The Odyssey of Pioneers, the first world tour of an electric roadster, ended in Paris, at the LVMH Headquarters, with a cortege of artists and celebrities who came together for the occasion. Amongst them, Leonardo DiCaprio, who launched the tour six months ago in Basel, HRH Prince Albert II of Monaco and Bernard Arnault, President of the LVMH Group, all committed to the same sustainable development goal. The festivities organized for TAG Heuer’s 150th anniversary were brought to an impressive close.
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Family-owned Bacardi Limited officially marks the 150th anniversary of the founding of the Company and its iconic BACARDI® rum brand on February 4 with activities around the world honoring the world’s favorite rum brand. The Company is celebrating its spectacular growth from a small distillery founded by Don Facundo Bacardí Massó in Santiago de Cuba in 1862 to what is now the world’s largest privately-owned spirits company.
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Bacardi Limited caps off the yearlong celebration of its 150th anniversary with the creation of a commemorative time capsule to symbolize the unity, passion and pioneering spirit of Bacardi—the Company, family and iconic rum brand. The time capsule acts as a living snapshot of the Company in 2012 and also carries messages from current-day employees to Bacardi employees of 2062—50 years from now—to honor the enduring Bacardi legacy when it is opened on its 200th anniversary.
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As part of its 150th anniversary celebration, Bacardi Limited shares an extraordinary glimpse into the unique heritage safeguarded in The Bacardi Archive of more than 150 years of precious documents, authentic historical assets and sometimes quirky artifacts about the Company, family and iconic brand. This rare look showcases the BACARDI® rum brand’s remarkable creation and international expansion to more than 150 markets to become the world’s favorite and most awarded rum with nearly 500 medals, as well as the rich history of the Company’s survival through adversities and critical success to become the world’s largest privately-held spirits company.
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In its 150th anniversary yearlong celebration, Bacardi celebrates its tremendous success as the world’s largest privately-held spirits company and the incredible drive and perseverance it took to get there following the illegal confiscation of its assets in Cuba on October 15, 1960 – 52 years ago. While that event was an extraordinary event in the Company’s history after nearly 100 years of being in Cuba, it became a critical turning point to propel the family-owned Company and its namesake BACARDÍ® rum brand to take on a greater international profile. This turned BACARDÍ into the globally recognized brand it is today. In fact, within 20 years following the loss of the Company’s assets in Cuba, BACARDÍ rum became the number-one premium distilled spirits brand in the United States. Less than a year after that, it was the number-one selling spirit brand in the world.
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Edvard Munch was born in 1863, and 2013 marks the Norwegian artist’s 150th jubilee. The height of the celebration is the anniversary exhibition «Munch 150». The exhibition’s goal is to provide as complete unified and comprehensive presentation of Munch’s art and artistry as possible, with over 270 works displayed at the exhibition venues the National Gallery and the Munch Museum. Visitors will be treated to an array of Munch’s major works as well as less known treasures.
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Happy Anniversary, MARTINI®! Bacardi Limited is marking the 150th anniversary of its world-famous MARTINI brand, and with it, a century and a half of an unrivaled heritage that has made MARTINI the world’s leading vermouth and best-selling Italian sparkling wine. This milestone year showcases the brand’s iconic culture and defining association with stylish and playful Italian living. MARTINI is sharing the moment through retail exclusives, commemorative labels, refreshing cocktails and one-of-a-kind collaborations.
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December 20 marks the 150th anniversary of the birth of Harvey S. Firestone. This milestone coincides with the 30th anniversary of when Bridgestone merged with Firestone, a union that cemented Bridgestone’s position as the world’s largest tire and rubber company. Best known as the founder of Firestone Tire and Rubber Company, Harvey Firestone was a fourth-generation farmer who advanced to the forefront of early 20th century industrialism, with notable contributions across mobility, motorsports, retail service, agriculture and infrastructure.
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Hon. Giuliano Amato, Chairman of the Guarantors Committee and former Italian Prime Minister, opened the celebration of the 150th Anniversary of Italy’s unification on October 3rd, in Washington. The U.S. celebrations culminated with the traditional Gala organized by the National Italian American Foundation (NIAF) in Washington at the presence of the U.S: President Barak Obama, who delivered the Keynote address.
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Bacardi Limited, the world’s largest privately-owned spirits company, declared today that 2012 will be its most innovative year since the creation of BACARDI® rum in 1862. Throughout the year, Bacardi will host one-of-a-kind birthday parties, launch special promotions featuring 100 years of ground-breaking advertising, introduce a $2,000 limited-edition decanter of rare BACARDI rum, offer travel retail exclusives and commemorative gifts, and much more for consumers to come together and share in the excitement.
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To commemorate the rum-making standards achieved by Bacardi 150 years ago, family-owned Bacardi Limited announces a first—the rarest BACARDI rum ever released, as a celebration of the expertise and craftsmanship in every bottle of BACARDI rum.
An unprecedented number of Maestros de Ron BACARDÍ (Master Blenders) have combined their extraordinary talents to create a very special and rare limited edition BACARDI rum—Ron BACARDÍ®, de Maestros de Ron, Vintage, MMXII.
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In celebrating its 150th anniversary year, Bacardi Limited highlights its long-standing legacy of philanthropy and community involvement with special focus on employees giving back through volunteerism. Through its “Spirit for Life, Caring Together” program, Bacardi celebrates its year-round corporate responsibility (CR) activities and declares the month of May for employees to work together on community projects around the world including home building and meal distribution for needy families; fundraisers for educational, arts and cultural programs; clothing and blood drives; young adult mentorship programs; park and community center clean-ups; recycling programs; bat conservation efforts; among others.
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