Today at the 10th Annual Meeting of the Clinton Global Initiative (CGI) in New York City, the Ad Council in partnership with Year Up, the Employment Pathways Project, ConPRmetidos, MENTOR: The National Mentoring Partnership, New Options Project, and Opportunity Nation launched the national “Grads of Life” campaign to help businesses fill more than 4 million vacant positions within the United States with qualified workers. The launch took place during CGI’s inaugural in-person meeting of the new Youth Employment Action Network attended by both business and non-profit leaders.
Secretary Hillary Clinton shared a message in support of the launch: “As we continue the work of Job One at The Clinton Foundation, we need to continue to build partnerships and to recruit more businesses to solve this important economic challenge. The Grads of Life PSA campaign is the first effort to drive employer demand for the millions of low-income young adults that are a huge source of untapped talent in our country and through GradsofLife.org employers can now access the first-ever online platform for the information, tools, and resources they need to take action today. I am asking employers, educators, non-profits, community leaders to join me and the Grads of Life campaign in this bold agenda to grow our economy and to create new opportunities for tomorrow’s leaders.”
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7328451-new-grads-of-life-campaign-launched-to-bridge-the-gap-between-employers-and-opportunity-youth/
The National Climate Assessment: Climate Change Impacts in the United States concludes that warmer and drier conditions have already contributed to increasing wildfire events across the western United States, and future increases are projected in some regions. Already this year, there have been over 44,000 wildfires that have damaged or destroyed almost 8.5 million acres. Long periods of record high temperatures are associated with droughts that contribute to dry conditions and drive wildfires in some areas.
USDA Secretary Vilsack recently stated, “This year, we are experiencing yet another devastating wildfire season, particularly in the drought-ravaged West. Climate change, drought, fuel buildup, insects and disease are increasing the severity of unprecedented wildfire in America's forests and rangelands, which impacts the safety of people, homes and communities. Development close to forests has also increased the threat to property, with more than 46 million homes in the United States, or about 40 percent of our nation's housing, potentially at risk from wildfire.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607931-fema-national-prepareathon/
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Facing new evidence from the Food and Agriculture Organization of the United Nations (UNFAO) that world hunger continues to rise1, Kellogg today announced a new campaign that will make it easier for people to fight hunger by donating 10 foods hungry families request most, to Feeding America® food banks across the U.S.
In a world where we produce enough food for everyone, how can more than 820 million people, or one in nine, struggle with hunger?
The answer, according to Matt Knott, Feeding America President, lies in our ability to get the right foods in the hands of the people who need it most.
To view the multimedia release go to:
https://www.multivu.com/players/English/8253053-kellogg-feeding-america-digital-food-drive-world-food-day/
The Attention Powered Car, developed by
the RAC, is into leg 3 of its road trip around WA visiting towns
including Donnybrook, Nannup and Pemberton, heading to Albany and then
finishing in the Wheatbelt town of Narrogin. In this
episode we put two drivers behind the wheel that drive for a living. We
wanted to see if their professional experience influenced their
attention levels. How will our Ambo and Australia's best truck driver
perform? First up was Mike. As a St John's Ambulance
Volunteer, he needs to be calm and confident driving under pressure and
at high speed. And it showed. So too with our second driver, Murray,
who's TNT Australia's best truck driver. Both came out determined and
focused to prove they had the edge. To some degree they did. Incidences
of inattention were fewer and further between, but they were still
there. Encouragingly, both drivers were much better at refocusing when
they did lose attention. Check out this webisode to see
just how they performed, as well as what insights we are finding about
driver inattention as we take the Attention Powered Car through
southern WA.
Today, with the support of Water.org and its co-founders Matt Damon and Gary White, Stella Artois launched its first global social impact campaign ‘Buy a Lady a Drink’ to drive awareness of the global water crisis and help provide solutions. Every day, women around the world spend a combined 200 million hours collecting clean water for their families. ‘Buy a Lady a Drink’ aims to help put a stop to these water-collecting journeys, so women can start new journeys of their own.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7425551-stella-artois-water-org/
GAC Motor’s display of its globalization drive and the latest models at the North American International Auto Show ticked all the right boxes as the leading automotive manufacturer in China built up intimacy with international customers, dealers and business partners.
GAC put its best foot forward in reinforcing its ambitions of making cars for the world as it shed the light on its go–outbound campaign during the international auto exhibition in Detroit that concluded on January 25, 2015.
“After meticulous planning and careful studies, we start to create our own brands by adopting international standards,” said Wu Song, general manager of GAC Motor. “We are confident that GAC Motor can churn out world-class vehicles to compete in the international market.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7447151-gac-motors-detroit-auto-show/
Meineke Car Care Centers, part of the Driven Brands family of automotive companies, today announced the launch of its brand repositioning based on a radical new attitude about customer service and advertising with a campaign featuring SoulPancake’s viral sensation Robby Novak, “Kid President,” as the Meineke “Kid Mechanic.” The new positioning, “Drive A Little Smarter,” is supported by television, outdoor and digital executions designed to take the mystery out of simple car care by presenting it in a fun and understandable way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63077-meineke-car-care-centers-national-brand-overhaul-drive-a-little-smarter
Mazda announced the addition of Liam Dwyer as a full-time racer in the 2015 Continental Tire SportsCar Challenge. Dwyer stunned the racing world in 2014 when he teamed up with Tom Long to co-drive their Freedom Autosport Mazda MX-5 to the win in the Lime Rock Park Continental Tire ST race on Memorial Day weekend. The win was a made-for-Hollywood storyline as Dwyer was competing in only his second professional race, and he was doing it with an artificial leg, having been injured while serving as a U.S. Marine Staff Sergeant in Afghanistan just three years previously.
For 2015, Dwyer will be paired up with Andrew Carbonell for the entire ten-race season beginning January 23rd at Daytona International Speedway. Carbonell scored two wins with Freedom Autosport and Mazda in 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7200253-mazda-motorsports-liam-dwyer/
