Kia Motors America (KMA) today unveiled the completely redesigned Kia K900 sedan at the 2018 New York International Auto Show, establishing a new standard for luxury. The all-new second-generation model combines a dignified and sophisticated exterior design, a beautifully crafted cabin of premium materials, and performance characteristics that befit a world-class flagship sedan. Reimagined in every way, the K900 brings with it an array of new systems and safety features, making it the most technologically advanced Kia ever.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246055-kia-2019-k900-new-york-international-auto-show/
Apple® and Samsung® smartphones transform from tech tools to fashion accessories with the latest innovation from OtterBox®, the No. 1-selling smartphone case in the United States.* Artful style and premium protection collide with Symmetry Series™, now available for the iPhone® 5/5s, iPhone 5c and GALAXY S® 4.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66065-otterbox-symmetry-series-flashes-fashion-for-apple-samsung-phones
Epson America, Inc., a leading provider of superior performing printing solutions, today announced its newest additions to the Supertank line of cartridge-free EcoTank® printers, including three new Expression® EcoTank home models and two new WorkForce® EcoTank printers for the small medium business market. Additionally, Epson introduced two new printers to its EcoTank portfolio – Expression Premium – which offer a five-color ink system for improved photo and document print quality. All seven models offer a new industrial design featuring integrated ink tanks with uniquely keyed auto-stop ink bottles for easy filling of each color.
The integrated ink tanks are positioned in the front of each EcoTank printer rather than on the side for a simpler user experience and improved design, delivering cartridge-free printing with easy-to-fill, supersized ink tanks. The new auto-stop ink bottles feature a unique spout and inlet design for each color to prevent misfiling, and stops automatically when the tank is full. The EcoTank printers include up to two years of ink in the box1, equivalent to about 30 ink cartridge sets2.
“Supertank Printers revolutionized the printing experience when we first introduced the concept two years ago,” said Nils Madden, marketing director, Consumer Marketing, Epson America. “We have taken customer feedback into account and improved the hardware design, and added new features such as the uniquely keyed auto-stop ink bottles and the option for borderless printing to our new EcoTank printers. By enhancing performance and improving the customer experience, Epson continues to innovate and provide hassle-free printing at home and in the workplace.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7820755-epson-ecotank-cartridge-free-printers/
Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out of life.
The all-new Toyota Avalon – designed, engineered and assembled in the U.S. – embodies consumers’ overarching desire for high-caliber, design-centric, technologically-savvy modes of attainable, premium transportation.
To view the multimedia release go to:
https://www.multivu.com/players/English/8352851-toyota-avalon-sedan-serious-play/
Kia Motors America (KMA) today unveiled the refreshed 2019 Sorento SUV at the Los Angeles International Auto Show. Refined, rugged and roomy, the Sorento remains as capable as ever, but touts a number of visual and feature enhancements, inside and out. Aside from new front and rear fascias, which help achieve a more sophisticated appearance, the cabin is now decidedly more upscale and integrates newly-added technology, including Driver Attention Warning,4 Lane Keep Assist1 and QuantumLogic™ Surround Sound. In addition, the Sorento now pairs its available 3.3-liter V6 with a new 8-speed automatic transmission for an even smoother and more seamless driving experience.
“In the highly-competitive crossover category, the Sorento is a clear example of how world-class design and craftsmanship are executed,” said Orth Hedrick, vice president, product planning, KMA. “Our popular utility now ups its game even further with enhancements in styling, packaging and content, making it even more attractive to shoppers seeking a premium level 3-row SUV.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016957-kia-2019-sorento-unveiled-la-auto-show/
General Mills (NYSE: GIS) is releasing its line-up of new products around the world to meet global demand for great taste and simplicity. Highlights include “Oui” by Yoplait, a French-style yogurt with simple ingredients like whole milk and real fruit; great tasting cereals like Apple Cinnamon Toast Crunch and Blueberry Chex; Betty Crocker “original recipe” cake mix made with seven pantry-friendly ingredients, Annie’s organic cheese puffs, and super premium, indulgent Häagen-Dazs mini stick bars.
“Regardless of the changing consumer landscape, one thing remains consistent, people still want great-tasting products,” said Jeff Harmening, chief executive officer of General Mills. “We’re increasing our levels of innovation across the board, with a laser focus on delivering exceptional taste with simple ingredients -- whether it’s pioneering new innovation like French-style yogurt in the U.S. and Häagen-Dazs mini stick bars in Europe, or renovating a classic like Betty Crocker cake mix.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8119251-general-mills-new-product-line-up-2017-launch/
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of two new fragrances and the return of three favorites in its popular limited edition Man Candles collection. Just in time for Father’s Day, Camouflage and On Tap™ join last year’s introduction MMM, Bacon!™ and original Man Candles Man Town™ and Riding Mower™. The Man Candles collection, which was an instant hit when it debuted in 2012, was created uniquely for men to enjoy in their “man town,” wherever that may be in the house. These limited edition fragrances are available now at Yankee Candle’s over 500 retail stores, at www.yankeecandle.com and select specialty retailers and gift shops. Yankee Candle is launching a series of social media contests offering consumers the chance to win samples of the Man Candles III collection!
