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In the midst of wildfire season throughout much of the country, the U.S. Forest Service, National Fire Protection Association (NFPA) and the Ad Council announce the launch of a new public service advertising (PSAs) campaign, Fire Adapted Communities, which aims to help individuals prepare their homes and communities for the threat of wildfire. Created pro bono by advertising agency Draftfcb, this campaign addresses the issue of proactively mitigating wildfire damage in fire-prone communities. To view Multimedia News Release, go to http://www.multivu.com/mnr/56317-forest-service-fire-adapted-communities-urges-preparation-for-wildfire

With Valentine’s Day approaching, expect things to heat up in your neighborhood for people looking to find where the action is thanks to Heat Tracker for the iPhone and iPod Touch, developed and owned by advertising agency Draftfcb Chicago and powered by Foursquare. To view Multimedia news Release, go to http://multivu.prnewswire.com/mnr/draftfcb/48606/