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Breast cancer now represents one in four of all cancers in women worldwide and touches lives every day. While experiences with the disease may vary, the desire to defeat breast cancer is universal. This year, in honor of a shared vision for a world without this disease, The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign celebrates the power of global solidarity by encouraging people around the world to “Take Action Together to Defeat Breast Cancer.” The 2016 BCA Campaign invites women, men and families to draw inspiration from one another and unite in action on BCAcampaign.com and social media, while supporting lifesaving breast cancer research. Over the past two decades, The Estée Lauder Companies’ BCA Campaign, launched by the late Evelyn H. Lauder, co-creator of the Pink Ribbon and founder of the Breast Cancer Research Foundation® (BCRF), has been a leading voice for breast cancer awareness around the world, igniting a global movement that has helped save millions of lives and fund innovative breast cancer research. Today, The BCA Campaign is active in more than 70 countries and has raised more than $65 million to support global research, education and medical services, with more than $50 million funding 200 BCRF medical research grants worldwide over the past 22 years. These funds help accelerate critical research across wide-ranging areas such as tumor biology, heredity and ethnicity, lifestyle and prevention, treatment, survivorship and metastasis. Around the world, The BCA Campaign partners with more than 60 breast cancer organizations focused on breast cancer research, education and medical services. This year, The BCA Campaign is committed to raising $6 million in support of its mission to defeat breast cancer through education and medical research. To view the multimedia release go to: http://www.multivu.com/players/English/7935851-estee-lauder-bca-campaign-2016/
Categories // Miscellaneous 
Added: 2736 days ago by MultiVuVideos
Runtime: 0m30s | Views: 578 | Comments: 0
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The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign is proud to announce its 2013 global Campaign for Breast Cancer Awareness Month and beyond. The 2013 theme, “Let’s Defeat Breast Cancer. We’re Stronger Together.”, is a call-to-action that will serve to shift public focus from awareness to increased action, advancing us further towards eradicating breast cancer from our lives. To date, The BCA Campaign has raised more than $48 million to support global research, education and medical services. This year’s BCA Campaign is committed to raising $5 million to support breast cancer research, education and medical services worldwide. Action doesn’t happen alone. When we join together…We’re Stronger Together. To view Multimedia News Release, go to http://www.multivu.com/mnr/63597-estee-lauder-elizabeth-hurley-breast-cancer-aware-campaign-aware-action
Categories // People and Blog 
Added: 3830 days ago by MultiVuVideos
Runtime: 2m16s | Views: 701 | Comments: 1
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Ann Taylor is proud to support The Breast Cancer Research Foundation® (BCRF) through the sale of the Ann Taylor Cares Card at Ann Taylor stores nationwide during the month of May. In addition, a set of three shades of pink nail polish will be available for purchase. 90% of the purchase price of the Ann Taylor Cares Card and 50% of the purchase price of the nail polish set will be donated to BCRF. To view Multimedia News Release, go to http://www.multivu.com/mnr/58230-ann-taylor-shop-support-breast-cancer-research-foundation-pink-nail-polish
Added: 3983 days ago by MultiVuVideos
Runtime: 0m39s | Views: 2158 | Comments: 3
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As part of its charitable giving program, jcp cares, jcpenney is supporting The Breast Cancer Research Foundation, an organization committed to funding scientific research to achieve prevention and a cure for breast cancer in our lifetime. This October, in honor of breast cancer awareness month, jcpenney customers can round up their store purchases to the nearest whole dollar and donate the difference to The Breast Cancer Research Foundation. To view Multimedia News Release, go to http://www.multivu.com/mnr/54268-jcpenney-invites-customers-to-support-breast-cancer-research-foundation
Added: 4202 days ago by MultiVuVideos
Runtime: 1m48s | Views: 3915 | Comments: 1
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