Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
We are a nation of pet lovers, yet sadly, four million adoptable cats and dogs are euthanized every year simply because there are not enough homes. In an inspiring new documentary, “The Journey Home: A Rescue Waggin’® Story,” PetSmart Charities depicts how its Rescue Waggin’ program is working to change this statistic by giving adoptable dogs and puppies a second chance at life.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63319-petsmart-charities-documentary-the-journey-home-a-rescue-waggin-story
Providence Place provides adoption information & services for couples waiting to adopt a child. We also offer birth mother services for young women facing an unplanned pregnancy and post adoption services for families you have already adopted.
Today the Ad Council, in partnership with The Humane Society of the United States (HSUS) and Maddie’s Fund®, launches a new series of public service advertisements (PSAs) on behalf of The Shelter Pet Project campaign. In the new ads, adorable adopted shelter dogs and cats practically reach through TV screens, imploring audiences to play with them. Prospective pet owners are reminded that there are thousands of amazing shelter pets ready to meet them.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64564-the-hsus-maddie-s-fund-and-ad-council-launch-new-meet-psas
DataDirect Networks (DDN) today unveiled the hScalerTM appliance, a significant breakthrough over existing analytics applications. The industry’s first Apache™ Hadoop® platform for Big Data with integration and flexibility optimized specifically for the enterprise, DDN’s hScaler appliance is engineered to enable IT departments to power Hadoop-based analytics without the pain or learning curve which have typically limited mainstream Hadoop adoption in the market.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60502-datadirect-networks-hscaler-industry-s-first-enterprise-hadoop-appliance
The transition to a “Green Economy” has been a main priority of Kazakhstan the past several years. In 2012, our capital Astana, won its bid to host EXPO2017 with ‘Future Energy’ as the theme. This subsequently led to the adoption of “green” development.
From 18 to 22 January 2014, Kazakhstan participated in Abu Dhabi Sustainability Week in the capital of the UAE. According to Talgat Yermegiyayev, the Chairman of the Astana EXPO-2017’s National Company JSC, the summit provides the ideal platform for cooperation with key partners in future energy sector projects.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64185-EXPO-2017-future-energy-world-summit
ANIMAL ATTRACTION is a special romance anthology where all author and agent proceeds go to the no-kill shelter, the Animal Adoption Foundation, www.AAFPets.com The novella by Lori Foster is a continuation of the popular BUCKHORN series, featuring Shohn Hudson. Learn more at http://lorifoster.com/bookshelf/animal-attraction/ Romance
Psychologist Rachel Pruchno’s fiercely candid memoir describes how mental illness twice attacked her family. As a child, her mother’s depression and mania terrified her. As a parent, she feared her adopted daughter would follow a similar path. Unraveling the mysteries surrounding her mother’s and daughter’s illnesses, the author discovers how to mitigate the destructive effects of mental illness on families. Find out more at www.SurroundedByMadness.net Surrounded by Madness by Rachel Pruchno, PhD Non-fiction/mental health
Three of the Internet’s most beloved pets are teaming up to help the millions of cats and dogs in shelters and rescue groups across the country find loving homes. Fashion icon Toast Meets World, globally recognized pianist Keyboard Cat and life of the party Hamilton Pug are lending their star power to “Start A Story. Adopt,” a new public service advertising (PSA) campaign from The Shelter Pet Project, a collaborative effort between Maddie’s Fund®, The Humane Society of the United States and the Ad Council.
Toast Meets World, Keyboard Cat and Hamilton Pug receive millions of views, likes and shares on social media, but most people don’t know they were adopted. Created pro bono by J. Walter Thompson New York, these new PSAs share these pets’ unique stories, which all began in shelters and rescue groups, and highlight the special bonds between the pets and their families. Prospective owners are encouraged to visit TheShelterPetProject.org to learn more about the adoption process and search for adoptable pets at shelters and rescue groups near them. Adoption advocates are also encouraged to support the effort on social media by using the hashtag #StartAStoryAdopt to share stories of how their shelter pets changed their lives for the better and to encourage others to start their own stories by adopting an amazing shelter dog or cat today.
To view the multimedia release go to:
http://www.multivu.com/players/English/7747051-ad-council-shelter-pets-project/
In celebration of National Adopt a Shelter Pet Day, radio host and entertainer Lance Bass and his husband Michael Turchin have joined The Shelter Pet Project in two new videos to share the love and joy that their adopted pets bring to their lives.
Bass, Turchin, and their rescued dogs, Lily, Foster and Dingo, are the stars of a new online video in the “Meet My Shelter Pet” series from The Shelter Pet Project. The Shelter Pet Project is a national public service campaign developed by the Ad Council, The Humane Society of the United States and Maddie’s Fund®. Its videos showcase the unique bonds between shelter pets and their owners, and direct viewers to their local shelter and rescue groups, where they can find amazing dogs and cats available for adoption. A second video, narrated by Bass, highlights the importance of shelter pet adoption and provides viewers with more information on how to adopt, while also addressing several misconceptions about the adoption process.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7513951-ad-council-shelter-pet-project/
BMM, Asia’s only Midnight Marathon, was conceived by Rotary Bangalore IT Corridor (RBITC) and the first edition run was held on 19th May 2007. Since then this event is growing from year to year and today people from more than 20 countries are participating in this event and also the number of runners from 2400 in the Year 2007 has increased to 10,000 runners apart from 45 Corporates participating in the event held in 2013, being the seventh edition run. RBITC’s effort in making BMM as a mega event is laudable as it focuses both on bringing about awareness amongst today's youth of the need to be physically fit and mentally strong and also transforming this as a vehicle for raising funds for various charitable activities, aimed at bringing about a difference in the lives of the underprivileged section of the society. To-day BMM has become the largest fund raising platform for RBITC. Some of the major activities undertaken by them are Adoption of Government Schools, Medical Surgeries, Free Eye Surgeries, Holding Blood Donation Camps, Integrated Village Development, Potable Water Project etc.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7398551-bengaluru-midnight-marathon-2014/
Scandal’s First Lady Mellie Grant won’t let anything get in the way of her ambition, but the actress behind Mellie, Bellamy Young, has a big soft spot for shelter pets.
Young, her rescued cat, Sadie, and dog, Bean, are the stars of a new online video in the “Meet My Shelter Pet” series from The Shelter Pet Project. A campaign of The Ad Council, The Humane Society of the United States, and Maddie’s Fund®, The Shelter Pet Project showcases the unique bonds between shelter pets and their adoptive owners, and reminds viewers there are thousands of amazing shelter pets ready to meet them.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7432451-ad-council-shelter-pet-project/
