Lung cancer is the most common cause of cancer-related death worldwide, with the highly malignant small cell lung cancer having the worst prognosis. In recent years the surge of immunotherapy has given cancer sufferers new hope. While several leading cancer centers have only begun introducing immunotherapy, Issels has been a leader in Integrative Immunotherapy for decades.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7224051-issels-integrative-immunotherapy-lung-cancer-advanced-treatment
With the introduction of Abbott's iDesign Dx system, U.S. ophthalmologists now have a diagnostic tool that can capture five optical measurements in one three-second scan to determine the patient's visual abnormalities. This highly advanced diagnostic tool measures the internal optics and surface of the eye more precisely than conventional methods, allowing doctors to fully evaluate imperfections that result in poor vision. Obtaining these measurements in one three-second scan enables ophthalmologists to screen patients more efficiently to determine if they are eligible for LASIK or other refractive surgery and to assist in diagnosis of other conditions.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64467-abbott-idesign-dx-system-available-for-opthalmologists-and-patients
Volvo Cars, the premium car maker, today revealed the long-awaited new XC60 premium SUV at the Geneva Motor Show.
The new car replaces Volvo’s highly-successful original XC60, which in the nine years since its launch became the bestselling premium mid-sized SUV in Europe with nearly a million units sold globally. The XC60 today represents around 30 per cent of Volvo’s total global sales.
“We have a strong heritage in designing stylish and dynamic SUVs that offer the latest in technology. The new XC60 will be no exception. It’s the perfect car for an active lifestyle, and it represents the next step in our transformation plan,” said Håkan Samuelsson, President and Chief Executive, Volvo Car Group.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8054851-volvo-cars-reveals-new-xc60-premium-suv/
Toys“R”Us® today announced that The Great Big Toys“R”Us Book of Awesome, the company’s annual resource for the year’s hottest toys, will begin arriving in homes this week featuring an all-new, special interactive edition. This 96-page toy compendium is compatible with the company’s all-new app, The Geoffrey Shuffle, a game that allows kids to bring to life the season’s most coveted toys through an augmented reality experience. An abbreviated catalog, which features 48 pages of kid-favorite toys, is now available online at Toysrus.com and will be in local newspapers on Saturday, October 31. This year’s highly-anticipated gift guide from The World’s Greatest Toy Store™ also includes thousands of dollars worth of compelling deals and coupon offers, valid Sunday, November 1 through Saturday, November 21.
“The arrival of The Great Big Toys“R”Us Book of Awesome marks the kickoff of the time-honored tradition of children eagerly studying pages upon pages of the year’s hottest toys, curating their must-have lists for Christmas morning,” said Richard Lennox, Senior Vice President, Chief Marketing Officer, Toys“R”Us, U.S. “Within the book, we created eight interactive lifestyle spreads that show the breadth of our assortment and make bold statements for some of the brands most beloved by kids. This catalog is the centerpiece of our holiday marketing efforts, and extends the theme of “AWWWESOME,” speaking not only to the excitement kids have when they turn the first page, but also the ways the company is helping gift-givers save with great deals and services, such as Price Match Guarantee and Free Shipping.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7476352-toys-r-us-book-of-awesome-2015/
The Alfred Mann Foundation (AMF) today announced the first subject, a U.S. Marine, SSgt James Sides, as a recipient of its highly anticipated IMES System (implantable myoelectric sensor) – an experimental system that holds the promise of being the first minimally invasive, intuitive, multi-channel control system for prosthetics intended for long term use. The IMES System is currently being studied under the Investigational Device Exemption (IDE) regulations of the U.S. Food and Drug Administration (FDA). AMF’s ongoing trial with injured veterans at the Walter Reed National Medical Military Center anticipates subjects intuitively operating three different prosthetic movements simultaneously: opening and closing the hand, rotating the wrist, and moving the thumb. Combining these three movements enables several grasps that are invaluable for performing everyday tasks.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65112-alfred-mann-foundation-u-s-marine-subject-fda-study-for-imes-system
Kia Motors America (KMA) transforms dreams into reality at the 2017 Specialty Equipment Market Association (SEMA) Show with custom vehicle builds and opportunities to experience the all-new Stinger GT. Attendees will have the opportunity to ride alongside professional Formula Drift drivers who will provide thrilling drifting demonstrations as well as experience the vehicle’s athletic performance first hand from behind the wheel on a challenging autocross course2. In advance of the Stinger going on sale this December,3 KMA invited West Coast Customs to modify and feature two highly customized works of art, one based on the Stinger GT and the other on the current Cadenza premium sedan. KMA also revealed a uniquely modified Stinger equipped with a host of parts and accessories from leading aftermarket suppliers.
“We are so thrilled to show off what Kia has become at SEMA because 2017 is a momentous year for our Kia brand,” said Justin Sohn, President and CEO of Kia Motors America. “We ranked #1 in quality for the second year in a row in JD Power’s Initial Quality Study, we are top three in Consumer Reports reliability and we are now introducing the all-new 2018 four-door Stinger Sports Fastback, Kia’s fastest ever and our first performance vehicle.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016956-kia-motors-2017-sema-show/
Mighty, motorized micros! Playmates Toys announced today the launch of T-Sprints, an innovative new figure and wheels play pattern that goes beyond traditional vehicle play, available first at Toys“R”Us® stores nationwide for the month of December, and rolling out to additional retailers beginning in January. The highly stylized figures, which capture the personalities of the Teenage Mutant Ninja Turtles, each come with a different vehicle and feature a unique flywheel so kids can rev and send them sprinting into action.
