Optimer Pharmaceuticals, Inc. (NASDAQ: OPTR) announced today that the U.S. Food and Drug Administration (FDA) has approved the company’s antibacterial drug DIFICID™ (fidaxomicin) tablets for the treatment of Clostridium difficile-associated diarrhea (CDAD) in adults 18 years of age and older. CDAD is a significant medical problem in hospitals and long-term care facilities, and is beginning to emerge in the community among people previously at low risk for the disease. In the largest Phase 3 clinical studies ever conducted in CDAD, DIFICID had clinical response rates at the end of treatment that were non-inferior to oral vancomycin. DIFICID was superior to vancomycin in sustaining clinical response through 25 days beyond the end of treatment. DIFICID is the only FDA-approved antibacterial drug proven to be superior to vancomycin in sustained clinical response for CDAD.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/optimerpharma/50177/
Easy Spirit, a division of The Jones Group Inc. (NYSE: JNY), announced today that it has unveiled a regional campaign that celebrates the heritage of the Easy Spirit brand by helping women live their lives in comfort. As part of the campaign, the brand recently unveiled the newest addition to its Anti-Gravity collection, the Parnella pump. The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to “Pump up the Jam,” wearing the Parnella pump.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52474-easy-spirit-unveils-looks-like-a-pump-feels-like-a-sneaker-campaign
Today, Solta Medical, Inc. (Nasdaq: SLTM), the pioneer in fractional resurfacing and non-invasive skin tightening and a global market leader in aesthetic treatments, announced the arrival of its groundbreaking Liposonix technology in the United States and Canada. Using advanced high-intensity focused ultrasound (HIFU) technology, Liposonix is a non-surgical permanent fat reduction procedure that has been clinically shown to slim down the waistline by one pant or dress size without surgery or downtime. It is indicated for non-invasive waist circumference reduction for use on both the abdomen and love handles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54037-solta-liposonix-custom-contouring-waistline-fat-reduction
Love sharing your knowledge of Mickey’s California crib? Raced around every attraction at Walt Disney World Resort? If so, your dreams have come true! Disney Parks today announced the fifth annual Walt Disney World Moms Panel search. For the first time in the panel’s history, the call for new park-savvy panelists to lead the online trip-planning forum has expanded to include Disneyland and runDisney specialists. Disney fans from all over the world are encouraged to apply at www.disneyworldmoms.com/search2012 today through September 16.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/disneyparks/48532/
A new kitchen ranks high on many homeowners' dream lists, and Ferguson Bath, Kitchen, and Lighting Gallery made those dreams come true today for one lucky Delaware family. William and Monica Snowden were selected from over 1.4 million total entries as the Grand Prize winner of the Ferguson Dream Kitchen Giveaway contest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ferguson/44626/
Callaway Golf Company (NYSE: ELY), recognized worldwide for its technologically advanced golf equipment, today announces the October 14 availability of its Spring 2012 golf apparel line for men and women. Featuring performance characteristics that are authentic to golf, such as moisture wicking, strategic breathability and UPF 30+ protection, Callaway apparel is tested and proven each week on the professional tours around the world. The collection blends performance attributes with a refined and contemporary style for a distinctive look and feel.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46340/
In an announcement made today, Lexmark International, Inc. (NYSE: LXK) introduced two new color laser multifunction products (MFPs) powered with intelligent, productivity-enhancing solutions to streamline paper-intensive business processes. Targeted to the rapidly growing mid-size workgroup segment, these intuitive MFPs exhibit a wide array of features and functions, adding to Lexmark’s impressive portfolio of leading-edge hardware and innovative software and solutions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexmark/48232/
Six Flags Magic Mountain, in celebration of 40 years of thrill ride innovation, today announced an unprecedented year of capital expansions with three new roller coaster experiences slated for the Valencia theme park in 2011. With these additions, Six Flags Magic Mountain regains the coveted Coaster Capital of the World crown - with a total of 18 roller coasters - more than any other theme park on the planet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/46421/
Honda unveiled the dynamic Accord Coupe Concept today at the North American International Auto Show, providing the first official glimpse of the athletic styling direction, as well as revealing a host of new technologies for the all-new, ninth-generation 2013 model, set to go on-sale this fall.
The 2013 Accord will feature three all-new powertrains, including the first U.S. application of both a 2.4-liter direct-injected engine and two-motor plug-in hybrid system from Honda’s suite of next-generation Earth Dreams™ powertrain technologies. In addition, the V-6 Accord will be the first Honda sedan to feature a new 6-speed automatic transmission. Both the Accord Sedan and the Accord Coupe models are expected to achieve class-leading fuel economy ratings and will be available with a number of innovative new safety and technological features.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/honda/45742/
With the running boom continuing to evolve, 2010 marks a very special anniversary for the running world. The marathon, the most notable race of all time, celebrates this year, all over the world and especially during the Athens Classic Marathon this October, the 2,500th birthday of the legendary run of the Greek soldier-runner from Marathon to Athens (490 BC). As a brand whose footwear is favoured by the majority of marathon runners worldwide, ASICS takes its research heritage very seriously. Using the results from its latest study, ASICS aims to explain why and how this 42.195km race has become the icon it is today.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/asics/46288/
To mark World MS Day, today the National Multiple Sclerosis Society announced the culmination of the We Keep Moving journey, a 10-week reality road trip across America to chronicle the extraordinary lives of people living with multiple sclerosis (MS) told by a documentary crew who have MS themselves. The Society initiated this campaign to capture unique personal stories of perseverance and triumph with the goal of uniting millions of people affected by MS and inspiring the general public with stories about people who might not ordinarily appear on their daily radar screens.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wekeepmoving/43743/
Nutrisystem, Inc. (NASDAQ: NTRI), the number one home delivery weight loss company, announced today that it is revamping its programs by incorporating its highest scoring, best tasting fresh frozen gourmet foods into all of its weight loss plans at the lowest price in the Company’s history. Part of Nutrisystem’s “Hooray You! New You Revolution” initiative is to empower and celebrate the success of its members, and with these significant changes it will make Nutrisystem® weight loss programs more accessible to a wider audience than ever before.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nutrisystem/47901/