Dallas-based Chafie Creative Group, LLC, announced today its revolutionary app for Fiction, Immersedition. Extraordinarily more than a regular or even enhanced eBook, the pilot Immersedition, The Survivors Series, authored by innovative transmedia storyteller Amanda Havard, has been crafted specifically to embrace the possibilities of interactivity inside a novel. In its print form, Havard’s book encapsulated specific detail to place and person, anchoring its surreal premise in a very real world, making the interactive transmedia nature of the Immersedition concept the perfect platform for her story. In its print form, The Survivors is a 283-page book, but in its app version, there are over 300 touch-points that call up over 500 frames of relevant additional content embedded in the pages of the book.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53515-chafie-creative-group-immersedition-consumer-transmedia-ebook-app-fiction
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, announced today its new limited-time collection, “My Favorite Things,” just in time for the holiday gift-giving season. Inspired by the song “My Favorite Things,” this collection brings together a fun assortment of six new fragrances: Rain Drops On Roses, Bright Copper Kettles, Warm Woolen Mittens, Crisp Apple Strudel, Moon On Their Wings and Blue Satin Sashes to fill the season with a nostalgic sense of enchantment. “My Favorite Things” are available in large classic jar candles, small tumbler candles and a beautifully packaged storybook-like box that includes 12 Samplers® votive candles, two of each fragrance. This new collection is available for purchase immediately at Yankee Candle retail stores, specialty retailers and gift shops across the U.S. and via www.yankeecandle.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52096-yankee-candle-launches-limited-time-my-favorite-things-collection
Just in time for Valentine’s Day this year, Choice Hotels Music is offering yet another free original song download for consumers with “Sweetest Dreams.” Performed by Holly Montgomery and available for free at ChoiceHotelsMusic.com, “Sweetest Dreams” was inspired by the poetry of a remarkable young woman named Kai Croft and its lyrics were inspired by the emotion of love.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/choicehotels/45003/
Chobani, a proud first-time sponsor of the United States Olympic and Paralympic Committee and Team USA, will premiere its first 60-second national television spot during the London 2012 Olympic Games Opening Ceremony. Directed by Peter Berg of “Friday Night Lights” acclaim, the “Proudly with You” TV spot was inspired by, and features, members of the Chobani community, who came together to make Chobani the successful company that it is today: the farmers, employees and local community.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57448-chobani-brings-the-heart-of-central-new-york-to-london-2012-olympic-games
On her 17th birthday, everything will change for Violet Eden. The boy she loves will betray her. Her enemy will save her. She will have to decide just how much she is willing to sacrifice. Learn more about this book here, http://bit.ly/p8li3j and its author here, http://bit.ly/qQKeWz Embrace us here, http://on.fb.me/yeeVPX YA
For the tenth consecutive year, silver has ranked as the most popular vehicle color in the world according to data from PPG Industries (NYSE:PPG), the world’s leading manufacturer of transportation coatings. In fact, silver’s popularity is the highest its been since 1990 when PPG began recording its data.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ppg/46056/
Honda will launch the new Civic at the IAA Frankfurt Motor Show in September. In the build-up to the reveal of the new Civic, Honda is releasing a series of short form films detailing its development. Developed specifically for the European market, the new Civic will be offered exclusively as a five-door hatchback and will compete in the C-segment. It will reach European showrooms in early 2012.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51356-honda-motor-europe/
Last year was a year of change for Marriott International, Inc. (NYSE:MAR). In its just-issued 2011 Annual Report online at www.marriott.com/investor, see how the company embraced change as it announced the spin-off of its timeshare business as well as the third CEO in company history. Even with major transitions the company remains Marriott to the core, and that means being the world’s best hospitality company.
To view Multimedia News Release http://www.multivu.com/mnr/54177-marriott-internationals-2011-annual-report-and-video
The Medium Extended Air Defense System (MEADS) successfully completed its first flight test today at White Sands Missile Range, N.M.
The PAC-3 Missile Segment Enhancement (MSE) MEADS Certified Missile Round was employed during the test along with the MEADS lightweight launcher and battle manager.
The test demonstrated an unprecedented over-the-shoulder launch of the MSE missile against a simulated target attacking from behind. It required a unique sideways maneuver, demonstrating a 360-degree capability. The missile executed a planned self-destruct sequence at the end of the mission after successfully engaging the simulated threat.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53248-meads-conducts-successful-first-flight-test-white-sands-missile-range
Americans across the country are drawn into the competition, cheering for their state’s queen. And this year one lucky winner and a friend will have the chance to experience the 2011 Miss America Pageant live in Las Vegas. ARTISTRY® Skin Care and Cosmetics, exclusively by Amway, recently launched the “Find Your Pageant Look and Win!” Sweepstakes on its Facebook® page at www.Facebook.com/Artistry.
To view Multimedia News Release, go to http://www.multivu.com/players/English/45839-Artistry-Miss-America-Sweepstakes/
F is for Fireflies is written by award winning prolific children’s author, Kathy-jo Wargin. This beautifully illustrated book explores God’s warmest, wonder filled season from A to Z, by delighting young readers with beaches and sandcastles, picnics and lemonade, and all of the blessings that God’s summer brings. Learn more about this book here, http://bit.ly/fyLd2L and its author here, http://bit.ly/gPQcSq Christian, Childrens