“As the company behind the popular Teenage Mutant Ninja Turtles toy line for decades, Playmates Toys continually strives to develop innovative new play patterns which allow fans to experience their favorite characters in unique and entertaining ways,” said Karl Aaronian, Senior Vice President of Marketing, Playmates Toys. “The T-Sprints collection offers fans a humorous, unique new experience, bringing the personalities of each Turtle to life in whole new way.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7404458-playmates-toys-t-sprints-toys-r-us-tmnt/
Epson America, Inc. today announced that Smark Company, a distributor of industrial custom blended specialty chemicals, has integrated the Epson ColorWorks® C7500 and C831 inkjet label printers into its business workflow to significantly streamline in-house label production and maintain a safe production environment. Leveraging the ColorWorks printers, Smark is able to produce labels with exceptional clarity and color, in half the time compared with their previous legacy two-step label production process, and effortlessly differentiate the hazardous chemicals used in custom blends to comply with strict Globally Harmonized System of Classification and Labeling of Chemicals (GHS) guidelines1.
“The two-step label process we utilized previously relied on pre-printed labels that would often smear or fade – a costly and risky issue,” said Michael Garcia, supply chain manager, Smark Company. “Since installing the C7500 label printer, along with the ColorWorks C831, we now have the flexibility and efficiency required to adapt to new industry mandates and keep up with the ever-evolving demands of our customers. The move to on-demand color labeling has been extremely beneficial to our business.”
Fast machines that consume ink efficiently and produce sharp images, the Epson ColorWorks C7500 and C831 printers are designed to increase productivity while reducing the cost of using pre-printed labels. Leveraging bright, durable label media, the printers give a premium look to professional branded products, and come highly recommended from renowned industry consultants.
To view the multimedia release go to:
http://www.multivu.com/players/English/7820751-epson-colorworks-label-printer-smark/
Fall in love with India and the bustling city of Mumbai in Ajay Kaul’s book of short stories, Mumbai Matinee, truth-based fiction that acts as both memoir and travelogue. Mumbai Matinee portrays the veritable feast of the commerce, people, and danger which make up India’s most populous city and financial capital. Filled with eight interconnected short stories based on Kaul’s life and work there, this charming book is a terrific pleasure read and highly recommended if you plan to visit.
Find out more at https://www.facebook.com/ajaykaulwriter romance, thriller
At a time when cotton’s market share is threatened by synthetics, Cotton Incorporated responds with authenticity. The latest offerings in the 26-year run of the highly-regarded The Fabric Of Our Lives™ campaign from the not-for-profit research and promotion company focus on individual consumers and their personal stories of why cotton apparel items are their favorites.
Introducing the tagline, “Cotton. It’s Your Favorite for a Reason(SM),” the first commercial will launch on April 20 with thirty- and fifteen-second spots; additional commercials will be rolled out over the course of the year. The campaign also includes: a digital video series of consumer stories, some expanding on the stories told in the commercials; a unique, cotton-focused collaboration with online retailer Rue La La and a trade print advertisement.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7490551-new-cotton-incorporated-campaign/
Aircelle (Safran)’s highly innovative method to display logos, advertising or other messaging with thin electro-luminescent markings on airliners and business jets has been unveiled during its first flight aboard an Airbus A380.
In an evaluation performed June 8 during the nighttime hours, the A380 testbed aircraft’s no. 1 outboard engine nacelle was outfitted with an Aircelle electro-luminescent display configured as an illuminated Airbus logo. Thanks to this flight, Aircelle was able to demonstrate the marking’s brightness, clarity and readability – confirming its outstanding visibility at various lighting conditions and distances.
With the thickness of a decal, the “Illuminate the Sky by Aircelle” patented solution can be easily modified and reprogrammed, allowing for a variety of images or messages to be displayed and changed. It is capable of showing a full range of graphics, patterns and animations, with placement almost anywhere on an aircraft – from the fuselage and under-fuselage belly to the engine nacelles and tail.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7550151-aircelle-nacelle-electro-luminescent/
Quinny and Maxi-Cosi, premier European brands of Dorel Juvenile, a segment of Dorel Industries (TSX: DII.B, DII.A), and the world's largest juvenile products manufacturer in its categories, today announced its most luxurious collection yet, launching globally, from renowned designer, stylist and editor Rachel Zoe. Rachel Zoe x Quinny and Maxi-Cosi merges the brands’ design-forward, high quality and industry leading safety with Zoe’s unparalleled, award-winning fashion sensibility.
“We’re proud to collaborate with a designer of Rachel Zoe’s caliber,” said Dan Pennacchio, General Manager of Premium Brands at Dorel Juvenile USA. “Our partnership with Rachel once again asserts our expertise in providing style-conscious parents with the latest in designer baby gear. Her insights into the worlds of design and motherhood are captured in the collection’s chic, yet classic and functional aesthetic.”
With nearly two decades of experience in design and fashion, Zoe has become a household name embodying sophisticated, timeless style and Hollywood glamour. From designing her eponymous collection, and authoring two New York Times bestselling books, to acting as Editor-in-Chief of digital style destination The Zoe Report, and most recently returning to TV with Lifetime’s “Fashionably Late with Rachel Zoe,” her influence continues to grow. A mom to two young sons, Zoe’s recent, highly-acclaimed maternity wear collection for A Pea in the Pod exemplifies her ever-expanding appeal to women everywhere.
To view the multimedia release go to:
http://www.multivu.com/players/English/7662251-rachel-zoe-quinny-maxi-cosi/