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7221651-yankee-candle-heads-outdoors-new-man-candles-fragrances
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The Internet now has a vineyard — a premium, award-winning one at that. Beginning today, Columbia Crest — the only Washington winery to be awarded Wine Spectator’s No. 1 Wine in the World* — will help the online community of wine-lovers create the first-ever Crowdsourced Cabernet Sauvignon from the beginning stages of the vineyard all the way to bottling and selling the wine through a new online experience.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7289351-columbia-crest-winery-vineyard-to-table-crowdsourced-cabernet-sauvignon/
Der neue MINI übernimmt den Führungsanspruch des Originals im Premium-Segment der Kleinwagen von seinem Vorgänger und untermauert ihn mit deutlichen Fortschritten in allen für Fahrspaß, Qualität und Individualität relevanten Bereichen. Sein evolutionär weiterentwickeltes Design signalisiert den gereiften Charakter des neuen Modells, der unter anderem durch signifikante Optimierungen in den Bereichen Raumangebot, Sicherheit, Ausstattung, Material- und Verarbeitungsqualität sowie Sportlichkeit und Fahrkomfort zum Ausdruck kommt. Die mit der Neuauflage des MINI verbundene Aufwertung der Produktsubstanz resultiert unmittelbar aus der Entwicklungskompetenz der BMW Group und fällt umfangreicher aus als jemals zuvor in der Geschichte der Marke. Eine neue Motorengeneration steigert Fahrspaß und Effizienz, die Auswahl innovativer Fahrerassistenzsysteme wächst ebenso wie das Infotainment-Angebot von MINI Connected. LED-Scheinwerfer, das MINI Head-Up-Display, der Emergency Call und der MINI Connected XL Journey Mate mit Real Time Traffic Information sind weitere zuvor nur in höheren Fahrzeugsegmenten verfügbare Highlights im Ausstattungsprogramm, die den Premium-Charakter des neuen MINI unterstreichen.
Some say that when China sneezes the rest of the world catches cold, but the biggest luxury brands are catching on in China, becoming the most exclusive and desirable ones in fashion according to the wealthiest Chinese women. Still, our ranking also reveals a stronger competition that is accentuated by the wealthy customers’ increasingly stronger maturity. This barometer Promise Consulting / BNP Exane classifies the 15 most exclusive and desirable brands in China in the universe of feminine Fashion. This Barometer is conducted amongst the wealthiest Chinese women, and is about the 30 luxury brands in ready-to-wear/handbags/shoes/accessories that have invested the most in communication (source: Industry Interviews, Exane Paribas). Promise and BNP Exane already conducted the same survey amongst French women in May 2015 (http://bit.ly/1ESTZGu).
”This barometer in association with BNP Exane reflects our determination to move closer to the marketing and cross-section financial analysis. Our Monitoring Brand Assets® approach itself features very complementary analyzes with those conducted by BNP Exane’s experts. Hence, the obtained results from our joined barometer are based on two different angles of expertise, marketing and financial, which brings a unique added value to the managers and decision-makers in the Luxury sector. More concretely, our measure of the exclusivity of a brand takes into account the upper and more constant quality of products, the strong and unique valuation of the customer, the brand’s prestige, but also a matchless “savoir-faire” that justifies a very high price premium associated with top luxury. Finally, our measure of desirability synthesizes the dimensions of attractiveness of an intimate, social and symbolic nature, which are the strengths of exclusive brands, and characterize the particular relation that they maintain with their customers. In this respect, our Barometer synthesizes, in two proven scales, the numerous criteria to establish a ranking between the high-end brands from their customer’s point of view", states Pr. Philippe Jourdan, Promise’s CEO.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7727851-exclusivity-desirability-luxury-brands/
Huawei, a leading global information and communications technology solutions provider, today launched the Huawei P8 lite in the U.S., making it possible for U.S. consumers to have premium design and features at an accessible price. Available for just $249.99 USD, the P8 lite will be available as an unlocked device, giving consumers the option to take their phone to the network* of their choice.
“With a perfect balance of style, functionality and value, the P8 lite gives consumers a premium yet easily accessible device and experience,” said Mr. Zhiqiang Xu, President of Huawei Device USA. “We are expanding our smartphone, wearable and tablet portfolio to meet U.S. consumers’ needs and are committed to delivering the right devices at the right prices with a tremendous consumer experience.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7052351-huawei-p8-lite/
