The Department of Homeland Security’s Federal Emergency Management Agency (FEMA) and the Ad Council were joined today by Los Angeles Mayor Antonio Villaraigosa to launch a new series of Spanish-language public service advertisements (PSAs) encouraging Americans to take steps to prepare for emergencies. The PSAs were launched as part of National Preparedness Month and direct viewers to Listo.gov, the Spanish-language extension of Ready.gov. According to a recent Ad Council survey, nearly six in ten Hispanic Americans have not taken steps to prepare for an emergency.
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Shake Weight, the nation’s most talked about, best-selling and most parodied fitness craze, is the centerpiece of a newly-released independent study that proves the world-famous arm-sculpting device is no laughing matter.
FitnessIQ, marketers of the Shake Weight, today disclosed findings of a scientific study conducted by Dr. Jeffrey M. Willardson, an Associate Biomechanics Professor at Eastern Illinois University (EIU). The study evaluated the effects of incorporating a six-minute Shake Weight routine in the warm-up sessions of three Division I collegiate athletic teams, measuring the device’s impact on performance. The study demonstrated that athletes across all three sports, including baseball, volleyball and soccer, improved reaction time by 10% to 17%.
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LG Mobile Phones sponsored the VH1 Save The Music Foundation’s Gala 2010 last night, to celebrate the power of music and to support the restoration of public school music programs. Held at the world-renown Cipriani Wall Street, LG joined forces with VH1 Save The Music to transform a night of spectacular entertainment into a fundraising success by donating an additional $50,000 to help raise a total of $100,000 for the VH1 Save The Music Foundation. Hosted by Glee star and Broadway veteran, Cheyenne Jackson, the evening featured tributes to music legend Julie Andrews, The ASCAP Foundation, long-time arts advocate John Legend and seven time Grammy Award winner John Mayer.
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As the top ten T.G.I. Friday’s bartenders prepare for the World Bartender Championship (WBC) Finals on March 14, 2011 in Dallas, Texas, bartenders and fans from across the globe are getting involved and supporting bartending’s bid to be recognized as an Olympic sport.
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The Sounds of Pertussis Campaign moves into action with the second annual Pertussis Awareness Day in New York City featuring a range of educational activities, including the launch of the Sound Off About Pertussis song contest and a new public service announcement (PSA) featuring four-time NASCAR Sprint Cup Series champion Jeff Gordon. The national public awareness campaign encourages parents to help protect themselves and their babies from pertussis—commonly known as whooping cough—by getting vaccinated with an adult Tdap (tetanus, diphtheria, acellular pertussis) booster, which may reduce their risk of getting the disease and spreading it to their babies.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/soundsofpertussis/45203/
LOOP!STATION was formed in July 2002 by Sam Bass and Robin Coomer almost by accident. Robin asked Sam if he would come and play some cello at her upcoming photography show. He convinced Robin to join him and his new favorite tool the loop station. After going to the music store and getting her own, they only had two rehearsals before the opening thinking they would only play one show. But after an overwhelming crowd response and sixty five new emails on a list, they decided to play again, and again... Their first c.d. 'conversations with water' was released in July 2003 with amazing response. Suddenly what had started out as an escape for these two classically trained musicians from their respective rock bands, (Deadweight and Birdsaw) and the pressures of writing the 'perfect' 3:30 second pop song, had turned into an escape for their listeners as well. LOOP!STATION sample themselves live and 'loop' the parts creating honest and unique compositions. The shows are intense and captivating. When you get the album home and it sounds just like the show you just saw, it becomes very apparent that LOOP!STATION is operating in a world all its own, a world that is really freaking awesome...Visit LOOP!STATION at MOLI.com
In an effort to educate teens about how to be smart about what they post and share online, the Ad Council announced the creation of a new collaborative initiative, the Internet Safety Coalition, developed to provide research-based messages to teens and their parents.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/47051/
Nobody likes to sell themselves short in life and end up a data entry clerk. If you say your dream is to be an architect you don\'t want to end up tapping a keyboard while you cry out from the sheer mind-numbing boredom of it all.
The holidays can often feel like a marathon of parties and preparation. Whether it’s family gatherings, hosting close friends for an intimate party, or providing for an office potluck, Bob Evans has the hot tip for families who are feeling the pressure of the holiday season. Starting today, the Bob Evans Farmhouse Feast will be available to order as a simple solution to any hectic holiday schedule.
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Boston air traffic controller Nick Jensen is working an overnight shift when terrorists overrun the ATC facility. Nick escapes capture, but with U.S. President Robert Cartwright scheduled to fly into Boston in hours, he must single handedly stop an assassination while outnumbered, unarmed and on the run from cold blooded fanatics. Learn about the book: http://bit.ly/iapbwz Learn about this author: http://bit.ly/hNUSxk thriller
Would you believe that Halloween is considered one of the most costly holidays of the year, with costumes generally consuming the biggest part of Halloween budgets? It’s the scary truth! With an average wig costing $20, Halloween expenses can quickly become unsettling. However, frugal families know they don’t have to spend a lot to look great on Halloween.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/money-management-international/46687/