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Continuing a relationship that began in 1980, the USGA and Rolex have extended their partnership, assuring that together they will continue to steward some of golf’s greatest moments for the long term. Through activation across broadcast, digital, social and emerging media, the USGA and Rolex will deliver new ways to promote and celebrate the game and its rich history. “Rolex’s support through nearly four decades has been instrumental in helping us drive the game forward,” said Mike Davis, CEO/executive director of the USGA. “We are excited that the continuation of our partnership will expand our impact on golf around the world and elevate and celebrate our championships’ iconic venues, legendary champions and signature moments in innovative ways.” To view the multimedia release go to: https://www.multivu.com/players/English/8261251-usga-rolex-partnership/

Hennessy, the world’s best-selling Cognac, is proud to announce the debut of the brand’s first-ever game day commercial airing this Sunday, February 3rd. Narrated by hip-hop legend Nas, the TVC, titled “Major,” brings to life the spirit of Hennessy’s “Never stop. Never settle.” mantra through the remarkable, yet widely unknown, story of cycling champion Marshall “Major” Taylor. In the late 1890s, Marshall “Major” Taylor became the best cyclist of his time, and throughout his career he dominated his competition in the U.S. and abroad. He held seven world records by 1898, and in 1899, became one of the first African Americans to win a world championship. Marshall “Major” Taylor’s global fame established him as one of the world’s first international sports champions. To view the multimedia release go to: https://www.multivu.com/players/English/8487951-hennessy-never-stop-settle-game-day-commercial/