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The next generation of the Xperia brand has arrived. Sony Mobile Communications (“Sony Mobile”) today announced that the Xperia® X series will be available in the United States this summer, with Xperia X now available to pre-order. The smartphone lineup includes Xperia X Performance, Xperia X, Xperia XA, and the recently announced Xperia XA Ultra, marking a new era of smartphone personalization and intelligence—engineered to empower users to achieve more through Xperia’s acclaimed powerful battery performance, innovative camera technologies and unparalleled design. “Sony Mobile is passionate about creating the most intelligent and unique experiences for our users, bringing best-in-class technologies to help amplify the activities they love doing every day. Xperia X series is designed to let you interact with the world around you in exciting ways, making lives more enjoyable and delivering new intelligence that sets it apart,” said Kunihiko Shiomi, President, Sony Mobile Communications North America. To view the multimedia release go to: http://www.multivu.com/players/English/7846051-sony-mobile-us-xperia/

Pivotal Corporation, the Seattle start-up responsible for disrupting the wearable fitness marketplace with its $12 Pivotal Living Band, is pleased to announce pre-order availability for the Pivotal Living Smart Scale, a smarter scale with an even smarter price. Available for $39.95, just a fraction of the cost of most smart scales on the market, the elegant and efficient smart scale integrates seamlessly with the Pivotal Living app to provide a more intelligent way to manage body weight and overall health. “Our mission has always been to spark a movement toward proactive health and wellness through affordable and powerful, personal health technology,” said David Donovick, CEO for Pivotal Corporation. “We are very proud to introduce a feature-rich smart scale to our family of products and software, and are thrilled to be able to offer it to our members at a pizza-dinner price!” Using advanced bioimpedance technology, the Pivotal Living Smart Scale accurately measures key body weight and body fat percentage factors, helping people lose weight and stay healthy. Designed to help users identify when they are burning fat, building muscle and losing weight, the sleek smart scale displays weight on the scale’s easy-to-read LCD display screen and, when synced to the Pivotal Living mobile app, sends additional weight and body details. The scale’s four load sensors accurately assess body composition measurements based on weight and height data stored within the app. Working together, the scale and app measure and track. To view the multimedia release go to: http://www.multivu.com/players/English/7668051-pivotal-living-bluetooth-smart-scale/