J. C. Penney Company, Inc. (NYSE: JCP) today announced the launch of its 2011 spring marketing campaign, aimed at showcasing jcpenney as America’s destination for great styles at compelling prices. Set to debut during the retailer’s sponsorship of the Academy Awards, the campaign builds on the Company’s “New look. New day. Who knew!®” marketing platform with a new tagline “We make it affordable, you make it yours™.” jcpenney’s new campaign underscores its dramatic style authority transformation and recent initiatives to provide customers the fashion they seek to create their unique style — all at an affordable price point.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/jcpenney/48222/
http://www.youtube.com/watch?v=alpIz-EOaZo
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JAFRA USA, a leader in empowering women personally and professionally through a career in direct selling, is partnering with Beauty Bus Foundation, a national non-profit organization that brings dignity, hope and respite through beauty and grooming services to those who need pampering the most – people with chronic and terminal illness and their caregivers. JAFRA USA has selected Beauty Bus Foundation, an organization founded by women entrepreneurs, as its national charity given its shared mission to impact lives through beauty.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55834-jafra-usa-beauty-bus-foundation-empowering-women-chronic-terminal-illness
Avon Products, Inc. today announced a partnership with award-winning international actress, Jacqueline Bisset, who will serve as the face of the revolutionary ANEW Platinum line. This new skincare line for women 60+ from Avon’s pioneering ANEW line was developed to recapture the appearance of youthful contours and will debut this fall through Avon Representatives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/avon/42975/
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