To coincide with Valentine’s Day, the Ad Council, R/GA and an unprecedented group of brand partners launched, “Fans of Love,” an extension of the iconic Love Has No Labels campaign. The new PSAs, filmed live at the NFL Pro Bowl in Orlando in January, put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love –friendships, families and romantic relationships– across race, religion, gender, sexuality, ability and age. The goal of the campaign has always been to flood culture with a message of unbiased love, but this year, they’re doing so by actually reframing an iconic part of culture.
“On Valentine’s Day ‘Fans of Love’ highlights that love has the power to bring people together regardless of our differences – a message that is more important now than ever,” said Lisa Sherman, president and CEO of the Ad Council. “We hope that this new creative will encourage all of us to reflect on our own biases and the role we can play in creating a more accepting and inclusive world.”
With Valentine’s Day approaching, expect things to heat up in your neighborhood for people looking to find where the action is thanks to Heat Tracker for the iPhone and iPod Touch, developed and owned by advertising agency Draftfcb Chicago and powered by Foursquare.
To view Multimedia news Release, go to http://multivu.prnewswire.com/mnr/draftfcb/48606/
This Valentine’s Day, Avon launches the new sensual fragrances Avon Instinct for Her and Him with actress Megan Fox as the face of the scents. When asked about her perfect Valentine’s Day, Megan Fox reveals she’s not much for flowers or candy. Instead, the iconic beauty says she melts when her husband gives her sentimental gifts like a handmade card, personalized jewelry or a sexy fragrance that reflects her confident, sensual nature.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65312-avon-instinct-fragrance-megan-fox-shares-her-favorite-valentine-gift-ideas
Aruba, One happy island, invited New York City residents and visitors to celebrate their love this Valentine’s Day on a heated pop-up beach in Times Square.
Thousands of people stopped by Aruba’s heated paradise, where couples enjoyed hourly trip giveaways to the One happy island, photo opportunities under the famous Fofoti tree, and warmth and relaxation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60400-aruba-tourism-authority-one-happy-island-valentine-s-day-in-times-square
GUINNESS WORLD RECORDS™ has recognized online dating portal and romance tour company Anastasia International, as the new world record holder for Most Kisses Received in One Minute – 118 smackers. The new record was set this Valentine’s weekend in the popular Black Sea resort of Odessa, Ukraine, where a small army of Ukrainian women precision smooched a single American man and together broke the existing record. American-Russian owned and operated Anastasia, organized the records breach as part of an extravaganza charity event. Proceeds benefit the Ukrainian Red Cross Society.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/anastasia/47603/
This Valentine’s Day Kim Kardashian offers fans a brief glimpse into her fascinating world. Kim presents a short film to accompany her signature fragrance and showcase her magnetic beauty. Titled Naughty, the video reveals a never before seen side of the irresistible icon. Before Naughty launches, Kim will unveil behind the scenes footage of two other looks that were filmed, Sweet and Glam. To view Kim’s exclusive new videos, visit www.pickyourkim.com. Viewers will have the opportunity to enter for the chance to win a picture of themselves and their valentine posted on Kim's Facebook site and blog.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lighthousebeauty/48561/
AARP Travel's (http://travel.aarp.org), newest research on Romantic Travel reveals that 85% of Americans 45-plus have not taken a romantic vacation in the past two years. Therefore, AARP Love and Relationships Ambassador Dr. Pepper Schwartz explains in a new video that couples should plan a romantic getaway in order to spend quality time and bolster their relationship.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/66070-aarp-new-travel-website/
'The Love Note in San Francisco' is based
on a true story of a couple who meet in San Francisco and fall in love,
but are torn apart by distance. It's clear Amanda & Fernando have
fallen in love fast, but will they ever see each other again? Watch the
video and find out just in time for Valentine's Day. 'The Love Note in
San Francisco' is a video produced by Savvy Sleepers Luxury Satin
Pillow Cases. Savvy Sleepers, based in San Francisco, are
100% Pure anti-aging Satin Pillow Cases ultra-smooth for hair &
skin with the secret pocket for jewelry, love notes or a sweet surprise
sold in salons and blow dry bars nationwide and worldwide at
www.savvysleepers.com. The story starts out near AT&T Park with
Philz Coffee as the couple walk along the Embarcadero and to a San
Francisco Cable Car. Starring Amanda Grace Jenkins, Fernando Guevara.
Produced by Bobby Huerta. Written by fashion blogger Dale Janée of
SavvySpice.com and founder Savvy Sleepers.
