Share your videos with the world

Through his career, 14-time World Swimming Champion and 11-time Olympic Medalist, Ryan Lochte would spend hours shaving his body before his most important swim meets. Typically, competitive swimmers shave to reduce drag in the pool, a drag that translates to added seconds, meaning the difference between placing in a heat and medaling in a competitive meet. But this year, things are different. Ryan has put down the razor to become global brand ambassador for Syneron Candela’s Gentle Laser Hair Removal system, the #1 professional Laser that permanently reduces unwanted hair. Syneron Medical Ltd. a global leader in aesthetic medical devices, today announced Ryan Lochte, World Champion Swimmer, will serve as brand ambassador for Syneron Candela’s award-winning, Gentle Laser Hair Removal systems in a series of international print and digital advertisements. Creative assets for the campaign, developed by McCann Erickson, will appear across print, digital and social channels. Lois Paul and Partners, working in tandem with Fleishman Hillard, will lead public relations and content creation for the campaign. To view the multimedia release go to: http://www.multivu.com/players/English/7781151-ryan-lochte-ambassador-syneron-candela/

Reply, specialises in the design and implementation of solutions based on new communication channels and digital media, announces Breed Reply (www.breedreply.com), a new Reply advanced incubator for funding, accelerating and supporting the growth and establishment of ideas and start-ups around the Internet of Things (IoT) across Europe and the USA. Breed Reply has already been active in setting up a growth project with Xmetrics (www.swim-xmetrics.com), a company that offers an innovative device for swimmers. Xmetrics uses sensors, electronic components and software via mobile devices, to enhance the training sessions of professional and amateur swimmers, analysing their main biometric parameters and their real time performance. Breed Reply has signed a "term sheet" for an investment of £675,000 for , 30% of XMetrics. To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762565-reply-launches-breed-funding/