Farmers in Ivory Coast struggle with a mango harvest season that is as short as the fruit is sweet.
“For a 4-6 week period in April and May, the country is flooded with good mangos, but it ends abruptly when the rainy season starts. From then on, the mango just starts decaying,” explains Mathew Shed, container manager in the specialist shipping company Africa Express Line (AEL).
“We were approached in April by Eolis, a CF logistics company, who asked for some kind of smart solution that would keep the fruit delicious and marketable for a longer time,” he adds.
The solution turned out to be special reefer containers. With quick help from a container leasing company and a container depot in Antwerp, Belgium, Star Cool containers were upgraded to work with controlled atmosphere, in short known as CA, and sent to Ivory Coast.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762525-MCI-eyes-revolution-mango-trade/
Uber-cool Swiss watch brand TAG Heuer will mark the start of the world’s first electric car race season on 31st August with a king-sized VIP party in Beijing, home of the new championship’s electrifying season opener.
The event officially inaugurates the pioneering Swiss brand’s latest adventure in motor-racing, which starts 13 September in Beijing, and closes 27 June, 2015 in London. TAG Heuer is the Official Watch, Partner and Timekeeper of the FIA Formula E Championship for all ten events, a role it has played several times over the decades, for major motor-racing series and circuit around the world, from Formula One in the 1970s to Indy 500 in 20XX and the Monaco Grand Prix today.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762515-tag-heuer-formula-e-future-electric/
Hanes®, America's No. 1 apparel brand for men, women and kids, knows the importance of all-day comfort. To demonstrate just that, Hanes teamed up with comedic Vine sensation Logan Paul as he travels the country attending various events filming a series of video dares created by his fans. Ideal for any situation where it's essential to stay cool and dry, Hanes X-Temp is an innovative technology that wicks moisture and adapts to temperature by speeding or slowing cooling for all-day comfort. The Hanes X-Temp product line includes underwear, T-shirts and socks for men and women.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7272951-hanes-x-temp-technology-keeps-comedian-logan-paul-cool-on-nationwide-tour/
Affordable new cars have never been so cool, as detailed in this year’s list of the 10 Coolest Cars Under $18,000, hand–selected by the expert editors at Kelley Blue Book www.kbb.com, the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry. The redesigned Mazda3 is No. 1 for 2014, and it notably has been featured on KBB.com’s annual affordable ‘cool cars’ list every year of the vehicle’s 11–year existence.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7218051-kbb-10-coolest-new-cars-under-18k-2014/
Old Orchard Brands, a leading fruit juice and beverage company, issues a nationwide challenge today to identify the most ingenious method for staying cool during the hot summer months ahead. The #StayCool Summer contest seeks user-submitted videos that capture the essence of staying “cool” in exchange for prizes that range from free Old Orchard Brands fruit juice to a chance at winning one of two summer getaway vacation packages valued at $2,500.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7236051-old-orchard-naturally-sweetened-lemonades-stay-cool-summer-video-contest/
The official music video for WeRdoZe's "Hello".
THE WAIT IS OVER, the WeRdoZe welcome you with a warm "Hello", Download the mixtape "iWeiRd" here:
http://www.datpiff.com/WeRdoZe-iWeiRd...
http://werdoze.bandcamp.com/album/iwe...
Be ready.
www.WeRdoZe.com
"HELLO" the new track from Oklahoma City's WeRdoZe is the first single and video from the group's fourth project iWeiRd scheduled to release April 1, 2014.
With it's cool laid back melodic groove this track is a certified head knodder. The duo goes back forth on how when they kick it to members of the opposite sex, that they have her at hello. With an intoxicating hook listeners will be reciting after the first listen.
The WeRdoZe (pronounced "weirdos") will have an everlasting effect on those here and those yet to come. Peace, love, and weird describe the duo from Oklahoma who are making "weird" the new "cool".
The WeRdoZe consist of Spreez and B-Meadz. They met at an engineering program and decided to create music that lasts instead of theories that are promising at most.