More than 173,000 women in the United States are living with metastatic breast cancer and each has a story to tell. AstraZeneca is launching a nationwide photo-sharing campaign to provide them another way to share their inspiration, experiences and strengths with others.
To show their support, women living with metastatic breast cancer can upload photos of themselves on social media using the campaign hashtag #MBCStrength. Photos posted on Twitter by October 1, 2014 and tagged with #MBCStrength will be considered for a Times Square display in New York City on the fifth anniversary of Metastatic Breast Cancer Awareness Day on October 13, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7305551-mymbcstory-astrazeneca-encourages-women-with-metastatic-breast-cancer-to-share/
Non-profit Enroll America, the nation’s largest health care enrollment coalition, is working with the Ad Council to encourage women to sign up for health insurance under the Affordable Care Act during the next open enrollment period, which runs from November 15, 2014 through February 15, 2015.
To raise awareness, Enroll America is working with the Ad Council to continue its successful “Take Care, People” integrated public service advertising (PSA) campaign encouraging the uninsured, particularly women, to enroll. According to the U.S. Department of Labor, women make 80% of the health care decisions for their families. Women are also 47% more likely than their male counterparts to share information about health care with their friends, family and community. Lack of awareness is a critical issue among women, however, with 79% of those in the Enroll America study saying they do not know enough about the new law.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7368551-enroll-america-ad-council-second-affordable-care-act-open-enrollment-period-begins/
UGG Australia is excited to launch its first-ever global brand marketing campaign titled “THIS IS UGG.” for the fall 2014 season. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers' lives. Whether personal or intimate, reflective or celebratory, it's often the smaller moments where life's most important interactions and connections occur. As a part of the initiative, UGG for Men will launch a series of three spots throughout the season featuring brand ambassador Tom Brady, with the first spot “Time Out,” launching on September 2, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310251-tom-brady-featured-in-ugg-for-men-fall-2014-campaign-this-is-ugg/
Long before it's time for hospice care, many people with serious illness can benefit from palliative care but don’t realize it. Sometimes referred to as “comfort care,” palliative care is a specialized approach to the treatment of patients with a serious or life-threatening illness. Palliative care has helped Deadra Gladden get her life back through symptom management and support from Samaritan Healthcare & Hospice, Marlton, N.J.
In May of 2014 Deadra, age 28, was in the hospital, feeling hopeless and in excruciating pain due to lupus, a disease she has been battling for over half her young life. Deadra's doctors told her family it was time to call hospice. But after consulting with a nurse from Samaritan Healthcare and Hospice, a palliative care team was brought in instead.
To view the multimedia release go to:
http://www.multivu.com/players/English/7429131-moments-of-life-by-hospice/
With the help of President George H.W. Bush, Bass Pro Shops and representatives of the States of Texas and Florida, RBFF and the George H.W. Bush Vamos a Pescar™ Education Fund has announced the very first grant donations to organizations bringing conservation, education and fishing and boating experiences to Hispanic families. A total of $50,000 in grants were awarded last week during a ceremony at the George Bush Presidential Library and Museum in College Station, TX.
The George H.W. Bush Vamos a Pescar™ Education Fund was founded by RBFF in 2014, with an initial $125,000 donation by Bass Pro Shops Founder and CEO Johnny Morris, in honor of President George H.W. Bush’s milestone 90th birthday. The mission of the Education Fund is to bring hands-on fishing and boating experiences, along with conservation activities, to Hispanic families across the United States. This event announces the first grants made in furtherance of this mission.
To view the multimedia release go to:
http://www.multivu.com/players/English/7806451-vamos-a-pescar-ghwb-fund/
La 11a entrega de la críticamente aclamada serie Habla de HBO Latino, titulada Habla Men relata la franca historia de los latinoamericanos y su vida diaria. Siguiendo la tradición de las diez ediciones previas de la franquicia Habla, Habla Men informará al público acerca de lo que significa ser latino en los Estados Unidos, a través de la perspectiva de un diverso grupo de hispanos que son modelos a seguir, y cuyas historias personales son relatadas directamente ante la cámara. Cruda, pero al mismo tiempo humorista y muy sincera, esta serie presentará a un apuesto y sensible hombre, a un “rudo” actor, a un campeón de boxeo gay, a un legendario luchador, a un escritor ganador del Premio Pulitzer y a una belleza transexual de 6’2 de estatura, entre otros. Las experiencias personales de cada uno de los participantes, abiertamente reveladas, mantendrán a los espectadores no solamente entretenidos, sino que darán al traste con todas sus nociones preconcebidas.
Para el Comunicado de Prensa Multimedia, vaya a: http://www.multivu.com/players/Spanish/7307451-hbo-latino-programacion-original-de-alta-calidad-totalmente-nueva-otono-2014/
After three decades of service to the duty free & travel retail industry, Tax Free World Association (TFWA) can take satisfaction in the knowledge that it has contributed to a 1000% growth in global sales, from USD $6 billion in 1985 to USD $60 billion last year, and supported the industry through some extremely challenging times.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762513-30th-duty-free-travel-retail-summit/
After a highly successful inaugural event in 2014, Red Bull Straight Rhythm will return for a second consecutive year at Fairplex at Pomona, CA. An evolution of the sport of supercross, the event features head-to-head racing on an “unwound” track, where there are no turns, just a 1/2 mile-long straight track complete with 75 jumps and a 400-foot long whoops section, likely having riders spend more time airborne than on the ground. The event will be broadcast live and on demand beginning October 10th at 12:30pm PT on Red Bull TV as part of the Red Bull Signature Series, a collection of the most innovative and progressive events in action sports.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7627331-red-bull-signature-series/
This year marks the 10th anniversary of the “Big Four” of 2004, when, for the first time in recorded history, four hurricanes struck the Florida coast in one year. Charley, Frances, Ivan, and Jeanne caused an estimated $45 billion in damage, the costliest U.S. Atlantic hurricane season on record at that time.
Flooding is the Nation’s costliest and deadliest natural disaster, affecting every state in the United States. According to the National Hurricane Center (NHC), storm surge poses the greatest threat to life and property along U.S. coasts.
Dr. Rick Knabb, director of the NHC, stated, “Hurricanes and flooding can pose serious risks to your family and property. By making a plan and taking preventive actions, you can get ahead of the storm and protect what matters to you.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7249151-national-hurricane-center-flash-flood-preparedness-2014-hurricane-season/