgesic heritage, Bayer is introducing a new standard in aspirin for tough pain relief with Bayer Advanced Aspirin.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bayer/50414/
In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.
New public service advertisements (PSAs) released today by Feeding America and the Ad Council are designed to raise awareness of where families across the country can find free and nutritious meals for their children during the summer months when school isn’t in session.
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GLO Science, LLC, introduces the GLO Brilliant™ Personal Teeth Whitening Device—available in Sephora stores nationwide and on Sephora.com—today, Thursday May 12. The Smile Revolution™ is here!
The GLO Brilliant™ Personal Teeth Whitening Device uses a patent-pending Guided Light Optics (GLO) technology for superior, at-home whitening results without sensitivity. GLO™ Whitening combines the innovative, patented GLO Brilliant™ Mouthpiece partnered with the unique G-Vial whitening gel delivery system to accelerate the whitening process. Now you can decide where, when, how long, and how often to whiten, without sensitivity. The payoff is teeth that are as white and bright as can be, simply put it on, press power—and GLO.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/glo/50090/
Nine out of ten parents believe there is a “father absence crisis” in America, according to two national surveys by the National Fatherhood Initiative. To inspire fathers to become more involved in the lives of their children, the U.S. Department of Health and Human Services’ Administration for Children and Families, Office of Family Assistance, the National Responsible Fatherhood Clearinghouse (NRFC) and The Advertising Council are launching a new series of public service advertisements (PSAs).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/46540/
Young adults have made saving a priority this year – ahead of losing weight, living healthier and other typical New Year’s resolutions – as financial concerns take a toll on their friendships and personal lives, according to a new survey by the American Institute of Certified Public Accountants and the Ad Council.
The organizations released the results today to coincide with the launch of a new series of public service advertisements on behalf of their national Feed the Pig financial literacy campaign, which helps 25- to 34-year-olds take control of their finances and add saving to their daily lives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53673-ad-council-aicpa-young-adult-financial-literacy-campaign
Join us for Open Mic night at the Palm Beach Improv as contestants Dave Williamson, Myke Herlihy, Nick Cat and Nery Saenz battle it out to win $500 from MOLI.
Visit the Improv page on MOLI.com to see the winner!
The Improv Comedy Club proudly features the nation's hottest stand up comics. Founded by Bud Friedman in the mid 60's in New York City, The Improv became a unique venue where up and coming comics could perfect their craft. Today the Improv continues to feature the hottest stand up comics. The Improv’s roster has included such stars as Tim Allen, Robin Williams, Steve Martin, Jerry Seinfeld, Garry Shandling, Roseanne, Steven Wright, Dennis Miller, Rodney Dangerfield, Lilly Tomlin, Ellen Degeneres, Drew Carey and Jim Carey. Courtesy of The Improv on MOLI.
A new national survey released today shows large percentages of science teachers and parents strongly agree that demonstrating real-life applications in science (87 percent and 72 percent, respectively) can help make science education more interesting for U.S. students. Almost all science teachers (99 percent) and nine in ten parents (90 percent) feel that science education is important, if not very important for a child’s future, but that it needs to be more engaging to capture the attention of children in America today (97 percent and 96 percent, respectively). The survey, conducted online by Harris Interactive on behalf of iBIO Institute and Astellas Pharma US, Inc. (“Astellas”) included a sample of 235 science teachers and 300 parents with school-age children in kindergarten through 12th grade.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/astellas/46023/
SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/50416/