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It’s a jungle out there. And to tame it, “Gossip Girl” actress Jessica Szohr sheds her inhibitions — and unleashes her inner lizard — in Costa Rica, wearing nothing but a pair of SoBe® Lifewater® skinsuits to launch new SoBe Lifewater with electrolytes. The sultry photo spread, the second installment of the SoBe Lifewater skinsuit series, will appear exclusively in the iconic Sports Illustrated Swimsuit Edition, which hits newsstands on February 15. To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/47839/

SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm. To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/50416/