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On February 26, the Salt Institute unveiled a unique advertising campaign featuring a new character for its brand: Olde Salty.
This salt-of-the-earth character is the newest ideation from advertising agency Grey San Francisco. The campaign features a series of videos in which the post-nautical sage slides across icy roads, shares virgin tequila shots, and even feeds his pet clam a few dashes of the institute's favorite mineral. It’s a well-balanced blend of entertainment and the benefits of one the world’s most versatile and savory products—and it's nothing short of white gold.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7458351-olde-salty-conversation-salt/
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Views: 1109 |
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PR Newswire Stockholm Holds Seminar on the Emerging Social Media Landscape.
PR Newswire, the global leader in content and news distribution, recently held a two day event themed around ‘Emerging Media Today and Tomorrow’ hosted by Michael Pranikoff, Global Director of Emerging Media.
The communications landscape is constantly evolving and as a result the way you communicate and engage with your target audience needs to be continually reevaluated.
Both journalists and consumers have changed their media consumption patterns and as more and more content is uploaded every day it becomes increasingly harder to get your message out there and engage with your target audiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/52142/
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Views: 6222 |
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The Angry Birds® craze continues to sweep the nation — and pets are fed up! Having shared their owners’ attention with the popular game since its release in 2009, cats and dogs are begging to take a bite out of the fun. Now they can play too. The Hartz Mountain Corporation, a leader in the pet products industry, is launching an exclusive line of Angry Birds pet toys featuring many of the wildly popular Angry Birds characters just in time for the holidays.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53233-hartz-angry-birds-holiday-toys-for-pets
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Views: 12442 |
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The ranks of top-rated booster seats continue to grow as manufacturers design models to earn high marks in the Insurance Institute for Highway Safety’s annual booster seat evaluations, plus offer the style and convenience parents look for when it’s time to pick a safe seat for their booster-age children.
Among the 41 models new for 2014, there are 27 BEST BET seats — more than in any prior year — and three GOOD BETs. Eight boosters are in a category the Institute calls “Check Fit,” and there are three new models that the Institute doesn’t recommend using as boosters. Prices for BEST BET boosters start around $25 and go up to about $370, depending on features, and several models are LATCH compatible.
Runtime: 2m29s
Views: 1430 |
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HGTV’s top-rated reality competition, HGTV Design Star, will return for a fifth season beginning Sunday, June 13, at 10 p.m. ET/PT. Shot in New York City, the series will feature 12 creative finalists as they audition for their own show on HGTV. The finalists include Courtland Bascon, Los Angeles; Stacey Cohen, Chicago; Dan Faires, New York City; Nina Ferrer, New York City; Tera Hampton, Austin, Texas; Emily Henderson, Los Angeles; Trent Hultgren, Venice, Calif.; Julie Khuu, Santa Ana, Calif.; Michael Moeller, New York City; Casey Noble, Redondo Beach, Calif.; Alex Sanchez, Upper Marlboro, Md.; and Tom Vecchione, New York City. The series will air on Sundays for 11 weeks through August 22.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/hgtv/44162/
Runtime: 1m31s
Views: 6476 |
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